Game Changers: Radio
Game Changers Radio
Hosted by Irene Hulme and Craig Bruce — two of Australia’s most experienced radio minds. Each week they break down standout moments and big ideas from the best radio and audio creators in Australia and around the world. Hosted on Acast. See acast.com/privacy for more information.
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Game Changers: Radio
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Podcast website
Latest episode
Jul 10, 2026
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Episodes
GfK survey 4. All that glitters is Gold. 22.07.2025 18:31
Hear our first thoughts on today's GfK survey 4 numbers. Gold has an historic win in Melbourne, Jase & Lauren dominate breakfast and a tiny glimmer of hope for Kyle & Jackie O with increases in Melbourne and Sydney. Hosted on Acast. See acast.com/privacy for more information.
Introducing the Magnificent 7. 18.07.2025 44:41
In this week's episode, we'll bring you all of the pain and rejection from the worst aircheck moments that poor, unsuspecting radio folk from all corners of the globe have been subjected to. It's messy, it's ugly, it's cathartic. It's trauma with a capital T. Also this week, we'll unveil “the Magnificent 7”, with all this talk of perfect execution and quality announcing, we have chosen...
Emergency pod - "Farewell Silver Fox." 15.07.2025 17:50
Dave Cameron, SCA's Chief Content Officer, is leaving his role in a bombshell move announced yesterday. This is big news, let's see if we can make sense of it. Hosted on Acast. See acast.com/privacy for more information.
Aircheck trauma. It’s real and it’s everywhere. 11.07.2025 47:52
In this week's episode we talk about the dreaded aircheck - judgement, rejection, admonishment and the occasional positive comment that you never notice - oh, the PTSD! We'll talk about whether air checking is a useful tool in this new creator economy and how you can deliver useful feedback if you're a content director. Plus we talk TSL with one of the best programmers in the world - Mike F...
Kyle’s meltdown - real or fake? 04.07.2025 51:03
In this week's episode we debate Kyle's studio walk out, was it real or was it for ratings? Fair to say we have strong opinions on both sides of the argument. And we reveal the Top 5 social media accounts right now, you won't believe what comes in at number 1. Have any feedback for us? Email us at mail@gamechangersradio.com Special thanks to Kieran Simpson for joining us on this episod...
Are Lu & Jarch the best new radio show this decade? 27.06.2025 47:56
The reviews are in on Lu & Jarch's new afternoon show on Triple M and it's fair to say, we are all massive fans of this show. We have some thoughts on how good they are, and how good they might become. Also on this week's episode, we discuss the backlash to Jase & Lauren's Hide and Seek contest, were the clues too hard?, was the contest too difficult to play? We'll dissect the contes...
To Infinity and Beyond 20.06.2025 55:09
The 2025 Infinite Dial report on Australian audio consumption was released this week and our guest is the head of Edison Research , Larry Rosin who will help explain the data. Larry has been a fan and friend of Australian radio for many years and his thoughts on the success of radio and podcasting in Australia are well worth checking out. Also this week we respond to one of the most proactiv...
Are Kyle & Jackie O GFK’d in Melbourne? 17.06.2025 22:34
The results are in for survey 3, hear our first thoughts now. Zero spin, zero bias. Send us your thoughts on the survey results to mail@gamechangersradio.com Game Changers is edited by Abe's Audio. Hosted on Acast. See acast.com/privacy for more information.
New Name, Same Game 13.06.2025 51:13
Game Changers Radio is here - and we're off to a flying start. Our first guest is Ben Cooper, one of the most influential radio programmers of the past 20 years. As the architect of BBC's “Listen, Watch, Share” strategy, Ben helped Radio 1 connect with young audiences around the globe. In this episode, we dive into what's missing in Top 40 radio today - and we put Ben on the spot...
When the War is Over 06.06.2025 51:47
It's our final episode of the Melbourne Radio Wars, next week we're rebranding the podcast to Game Changers Radio. We have so much Melbourne coverage to share with you - our thoughts on Nova 100s Hide & Seek and The Fox's Underdogs 3, plus we'll also have one final reflection on the past 12 months. and the incredible ride that Melbourne radio has taken us on. Reach us on our new email - mail@g...
The truth behind Australian radio’s rich list. 30.05.2025 40:19
In this episode, we discuss the new Australian radio rich list and whether the extraordinary salaries are accurate or justified - our collection of industry insiders have been spilling the beans and we're ready to share what we know. Also this week we reveal the key findings from our first listener survey, the good news is we're staying together….for now! The Melbourne Radio Wars is sponsor...
Rogue Traders 23.05.2025 51:27
In this episode, we talk about chemistry - which teams have it, how to fast track it and how to make it the core part of your show's DNA. Also this week, Kyle & Jackie O are back with a brand new marketing campaign, will going rogue, go all the way for them? We'll discuss their new strategy with former Austereo head of marketing Jeremy McVean. And we're loving your feedback from our first list...
