International Fresh Produce Association
Fresh Takes On Tech
Welcome to Fresh Takes on Tech, a podcast from the International Fresh Produce Association. At IFPA, Our trade association represents companies from every segment of the global fresh produce and floral supply chain. We advocate, connect and guide to enhance members’ prosperity. This is a show for people interested in the intersection between technology and the produce and floral industries. Each episode we explore the problems, solutions, people and ideas that are shaping the industry.
Author
International Fresh Produce Association
Category
Podcast website
Latest episode
Jul 7, 2026
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Episodes
Short Takes on Tech 03: Illuminating AgTech Innovations in Fresh Produce 22.01.2024 24:43
Today we are taking a deep dive into the realm of technology in fresh produce and the remarkable advancements shaping the industry. In our first conversation, Gene Wisakowsky, CEO of Agniuity, Inc, reveals how their revolutionary horticulture lighting system is not just illuminating crops, but doing so with exceptional energy efficiency, setting a new standard in the field. Stay tuned to explore t...
Short Takes on Tech 02: Inside the Fresh Field Catalyst Accelerator Program 22.01.2024 34:56
Join us today as we uncover the groundbreaking Fresh Field Catalyst Accelerator Program, a platform propelling 12 revolutionary companies toward commercialization within the next 1-2 years. In this episode, our insightful guests share their journeys and their insights into the agricultural markets, and shed light on the invaluable advantages of participating in this accelerator program. Liste...
Short Takes on Tech 01: Harvesting Innovation from the Global Produce & Floral Show 22.01.2024 37:48
Today we are starting a journey into the heart of innovation with the inaugural episode of our special season, recorded live at the Global Produce & Floral Show. Throughout this season, join us for 2-4 interviews in each episode, featuring discussions with experts from groundbreaking companies and pioneers in cutting-edge technology within the produce and floral industry. These dynamic convers...
Special Episode: The Connected Farm: New Technology and Tools for Farmers to Reduce Waste and Optimize Work Cycle 19.01.2024 30:41
Step into the world of agricultural innovation with a unique perspective on The Connected Farm. In this special episode, the tables are turned as I join the ITSPmagazine Podcast for their CES 2024 Coverage. Listen in as we explore the evolving landscape of farming technology and the challenges farmers face in adopting new practices. You will learn the critical role of technology in addressin...
89: Nurturing Growth: Supporting Farmers in Climate-Smart Solutions with Julie DiNatale 05.12.2023 23:29
With a wealth of experience predating the widespread discussions on sustainability, Julie DiNatale, Vice President and Chief Sustainability Officer at FMC Corporation, joins the show to share a look into FMC's commitment to sustainability. As the world faces the dual challenge of feeding a growing population while safeguarding our planet, FMC focuses on empowering farmers to achieve optimal result...
88: Cultivating a Greener Tomorrow: Climate-Smart Agriculture Initiatives for a Sustainable Future with Suzy Friedman 28.11.2023 27:09
Today Suzy Friedman, Senior Director of Food Policy at the World Wildlife Fund (WWF), joins the show to share the organization's commitment to sustainability. In this episode, Suzy emphasizes that the ability to sustain our food sources relies fundamentally on healthy ecosystems and biodiversity. Suzy explains the urgency of adopting quick and accessible solutions for broader adaptation and explor...
87: Bayer's Commitment to Regenerative Agriculture and Climate-Smart Solutions 21.11.2023 29:13
Join Bayer leaders, Cristiane Lourenço and Josh VanDeWalle, as they unveil Bayer Crop Science's commitment to sustainability and regenerative agriculture. They break down how sustainability aligns with Bayer's mission, exploring practical strategies for optimizing resources and leaving a positive impact on soil and communities. You will learn about the transformative role of breeding techniques, o...
