Glow & Tell

This episode in a word... phenomenal.  As a beauty/wellness business owner it is extremely challenging knowing how to get any semblance of traction with your attention engine.  The world is increasingly noisy and as a result, YOU and YOUR business suffer from a lack of attention of your potential customers. Listen in to this episode if your marketing efforts are in free fall and you need help yest...

Do you know your ' why '? Listen to this episode to hear how Britney's spa weathered the storm of COVID, how she found her ' why ' to do so, and what she sees as the biggest opportunity TODAY in body contouring. This was a fun one!  If you're a spa owner this episode is for you! Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you&apo...

Holly Lange is the owner of Reactivation Massage in NJ and has a creative approach to how she has orchestrated her business by marrying two seemingly unrelated worlds (aesthetics and massage) into a tireless, customer serving, engine that changes lives by helping them restore their confidence, contours, and comfort. We cover the art of consultations, trends Holly sees emerging in the massage space...

Taylor Serres is the owner of Sonoma Cryo in Sonoma, California. In this episode we cover influencers, how to choose the right client to help you promote your business, creative pricing structures to help customers overcome their skepticism on whole body cryotherapy efficacy, and a really incredible success story of one of Taylor's clients. Taylor is amazing and has key insights for cryothera...

Ben is the CEO of Cryofuel, a cryotherapy center located in New York City.  In this episode, Ben and I discuss topics ranging from the importance of outsourcing certain tasks, knowing your hourly rate, and how he built a massive Instagram following with his branding and social media execution. Cryotherapy center owners won't want to miss this one! Let’s Connect: We value your engagement! Shar...

In this episode, we bring the King of Cryo in Napa, CA Jakob Diehl owner of CryoAid. Jakob, a coffee shop owner gone cryo, has excelled on all fronts with his business from getting impeccable reviews to the mastering intelligent growth.  We cover a lot of ground in this episode ranging from common misconceptions as a consumer of cryotherapy services to spotting red flags in dealing with vendors. I...

Summer is a Licensed Massage Practitioner/Coach/Educator with A LOT of insights for business owners in the massage space.  If that sounds like you, listen up. In this episode, we cover: Groupon, breaking through the noise of other therapists, why strategic partnerships are VITAL, and where Summer sees the biggest opportunities for massage therapists.  Let’s Connect: We value your engagement! Share...

Today's episode features the number 1 and 2 employees Lauren Winchester and William Watts from Restore Hyper Wellness and Cryotherapy. Together they are responsible for the research/development and Franchise Success of the franchise's in THE hottest franchise in America according to Inc 5000. William is the Director of Restore Labs and Lauren the Director of Franchise Success.  Listen to...

Estheticians and hair and makeup specialists listen up! This show's for you! In this episode we cover: 1. How crisis can create your 'golden ticket'. 2. The necessity of finding your tribe. 3. Where Victoria sees the biggest opportunities for estheticians today. 4. The 20-year cycle of beauty trends.  https://www.coursera.org/learn/the-science-of-well-being ^^^ Link to the Yale cour...

Selling is hard, even more so if you don't know what to avoid.  Ever wish it wasn't? Ever wish your selling mistakes didn't cost you on missed revenue? The truth is selling is simple: Find a potential customer, discover if there is any need that you can serve, then serve that need.  Doesn't matter the industry, what you offer, or who your customers are. It is the same universal...

Lisa is the founder/owner of the owner of Spa O on the Go in Secaucus NJ and has been featured in Skin Inc. Magazine and Telemundo TV and is arguably one of THE network’s leading skincare and makeup specialist.  In this episode, we cover everything from the importance of vision, intent, and persistence, branding - where to start - and having the right pricing based on the value you provide your cl...

Dr. Lisa Parissi is the owner/chiropractor of Wellness Choice in Newport Beach, CA. In this episode we cover: 1. Dealing with the nightmare of insurance over-reliance. 2. The importance of certainty when interfacing with patients. 3. Finding your customer and helping them find you. 4. Knowing your value! 5. The importance of treating your staff well, getting your mindset right, and getting a coach...

Amy is an expert in the world of all things spa. She has 15-plus years in the medical aesthetic industry, a background in medical biology, and has performed research, trained, and worked directly with some of the best physicians in the world. In this episode we cover: 1. Finding your customer BEFORE you launch. Go small before you go big! 2. The differences in services for customer acquistion and...

This episode explores the relationship between ALL aspects of beauty from the mental state and physical state. Lori has a creative on serving her customers! Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you'd like us to address in future episodes. Your feedback is our guiding light! 🌍 Website: https://artemis.co 🎥 YouTube: https://www.youtube.com/@Artemi...

Delaney is THE expert on the various body contouring modalities in the world of body contouring. On this show, we talk through Delaney's inception into the world of beauty and reveal some pro tips on what to keep an eye on as you the beauty business owner consider adding new modalities to your business!  Let’s Connect: We value your engagement! Share your thoughts, questions, or topics you&ap...