Jim DeMicco

Frustrated By Your Marketing?

Business EN ↓ 65 episodes

Frustrated by your marketing? You’re not alone. These days, marketing feels like a moving target. One day, it’s a new AI model. The next, it’s a new platform, tool, or trend you’re somehow already behind on. (And don’t even get me started on social media.)But here’s the thing: Frustration isn’t failure. It’s fuel. It means you’re curious. You’re paying attention. You want better for your work, your team, and yourself. While your coworkers coast, you’re asking the hard questions. You’re thinking deeper. And that’s what moves you forward. This podcast is here for that kind of marketer: The thoug...

Author

Jim DeMicco

Category

Business

Podcast website

skyeline.com

Latest episode

Aug 22, 2025

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Episodes

Marketing Insights from Apple’s 2023 Events 11.10.2023

Join Jim and Madison as they delve into the captivating world of Apple’s marketing mastery. They dissect two recent Apple events, unveiling the company’s innovative products, and explore what Apple said and how they said it. Discover the secrets behind Apple’s exceptional presentation skills, emotionally resonant commercials, and the impressive production value of their virtual events. From the al...

Are You Losing Customers Because of Your Website? 22.09.2023

Like it or not, your website often serves as your business’s first impression to customers. And if you’re trying to make it a good one, you need to know the critical aspects that can make or break someone’s interest. In this episode, Jim and Madison delve into everything web design, discussing common pitfalls to avoid and highlighting the importance of staying up-to-date with content, design aesth...

The State of Social Media 08.09.2023

There’s no denying the fact that the social media landscape has undergone immense changes this year. Whether it’s old apps trying to reinvent themselves or new ones emerging on the scene, social media is constantly evolving. Join Jim and Madison as they break down what’s changed and what it means for the marketing industry. Jim and Madison will cover X (formerly known as Twitter), Threads, and Ama...

Mastering Email Marketing 31.08.2023

Email campaigns might not be the latest trend in marketing, but they continue to be one of the best. In this episode, Jim and Madison discuss the ins and outs of email marketing and how it can be a major asset to any brand looking to grow. Whether the purpose is to inform, persuade, or excite, emails can serve as a reminder to customers in a variety of ways. And even if people don’t take the time...

Is AI Outsmarting Us? 21.08.2023

Join Jim and Madison as they dive into what so many people may be wondering: Is AI outsmarting us? In this episode, they unravel what the future of AI will hold, how it will impact different industries, and why ultimately, it won’t replace specific jobs because we crave uniqueness. Jim discusses his prediction for Gen Alpha and how AI is like a calculator; you must learn how to perform the tasks f...

Why We Love WordPress 28.06.2023

Join Jim and Madison as they dive deep into the world of WordPress in celebration of its 20th anniversary. In this episode, they unveil the reasons behind the unrivaled popularity of the #1 website-building platform. From personal experiences to favorite plugins, they discuss why WordPress remains their top choice over other platforms. Tune in to discover the secrets behind WordPress' widespread a...

Books & Bootstrap Marketing 09.06.2023

In this episode, Jim talks to Madison about marketing her upcoming book, The Cipher of Sons . She discusses her inspiration for writing a book and why she used the pen name, Madison Gray. She dives into how she markets her book on TikTok, Instagram, and other platforms and why she chose the self-publishing platform IngramSpark. Jim talks about the influence of Chat GPT and how it won’t replace aut...

Master Podcast Marketing with Kayla Wells 31.05.2023

In this episode, Jim and Madison chat with their first guest Kayla Wells, a podcast marketing expert helping podcasters grow their shows since 2019. Kayla has become a go-to resource for businesses and content creators looking to get more attention for their shows. Having started her career in customer service, Kayla switched to podcasting when she discovered her passion for marketing. Today, Kayl...

The Junk Drawer: Everything Is Marketing 23.05.2023

In this episode, Jim and Madison dig through the Marketing Junk Drawer and discuss some recent marketing that caught their attention - because everything is marketing! They discuss how your staff is vital for successful marketing and great promotions by Monster Energy and Dove, plus a few other stories. Jim talks about the episode Nosedive from the show Black Mirror (01:55) and how it showcases th...

Lemon8 & Clapper: A Look at Two Growing Platforms 08.05.2023

In this episode, Jim and Madison discuss and make predictions about the success of two recently growing social media platforms - Lemon8 and Clapper. Lemon8 was created by Heliophilia Pte. Ltd. but is owned by ByteDance, the same parent company as TikTok. The platform aims to connect people who share common interests, passions, and hobbies through a platform similar to Instagram and Pinterest. Topi...

Why Everyone Hates Yelp!? 28.04.2023

In this episode, Jim and Madison discuss the often-frustrating topic of Yelp reviews and how to handle them as a business owner (especially for restaurants). They discuss the power of reviews and how Yelp, in particular, can make or break a new restaurant. The hosts offer advice on responding to reviews, asking for reviews, and being kind to guests. They also discuss why many people criticize Yelp...

Beyond the Star Rating: How to Leverage Reviews for Business Success 21.04.2023

We all know that managing customer reviews can be overwhelming, but it's vital for helping your business thrive. Plus, what happens when you get that dreaded one-star review? In this episode, Jim and Madison discuss the importance of managing business reviews and your reputation. We discuss review gating, responding to reviews, software tools, and more! Madison also shares how she uses ChatGPT to...

Our 2023 Marketing Predictions 12.04.2023

In this episode, Jim and Madison share their marketing predictions for 2023. Join us as we explore what the marketing world has in store and how you can stay ahead of the curve!  Jim’s Predictions: We’ll see ChatGPT / AI integrations in all marketing software by the end of the year. Google will finally get its social network with YouTube Shorts. Media companies will increasingly target big li...

What To Expect From Our Marketing Podcast 07.04.2023

Welcome to the "Frustrated by Your Marketing Podcast!" Join hosts Jim DeMicco and Madison McCuiston as they bring you the latest marketing news and strategies for internal marketing teams, marketing specialists, and business owners. In this teaser episode, Jim and Madison introduce themselves, discuss why they started this podcast, and give you a sneak peek at what they'll cover in future episodes...

Welcome To Our Marketing Podcast 30.03.2023

We recorded our first episode as a test - to practice, check our sound quality and make sure our software was working correctly. We weren't planning to release this practice run, but we really like how it turned out. It's a good introduction to who we are and what we hope to accomplish with this podcast. Sometimes the unpolished conversations are the best ones! In this episode, Madison discusses t...

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