From Here To There

Entrepreneurship isn't just about ideas—it's about evolving with your company and nurturing a skilled team. In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Alexandre Douzet, CEO of Pumpkin®, one of the fastest growing pet insurance and wellness brands in the U.S. He discusses his background as a CEO of a pet healthcare insurance company and his...

Marketing isn't just about campaigns - it's about being a strategic business partner that drives innovation across industries. In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Ann Hand, Chairman & CEO at Super League Gaming. She shares with us her unique journey of majoring in economics and initially pursuing a career in banking to landing h...

Marketing isn't just about selling products—it's about crafting memorable experiences that resonate and entertain. In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Greg Fass, VP Marketing at Liquid Death. He shares with us his journey from a snowboarding-focused youth to a marketing career influenced by his parents' experiences in advertising, ...

Marketing isn't just about creativity—it's about navigating the delicate balance between innovation and security in evolving industries. In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Melissa Beltrame, Marketing Director, SVP at NBKC Bank. She charts her course from Fine Arts to FinTech, revealing insights from her time at Hallmark to now bank...

Marketing isn't just about traditional strategies—it's about applying diverse knowledge to drive innovation. In our latest episode, we are joined by Karina Kogan, CMO at Infinite Reality, an innovation company powering the next generation of digital media and e-commerce through AI and immersive technologies. She shares her unique journey from political science and art history to working at tech ma...

Marketing isn't just about tactics— In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Jack Gazdik, Growth Marketing Manager at Level20, the new business incubator of Progressive Insurance, with the goal of establishing product-market fit and bringing businesses to scale. Gazdik shares his unique experience leading go-to-market strategies for earl...

Marketing isn't just about skills—it's about building resilience and fostering meaningful connections. In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Sam Meers, EVP, Health Innovations at BarkleyOKRP, one of the largest full-service independent advertising agencies in the United States. Throughout this episode, both shared powerful stories of...

Marketing isn't just about creativity—it's about being a strategic business partner. In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Brian Martorana, SVP Sales & Marketing at TeamSupport, a premier ticketing and live chat solution designed to improve customer engagement. They share insider tips on aligning with CEOs, managing client expecta...

Career growth in marketing: It's about blending creativity with business acumen. In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Callie England, Director of Brand Marketing at the University of Missouri - Kansas City, to discuss navigating leadership roles, balancing analysis and innovation, and staying adaptable. Key takeaways? Embrace your un...

In our latest episode, Justin Watkins, CEO & Founder of Native Digital, sits down with our guest, Mike Goff, Founder of Goff + Marketing, to discuss their insights on brand management, marketing career progression, and the evolving nature of leadership in the post-COVID world. In this episode, dive into the art and science of marketing, from understanding customers to balancing data-driven dec...

In our latest episode of From Here To There, hear from Justin Watkins, CEO & Founder of Native Digital, and Lori Wiles, Founder of Fractional CMO, as they discuss their experiences in navigating career paths in various industries, emphasizing the importance of transferable skills, adaptability, and mentorship.  They also discuss the unique challenges and opportunities of marketing for differen...

In this episode, Estelle Mense, VP of Marketing at Ascend Learning, joins Justin Watkins, CEO & Founder of Native Digital, to discuss leadership skills, personal branding, and career progression in marketing. They emphasize focusing on people, seeking mentorship, and adapting to industry changes. The conversation covers the shift from storytelling to data-driven strategies, the challenges of t...

In this episode, CEO and Founder of Native Digital, Justin Watkins hosts a dynamic conversation with Emily Elizabeth, VP, Marketing and Executive Team Leader at Onspring, who shares her journey from working in advertising agencies to client-side roles in B2B SaaS companies, teaching at a university, and then starting her own business. They discuss how creative ideas and business strategies work to...

George Brooks is the founder of Crema, a design and technology consultancy building custom software. He is well known for his uniquely empathetic approach to mentorship and leadership — tied together with design thinking. In this episode you'll hear Justin Watkins, CEO & Founder of Native digital, talk with George about being the business of replacing yourself by creating principles instead of...

Mentorship is not just delegating tasks and telling a team what to do. In this episode, Brian Brooker, VP Global Creative at Garmin, talks about a true leadership mindset and how to get the most out of your marketing team — whether they are data and performance talent or creatives.  For more growth marketing resources, check out nativedigital.com

If you've ever wondered how to combine the powers of creative and performance marketing, this episode is for you. Join CEO and Founder of Native Digital, Justin Watkins, and CMO Paul Piggott as they discuss how to deal with the demands placed on marketers in fast growth organizations. From high level concepts like incrementality and predictive models down to reverse engineering KPIs, there's somet...

Join us on "From Here To There" as Native Digital 's own Justin Watkins chats with Eden Bidani , a top-tier conversion copywriter and messaging strategist. Eden specializes in transforming tech companies' messaging to captivate and convert their audience effectively. Tune in to hear Eden's take on the marketing journey. Check out nativedigital.com for more marketing insights and resources.

Ever wondered how the best in the business turn challenges into opportunities? Join us in our new podcast series "From Here To There" where our host, Justin Watkins, Founder & CEO of Native Digital engages with leading marketers to reveal their career paths, strategies, and the advice they swear by. In this episode we get into the challenges, breakthrough moments, and most important learnings...