86: Revolutionizing Agriculture: Award-Winning Regenerative Practices with Braga Fresh and Agrology 14.11.2023 37:18
Today we are talking to Eric Morgan, Vice President of Environmental Science and Resources at Braga Fresh, and Charlie Dubbe, Head of Regenerative Partnerships at Agrology, winners of the IFPA Science and Tech Circle of Excellence Award. Their collaboration in regenerative agriculture has earned them this prestigious recognition. In this episode, they share insights on enhancing soil health, incre...
85: Regenerative Organic: A Path to a Healthier Planet with Paul Lightfoot 07.11.2023 25:26
Discover the future of sustainability with Paul Lightfoot, the General Manager at Patagonia Provisions, in this episode. Paul's passion for sustainability, health and the well-being of our planet shines through as he explores the current state of sustainability efforts and the changes he believes are crucial for our planet. A shift towards climate-smart produce agriculture, emphasizing whole organ...
84: Driscoll’s Global Commitments and Climate-Smart Strategies with Marta Baptista 31.10.2023 21:08
Marta Baptista, Global Director of Strategic Research and Technology Adoption at Driscoll’s, joins the show to share the core sustainability commitments of the renowned berry producer. Driscoll’s has dedicated itself to the principle of "more berries, less resources," highlighting specific global priorities. They aim for a remarkable 30% increase in water use efficiency, measured in liters of wate...
83: The Path to Climate-Smart Agriculture with Renée Vassilos 24.10.2023 31:22
How do we usher in a more sustainable and climate-resilient future for agriculture? This season, we embark on a journey through climate-smart agriculture (CSA) to explore the solutions and innovations driving change. In our inaugural episode, we dive deep into the world of CSA with Renée Vassilos, Director of Agriculture Innovation at The Nature Conservancy. Renée addresses fundamental questions a...
82: Charting the Future of Sustainable Packaging: IFPA Expert Insights 17.10.2023 33:38
Welcome to the final episode of our 6-part series on green packaging. In this episode, we are joined by two experts from the International Fresh Produce Association (IFPA), Max Teplitski, the Chief Science Officer, and Tamara Muruetagoiena, the Director of Sustainability. Together, they provide insights into sustainable packaging, addressing the technical barriers that have hampered its widespread...
81: Life Cycle Assessments in Packaging Sustainability with Wyatt Maysey 10.10.2023 20:51
Wyatt Maysey, Director of Sustainability for Taylor Farms, joins the show to continue our conversation about sustainable packaging. Wyatt's extensive background in sustainability and his commitment to considering the entire life cycle of a product provide a unique perspective. In this episode, he shares valuable insights into the concept of renewable resources, the significance of life cycle asses...
80: Compostable Revolution: Sustainable Solutions to Plastic Waste with John Paap 03.10.2023 31:32
Have you ever wondered about the shift toward compostable materials and their role in reducing plastic waste? Join us in this episode with John Paap, a multifaceted expert in the industry, as he delves into the driving factors behind compostables and their advantages. In this conversation, John paints a vivid picture of the current state of plastic usage in the market, shedding light on the pressi...
79: Redefining Sustainability, Flavor, and Impact in Food with Simply Good Jars 26.09.2023 29:05
Joining the show today is Jared Cannon, the visionary CEO of Simply Good Jars, a company founded on the belief that food can be a catalyst for global change. Jared shares the journey of introducing salads to a broader audience while enhancing access to healthy food through portability, convenience, and value. Discover how Simply Good Jars is committed to sustainability and recycling as they scale...
78: Compostable Concerns: The Future of PLU Stickers in a Sustainable Produce Industry 19.09.2023 25:36
Today we are talking about PLU stickers—those tiny, ubiquitous labels on our fruits and vegetables. For those in the produce industry, they are well-known, but for others, PLU stickers ensure pricing accuracy for loose produce in supermarkets. Each sticker boasts a Price Look Up (PLU) code, a cashier's tool for identifying products quickly. Recently, PLU stickers have taken the spotlight as certai...
