Jenny Blake
Free Time with Jenny Blake
Set your time free through smarter systems so you can do more of your best work. Free Time launched in 2021 and releases on Tuesdays and Fridays. It's a Webby-nominated business podcast and winner of three W3 awards for best show and best host. Join Jenny Blake, author of three award-winning books—including Free Time: Lose the Busywork and Love Your Business and Pivot: The Only Move That Matters Is Your Next One —to explore our guiding question: How can we earn twice as much in half the time, with joy and ease, while serving the highest good? Subscribe now so you don’t miss an episode! Bonus:...
Author
Jenny Blake
Category
Podcast website
Latest episode
Apr 15, 2025
Where to listen?
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Episodes
135: How to Rapidly Prototype a Course (Pivot Replay from Dec. 2019) 11.10.2022 45:58
Creating online courses does not require a huge investment in time or money. Although they certainly can cost tens of thousands of dollars to produce, with professional video editing and branding, they don't have to. In fact, my favorite way to create and launch a course is with my future students! This follows agile design principles (check out the agile manifesto here). The goal is developing ra...
134: How I Prepare for In-Person Speaking Engagements 07.10.2022 32:17
My heart was thumping out of my chest as I sat at the front of the room for my first paid, in-person speaking engagement since February 2020—two and a half long years ago. Could I still do this? What if the content doesn’t resonate? I hope this goes well so it can help generate future work! I’m grateful to share that the event was a smashing success—with enormous thanks to my cohost, who brought m...
133: Hire People Who Are Better Than You with Terri Trespicio 04.10.2022 36:15
Are the systems I share on this show and in Free Time just a “Jenny Blake Thing?” Rest assured, the answer is no! If you don’t see yourself as a tech geek or systems person, have no fear—Terri Trespicio is here to share her journey with implementing the principles and the difference she is seeing in her life and business as a result. More About Terri: Terri Trespicio is an award-winning writer, sp...
132: You’re Invited to Hooky Headquarters (HHQ) 30.09.2022 28:25
It is a small miracle of motivation that you are listening to this episode. When it was time to record, I had just come out of a foggy, groggy week at HHQ: Hooky Headquarters. Hooky Headquarters is where you go when you need a break—and if you don’t take it, you might find yourself in full-on BIADM (Burn It All Down Mode), burned out and no longer working in a sustainable way. Today, I’m sharing f...
131: Scaling Joy While Streamlining Business Overhead and Navigating ADHD with Kaneisha Grayson 27.09.2022 49:28
Would earning $1 million dollars in revenue this year solve all of your problems? It might, but it could also cause a whole set of new ones, inspiring you to scale back. That’s the story behind the business of today’s guest, Kaneisha Grayson. She shares how she built a seven-figure business, and why she later restructured to one that better honors her energy and goals. More About Kaneisha: Kaneis...
130: Day in the Life of a Podcast Episode and How I Prepare for Guests 23.09.2022 22:18
Consistently creating high-quality content can be challenging. To practice what I call ongoing original public thinking, I am often brainstorming how to make the processes involved as smooth, simple, and searchable as possible. This episode originally aired as a Loom video for the private BFF community, where I walked through my Notion podcast production dashboard and content calendar. Here’s what...
129: The $10K Work Framework with Khe Hy 20.09.2022 50:52
Think of your day-to-day work as fitting into one of four quadrants, as defined by today’s guest Khe Hy in a recent issue of his fantastic RadReads newsletter: $10 Work is low-leverage, low-skilled work that you can do when you’re hungover. $100 Work is when you leverage the wrong thing – and get overwhelmed by meta-work. $10K Work consists of high-leverage skills that exponentially grow your bus...
128: A Tale of Two Teas 🫖 On Botching the Basics and Correcting Mistakes (Or Not) 16.09.2022 33:09
Nothing makes me more frustrated than poorly run companies that essentially steal time and money from the customers through bureaucracy and botching the basics. If you’re a longtime listener of this show, you might remember episode 83: Breaking Through Buyers Remorse, Never Lose a Customer Again with Joey Coleman. Today, I am sharing a tale of two contrasting customer service stories: one that dev...
127: Protect Your Idea Factory, Build a Creative Flywheel, and Go Behind-the-Scenes of Book Publishing with Todd Henry 13.09.2022 42:20
Today’s guest is an expert in cultivating creativity — and in remaining consistent over the long arc of content creation. Todd Henry is the author of six books, and today we’re talking about how to stay motivated in the publishing industry, where the market reflects winner-take-all dynamics, and the long tail is verrrry long. More About Todd: Todd is the author of six books, including The Acciden...
126: Creating Time Buffer—7 Strategies for Spacious Scheduling 09.09.2022 40:25
“If you’re on time you're late.” That’s one of my favorite mantras that I picked up from my dad, second to, “These are the grrrreat times!” (no matter what is going on in his life or the world). My dad was always early for our meet-ups, something I experienced as a sign of respect and ease. This relationship to punctuality has stayed with me as an adult, and I’m not the only one. I once bumped in...
125: How to Create Your Own CRM with Alex Sherwood 06.09.2022 43:08
If there’s one software question that invokes a near-universal groan among small business owners, it’s “What do you use for a CRM?” Much of the existing software is clunky, expensive, or at worst—both. Today I’m chatting with Notion pro Alex Sherwood, a former Salesforce CRM manager, on how he built his own Customer Relationship Manager tool in Notion, and inspired me to do the same. Because even...
124: JB’s 5 C’s System for Content Curation and Production 02.09.2022 25:13
How often do you feel blocked when it comes to creating new content? If you want to be more consistent and confident, today I’m sharing the 5 C’s System that I use to create 12 podcast episodes a month, two newsletters, and bonus content for my private BFF community. Ongoing Public Original Thinking is a central part of my business, and this is my ever-evolving system that facilitates it. 🌟 JB’s...
