Getting to the Bottom Line: Helping business owners maximize revenue, profit, and cash flow

Most new business owners start the same way: funding the business out of their own pocket, putting expenses on personal credit cards, and figuring out the rest as they go. What they don't realize is that every dollar spent on a personal card is a missed opportunity to build something that could actually help the business grow. In this episode of Cash Flow Confessions, Stephanie talks with Ant...

Running a business is hard. Understanding your finances on top of that? That's where a lot of business owners hit a wall. In this episode of Getting to the Bottom Line, Stephanie sits down with her husband and business partner Kris to talk about who they are, how New Light Financial Solutions got started, and the four services they offer to help business owners at every stage of their journey...

What happens when your biggest clients stop paying you... and then go out of business altogether? In this episode of Cash Flow Confessions, Stephanie talks with Rachel Minion, founder of Rockstar and Moon, about the financial collapse that closed her family's printing business after 20 years, and the small side hustle that eventually became her real career. Rachel's family ran a printing...

What would it mean for your business if you could double your output without hiring a single new person? In this episode of Getting to the Bottom Line, Stephanie sits down with Hunter Jensen, founder and CEO of Barefoot Solutions and Barefoot Labs, a digital agency specializing in artificial intelligence, data science, and digital transformation. Hunter has been building custom software and AI sol...

What happens when four years of incredible growth convinces you that nothing can touch you? In this episode of Cash Flow Confessions, Stephanie talks with Alan Lazaros, CEO and founder of Next Level University, about the financial scare that almost ended his company. For four years straight, his business grew by an average of 115% a year, peaking at 119% in one year alone. Growth like that feels u...

Most business owners only look at their numbers once a year. Usually at tax time. They hand everything over to their CPA, find out if they owe money or they're getting a refund, and then tuck it all away until the next year. But your financials are more than a tax obligation. They're a conversation your business is having with you every single month... whether you're paying attentio...

What happens when your clients love you, your retention is solid, and your close rate is strong... but there just aren't enough people in the pipeline? In this episode of Cash Flow Confessions, Stephanie sits down with Scott Maderer, stewardship coach and founder of Inspired Stewardship, who opens up about the client acquisition challenge that quietly affects everything downstream, from reven...

What if you could save thousands every year just by renegotiating the contracts you already have? In this episode of Getting to the Bottom Line, Stephanie sits down with Kathryn Rowell, a cost optimization consultant with over 36 years of experience in budgeting, vendor management, and operational efficiency. Kathryn spent her career in law enforcement managing multi-million dollar budgets and neg...

What do you do when it's Thursday night, payroll hits Friday morning, and the money just isn't there? In this episode of Cash Flow Confessions, Stephanie sits down with Dennis "DM" Meador, founder of the Legal Podcast Network, who shares the kind of payroll nightmare every bootstrapped business owner secretly fears. A single complaint to his credit card company froze $30,000 of...

You might be spending thousands on marketing and still leaving money on the table, not because your product isn't good, but because you're talking to people you don't really know. In this episode, Stephanie sits down with Kristin Zhivago, revenue systems architect and president of Zhivago Partners, to talk about what's actually getting in the way of your sales. Kristin has spen...

What if the biggest thing holding your business back… is your relationship with money? In this powerful Cash Flow Confession, Renee Hastings shares a deeply personal journey of confronting a hidden poverty mindset that was limiting her ability to receive financial success, even as her business was growing. As the founder of a successful virtual assistant agency serving entrepreneurs, private equit...

What if the biggest thing holding your business back… isn’t your strategy, but your assumptions? In this episode of Getting to the Bottom Line , Stephanie Smith sits down with entrepreneur and neurodivergent business advocate Avy Schondorf to unpack why so many business owners feel stuck, overwhelmed, and unsure of their next move, and how to fix it. Avy shares how she accidentally built her compa...

Many entrepreneurs believe the only way to grow their business is by purchasing expensive leads. But what if the real growth strategy was already sitting in your own community? In this episode of Cash Flow Confessions on Getting to the Bottom Line, host Stephanie Smith sits down with warm marketing strategist Billy Sammons to unpack a powerful shift in mindset: moving from cold lead generation to...

