Freaking Cool Indies

Cold email outreach for indie game developers doesn't have to feel salesy! Learn how to build genuine relationships with streamers, journalists, and content creators that actually get your game noticed. In this episode, we're joined by marketing expert Taylor Rodriguez (Coach Taz) to break down the psychology behind effective cold email marketing. Discover how to overcome your fear of "bothering"...

Game branding for indie developers: Think branding is just a logo and colours? That's the biggest mistake indie game marketing makes! Learn authentic brand identity strategies. In this episode, we're joined by marketing powerhouse duo Katie and Jonathan Binns to reveal what game branding actually means. Katie brings over a decade of marketing experience (including Warhammer 40K Mechanicus)...

Email marketing for indie game developers isn't dead - it's your secret weapon. While most indie devs chase social media followers, smart developers build email newsletters that directly reach their audience. Jordan Brown from OP Game Marketing shares the strategies that grew his newsletter in just months. Learn why email lists might be more valuable than Steam wishlists, how to choose between Sub...

Ever wonder how successful indie studios like Drinkbox manage to consistently release amazing games? In this episode, we get the inside scoop from Associate Producer Josh Davis on their production strategies. Stop letting production hurdles kill your creative vision! In this must-listen episode, Josh Davis from Drinkbox Studios shares his expert advice on everything from managing timelines and tam...

Stop your scroll! That's the power of amazing capsule art on Steam. But how do you get it? In this episode, we're joined by talented artist James Combridge to break down the art of creating compelling capsule art. Learn how to write effective briefs that clearly communicate your game's vision, provide feedback that actually improves the art, and build a collaborative relationship with your artist...

Wishlist TetherGeist: https://store.steampowered.com/app/2474430/TetherGeist/O. and Co. Games Youtube Channel: https://www.youtube.com/@UCjahrwtYG6iD3sH3yHwgG3w Join the O. and Co. Games Discord Server: https://discord.com/invite/KbgvDrBbXXWishlist LUCID: https://store.steampowered.com/app/1717730/LUCID/ Subscribe to the Freaking Cool Indies Newsletter www.freakingcoolindies.com Timestamps: 00:00...

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