123: “Pricing is Branding” — Anti-Time Management with Richie Norton 30.08.2022 57:36
“Time collapses when something you think takes 100 steps takes only one.” That’s just one of many gems from this week’s guest, Richie Norton. Richie is teaching us how to optimize for time flow and cash flow; to act from our future, not toward it. As he says, “It’s time to rescue your meta-goal from the ledge of your long-distance timeline and bring it home by placing it directly at the center of...
122: My Top 5 Sources of Recurring Revenue 26.08.2022 26:32
As I ask in the introduction to Free Time: What revenue streams are in that oh-so-sweet-spot of profit, ease, and joy in your business? Recurring revenue is one of the holy grails within a sustainable, scalable business. It’s an area that I have focused intently on since 2015, so in a follow-up episode 112: My 3 Biggest Business Regrets, today I’m sharing more about the recurring income streams in...
121: How to Steer Through a Downturn and Stop Micromanaging with Annie Hyman Pratt 23.08.2022 44:50
Take it from a self-described “recovering micromanager,” Annie Hyman Pratt: people are the most underleveraged, underutilized asset you have in your business. And once you see it, she says, you won’t be able to unsee it. Today we’re talking about the people side of your business—how to get out of the weeds as a leader to prevent burnout and build a high-performing, trust-based team, even while st...
120: Transform Your To-Do List into a Results List — Leanne’s Favorite Time-Saving System 19.08.2022 10:35
Is your to-do list piled to the sky with uninspiring tasks? Wait until you hear this listener submission from Leanne, sharing one of many favorite gems from participating in mastermind groups and 1:1 coaching with the legendary “Million Dollar Consultant” Alan Weiss. More About Leanne: Leanne Hughes is an international facilitator, trusted advisor, and speaker who loves creating unpredictable work...
119: In Systems We Trust with Marquis Murray 16.08.2022 47:09
“Why would someone fly you across the world to do business with them?” That powerful question from a mentor in March 2020 gave today’s guest, Marquis Murray, the courage to go all-in on his passion of helping business owners create order from chaos through greater operational efficiency. More About Marquis: Marquis Murray is the CEO and Founder of Ditto, a systems and processes consultancy for or...
118: Be a Daymaker 12.08.2022 13:59
Living in New York City for over a decade, I’ve woken up to many a strange sight over the years: sirens, helicopters overhead, a pre-dawn police chase through the backyard, and a drone buzzing where the birds should be. But never have I woken up to someone doing their job with such delight (who also happened to be smokin’ hot and shirtless) that he drew out fellow neighbors to stand at attention i...
117: Tiny Marketing Actions with Pamela Slim 09.08.2022 53:12
Do you shy away from marketing and metrics, or have trouble figuring out more of your ideal clients? If so, this conversation will give you just the boost you need! Join me and longtime friendtor Pamela Slim (the one who gave me the courage and encouragement to leave my comfy corporate life back in 2011) as we discuss shifting out of empire culture toward ecosystem culture, identifying watering ho...
116: What’s Keeping You Up At Night? 🦟 On Business Mosquitoes 05.08.2022 19:30
“If you think you’re too small to have an impact, try going to bed with a mosquito in the room.” That’s a gem I found in MBS’s book, How to Begin, from Body Shop founder Anita Roddick. It came to mind last night while I was being plagued by a particularly elusive mosquito my husband dubbed “Maverick.” (Yes, after the Tom Cruise movie.) In my sleep-deprived state I searched for the meaning—and the...
115: Successfully Taking Over as CEO from a Founder (MBS) with Shannon Minifie 02.08.2022 40:31
We talk about The Fiji Test often here at Free Time HQ on documentation and making ourselves replaceable every day. The central question: Could a stranger to the business take over without much disruption? That’s exactly what Shannon Minifie and longtime friendtor MBS put to the test several years ago. As he stepped aside as CEO of the company he’d been building for nearly 20 years, Box of Crayons...
114: “Failure is the Frame, Not the Picture” 29.07.2022 14:04
We’ve got a Grab Bag this week with three favorite time-saving techniques, starting with an image I can’t get out of my mind by @jackbutcher of Visualize Value, followed by two listener submissions for the My Favorite Time-Saving System series. What’s your favorite tip or tool? Leave a review for the pod to share with fellow Free Timers at lovethepodcast.com/freetime, or submit it as a voice memo...
113: Pivoting from Breather to Practice While Setting Better Boundaries with Julien Smith 26.07.2022 43:31
Sometimes it seems like being a jerk pays off. Society often seems to reward the leaders who don’t mind stepping on others en route to the top. But if you don’t want to live that way, you’re among friends here and with today’s guest Julien Smith. We’re talking about avoiding leadership traps and creating positive boundaries in your business. More About Julien: Julien Smith is the co-founder and CE...
112: My 3 Biggest Business Regrets 22.07.2022 21:49
As tough as it is to stomach sometimes, regret can be a helpful catalyst. As Daniel Pink shares in his latest book, The Power of Regret: How Looking Backward Moves Us Forward, regret is better understood less as a thing and more as a process; one that doesn’t just make us human, it makes us better. “By making us feel worse today, regret helps us do better tomorrow,” he says. “Understanding its ef...
111: Building a Second Brain with Tiago Forte 19.07.2022 41:21
What is your relationship to information? Scattered and chaotic, or clear and navigable? Do you have streamlined systems for saving, distilling, and crafting original thought-leadership from what you encounter and store, or are you stuck when it comes time to create order from the chaos? Our guest this week, Tiago Forte, is here to teach you how to develop a second brain—a mindset that transcends...
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