77: Sustainable Packaging: Balancing Quality, Safety, and the Environment with Adam Hollowell 12.09.2023 27:49
Welcome to the inaugural episode of a six-part season that sheds light on the crucial intersection of packaging practices within the produce industry and the pressing imperative for sustainability. Join us on this journey as we navigate the intricate balance between delivering high-quality, pathogen-free products and minimizing the environmental impact caused by packaging waste. In this season, we...
76: Providing Fresh Produce to Underserved Communities & Measuring the Environmental Impact of Last Mile Changes 26.04.2023 35:04
In this episode we speak with Max Teplitski and Mollie Van Lieu and discuss the challenges of increasing access to healthy produce in underserved communities. They explore the role of programs like SNAP, WIC, and produce prescriptions, as well as the need for public-private partnerships and technological solutions to address food waste. The conversation also includes personal experiences with gard...
75: How Multigenerational Produce Industry Leaders Continue to Innovate While Maintaining Tradition 18.04.2023 36:07
In this episode, three leaders from multigenerational family businesses in the produce industry share their experiences and insights on how they have maintained and evolved their businesses in the face of unique challenges. They talk about the importance of keeping up with industry trends like sustainability and technology, while balancing the needs of the business and the family. The conversation...
74: How Plenty and Local Bounti are Innovating and Tackling Last Mile Challenges 11.04.2023 41:56
In this podcast episode, Jill Carlson from Plenty and Brian Cook from Local Bounti share their innovative approaches to indoor vertical farming. They discuss the benefits of year-round production and the ability to grow in locations that are not typically arable. The companies are committed to sustainability, with Plenty focused on reducing waste and Local Bounti using a variety of logistics metho...
73: Navigating Perishable Logistics and Food Insecurity with Katsiroubas Brothers and Fresh Connect 04.04.2023 29:16
This episode brings together experts to discuss their innovative solutions to address food insecurity and improve access to fresh, healthy food for those in need. You’ll learn about Katsiroubas Brothers' use of technology to increase efficiency in produce distribution, and how About Fresh's Fresh Connect program provides prepaid debit cards and mobile apps to help health systems cover the cost of...
72: Fresh Produce, Fresh Ideas: Exploring the Cutting-Edge World of Last Mile Distribution with Greg Corsaro & Jim Reynolds 28.03.2023 51:30
In this episode dives we dive deep into the ever-evolving produce industry, uncovering the secrets to success of two leading companies and the innovative trends driving the future of fresh food. We explore the challenges of labor constraints and inflation, and how companies like Fresh Edge and Pacific Coast Fruit Company have adapted to stay ahead. We discuss the importance of customer relationshi...
71. The Last Mile: Innovation and Challenges for Produce Delivery to Consumers, Foodservice, and Retail 21.03.2023 27:53
Host Vonnie Estes speaks with the team at Produce Alliance and dives deep into the fast-paced and ever-changing world of the fresh produce industry. From innovations in packaging to third-party delivery services, the team explores the impact of the pandemic and other factors on the industry. They also discuss how technology has enabled the movement towards more sustainable practices and how the in...
Bonus - Future of Agriculture Ep353: Connecting Tech Entrepreneurs to the Produce Industry with Vonnie Estes 14.03.2023 38:00
In this bonus episode we share Vonnie Estes appearance on the Future of Agriculture podcast, hosted by Tim Hammerich. We explore the challenges facing the produce industry, including climate change, labor shortages, and changing consumer preferences, and how innovation and technology can address these issues. We discuss the importance of understanding consumer needs and the opportunities for compa...
70. Live from IFPA’s Global Show: Making Better Qualitative Decisions With Best-In-Class Software Solutions 20.12.2022 33:30
We are talking with Justin Machell (CEO, Highland Ag Solutions) & Cole Powers (Co-Founder, IntelliCulture) Join us as we discuss: Best practices for producers to manage their equipment lifecycle How to prevent pest outbreaks, and increase labor efficiency The benefits of automating the machine management process Segment 1 - Justin Machell (Highland Ag Solutions ) By converting the modern farm...
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