The Fox don’t have an achilles heel (And neither does Guy Sebastian) 16.05.2025 53:02
Fifi, Fev & Nick have landed one of the great A plus moments of the Melbourne Radio Wars and we have all the details. Irene puts the NOVA music strategy up on the hoist and we'll celebrate the "overnight success” of Luisa Dal Din that was 10 years in the grinding. The Melbourne Radio Wars listener survey is now live, c l ick the link and give us your feedback, a ll responses will remain...
The mother of all AGMs 09.05.2025 43:39
In this episode, we talk with Tim Burrowes about the fall out from ARN's AGM this week. Also on the agenda, Kyle & Jackie O's Sydney decline and we take one last gigabyte at the Thy tale. The Melbourne Radio Wars is sponsored by the Australian Radio School Podcast Workshop - Hosted by Craig Bruce & Sean Craig Murphy - Register now at australianradioschool.com This series...
Will Kyle & Jackie O leave Melbourne? 02.05.2025 47:56
This week we discuss the fall-out from GfK survey 2 with all the real or spin commentary from the key players. Kyle threatens to leave Melbourne at the end of this year, is he being serious? Radio futurologist James Cridland has named the worst commercial radio company in Australia, no prizes for guessing who that might be. The Melbourne Radio Wars is sponsored by the Australian Radio School Podca...
GFK survey 2 results 01.05.2025 20:59
Irene, Wade and Craig have their thoughts on the GFK survey 2 results. The Melbourne Radio Wars is sponsored by the Australian Radio School Podcast Workshop - Hosted by Craig Bruce & Sean Craig Murphy - Register now at australianradioschool.com This series contains the use of AI generated voices Melbourne Radio Wars is edited by Abe's Audio. Email us at melbourneradiowars@gm...
Special episode: Death by a thousand bots 25.04.2025 48:21
The reviews are in on Australia's first robojock who's been hosting a music shift on CADA for the last 6 months….she sounds awful. Sorry Thy. We discuss the fall-out and ramifications of ARN's first attempt at AI announcer integration and would love it to be the start of a conversation with you as to whether AI announcing should be a part of the industry's future. The Melbourne Radio Wars i...
Can you dig it? 18.04.2025 42:10
In this episode, we scratch below the surface of the $5million dawn dig, Kyle & Jackie O's first major live event in Melbourne. Also on the agenda this week is a discussion around the value of local content - can you do a “local” radio show from another market? And we'll follow up Craig's recent take on Dave Hughes with some strong feedback from listeners on his perspective....
Hughesy loses it 11.04.2025 48:33
In this week's episode we discuss an interview that Dave Hughes did last week with Will & Woody where he talked about the daily grind of breakfast radio and whether too much Mariah Carey can kill even the best breakfast shows. Plus you'll meet Hayley Sproul, the girl behind one of the biggest viral radio moments of all time - Girl Maths. This series contains the use of AI generated voices / Me...
Just how different is 2Day? You might be surprised. 04.04.2025 48:20
In this week's episode, we have another A+ moment to share, this time from Jase and Lauren. Ash London joins us to talk about her first book “Love on the air” the story of romance inside a radio station. And we continue to look at the 2Day music strategy with Irene finding some reasons to be optimistic for SCA… The Melbourne Radio Wars is sponsored by Radio Monitor - Australia's...
Fee, Fi, Fo, Fox. What to do now with Fifi Box? (and her breakfast show) 28.03.2025 47:43
The dust has settled on the GfK survey 1 results, and we're back with more analysis and a spotlight on the Fox breakfast show. They're down a point and sliding back in the pack, the question of how they respond is now looming large. We'll also take another closer look at 2DAYs new music format. There's plenty to like about their launch, but still plenty of work left to do. The Melbourne Radio Wars...
GFK survey 1 2025. A new Golden age. 27.03.2025 15:01
We've got some first thoughts on the first survey results of the year on what is a very big day for Christian O'Connell. The Melbourne Radio Wars is sponsored by Radio Monitor - Australia's most complete and accurate insight into what's being played where across Australia and the Globe - find out more at radiomonitor.com Sound design is by Dom Evans at EARSAY Email us at melbourneradiowars@...
Kyle & Jackie O vs MFW 21.03.2025 54:28
Who are the Mad F**ing Witches , and why are they going after Kyle & Jackie O ? This week, we unpack their campaign and the broader role of activism in radio. Meanwhile, Fifi, Fev & Nick claim to be Melbourne's biggest breakfast party, but can they balance that with their push for bail reform? It's a question that's been weighing on Wade's mind. An...
Radio Days AF 14.03.2025 49:35
In this week's episode we get the full rundown from Radiodays Europe 2025 including all the goss on Wade's chance meeting with Jackie O at the event. And big news this week - 2DayFM has a new format, aimed at younger listeners, we'll share our notes from our listen. The Melbourne Radio Wars is sponsored by Radio Monitor - Australia's most complete and accurate insight into what's being playe...
Q&A Episode 07.03.2025 31:17
This week, we're diving into more of your questions covering topics including navigating tough conversations with talent, breaking down who's winning the marketing war, and asking whether ARN has any real leverage with Kyle & Jackie O, plus, we each share a career moment we would probably prefer to forget. The Melbourne Radio Wars is sponsored by Radio Monitor - Australia's most complete and a...
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