Are your financial reports giving you the full picture,  or hiding costly mistakes? In this episode of Getting to the Bottom Line, host Stephanie Smith of New Light Financial Solutions is joined by her husband and business partner, Kris Smith, to unpack the most common bookkeeping cleanup issues they see when working with high-earning entrepreneurs. If you’ve ever fallen behind on your books, cate...

What happens when your business crosses $1 million in revenue… but you can’t afford your mortgage? In this powerful Cash Flow Confessions episode of Getting to the Bottom Line, host Stephanie Smith sits down with profitability expert Leanne Ozaine to unpack the painful, and surprisingly common, reality of being “profitable” on paper but broke in real life. Leanne shares the dark moment that change...

What if the fastest way to grow your revenue, profit, and cash flow wasn’t working harder, but letting go? In this episode of Getting to the Bottom Line, host Stephanie Smith, owner of New Light Financial Solutions, sits down with Renee Hastings, President and CEO of Executive Help Now, for a powerful conversation about delegation, trust, and reclaiming your time as a business owner. Renee shares...

In this eye-opening Cash Flow Confessions segment of Getting to the Bottom Line, host Stephanie Smith sits down with Ian Noble, former dry cleaning business owner turned passive real estate investment strategist, for a candid conversation about one financial moment that changed everything. Ian shares how witnessing his father burn out and cover payroll from personal funds taught him a hard lesson...

If you feel like your business is profitable on paper but your bank account says otherwise, you’re not alone, and this episode is for you. In this powerful conversation, Stephanie and Kris Smith from New Light Financial Solutions unpack the real reason cash can be tight even when sales and profit look great. We dig into why profit ≠ cash, how cash actually moves through your business, and the comm...

In this eye-opening episode of Cash Flow Confessions on Getting to the Bottom Line, host Stephanie Smith sits down with Wes Towers, founder of Uplift360, a digital agency specializing in “Search Everywhere Optimization” for the trades and construction industry. Wes shares a deeply personal financial moment: getting his business professionally valued—only to find out the number was far lower than e...

In this episode of Getting to the Bottom Line, host Stephanie Smith sits down with sales expert Jonny Holsten, founder of Bridge Selling, to unpack how business owners and sales leaders can dramatically improve their conversion rates without spending a dime more on leads. Jonny shares how most organizations lack a defined sales call strategy, causing inconsistent results and lost revenue. He intro...

Welcome to the first episode of Cash Flow Confessions, a new segment on Getting to the Bottom Line with your host, outsourced CFO Stephanie Smith. In this real-talk mini-series, we spotlight raw and relatable financial challenges that business owners are quietly facing—and how they’re solving them. In this kickoff conversation, Stephanie sits down with action-oriented business coach Kate Gilbert,...

Start 2026 with purpose, clarity, and a solid plan for your business success. In this solo kickoff episode of Getting to the Bottom Line, host Stephanie Smith, CFO and founder of New Light Financial Solutions, shares her expert process for setting realistic and impactful financial goals. Whether you're aiming to increase revenue, streamline expenses, or improve cash flow, this episode walks y...

In this revealing episode of Getting to the Bottom Line, host Stephanie Smith sits down with entrepreneur Glenn Bostock, a former cabinet‑maker, elevator‑interior innovator, and now a passionate advocate for what he calls “Human Business.” Glenn shares his unlikely journey from working in a barn to engineering patented elevator‑remodel kits used nationwide, and ultimately building a thriving busin...

In this episode of Getting to the Bottom Line, host Stephanie Smith sits down with Billy Sammons, real estate professional and founder of Live Local Warm Marketing, to talk about the powerful impact of warm marketing on small business growth. Tired of paying thousands for cold leads that go nowhere? Billy shares how entrepreneurs can ditch outdated tactics and build real, sustainable communities a...

Struggling with cash flow in your business—even though you're making sales? In Episode 33 of Getting to the Bottom Line , host Stephanie Smith is joined by co-owner and guest Kris Smith to break down the 6 essential cash flow drivers every business owner needs to monitor to stay profitable and sustainable. Whether you're sending invoices, managing inventory, buying assets, or figuring ou...