Franklin Taggart's Virtual Coffee Break

When someone asks you how you’re doing, is your automatic response “I’m so busy”? Have you bought into the trending belief that hustle is worthy of a badge of honor while self-care is only permissible for people who don’t want to accomplish as much? Do you ignore your own warning signs that you’re running out of steam just so you can tick another five items from your to-do list? Is being busy all...

Is it challenging to stay focused, on task, and productive? From your desk chair do you sometimes wish you had someone to bounce an idea off of, or someone to review something you’ve just created and give you feedback? Or maybe it would be nice just to have another human to check in with throughout the day. In recognizing her own desire for these kinds of connections, Heather Chavin made her first...

Since 2008, Adil Amarsi has helped clients generate over $821 Million in sales directly from his copywriting. Add to that the amount his consulting clients, copywriting mentees, and students have generated and the total is $1.2 Billion. He’s written advertising copy for top marketing agencies in the UK and US, high-performing ads for Tony Robbins, and campaigns that have added millions to his clie...

Since 2008, Adil Amarsi has helped clients generate over $821 Million in sales directly from his copywriting. Add to that the amount his consulting clients, copywriting mentees, and students have generated and the total is $1.2 Billion. He’s written advertising copy for top marketing agencies in the UK and US, high-performing ads for Tony Robbins, and campaigns that have added millions to his clie...

Perfectionism is a part of the human experience that has many definitions and is perceived by some to be a positive character trait while others view it as an obstacle to success. It’s a common factor that isn’t related to one personality type over others, isn’t limited to high achievers or low, and can affect people at every level of self-image. If you’ve ever believed that you had to show up a c...

If you’re using LinkedIn for developing new business connections, you’ll want to meet Tracey Burnett. She helps, coaches, consultants, and other professionals identify their best-suited clients, create compelling messages, optimize their profiles, find their core audience, and develop strategies to build relationships in creative, authentic ways through consistent content creation and interaction....

Writing for advertising and marketing looks like it should be simple - use words that can be understood by a 10-year-old, keep your sentences short, and lots of exclamation points – what could be so hard about that? But the truth is that even accomplished writers struggle to find the right words, flow,  and structure to promote their books, their products, and their businesses effectively. It...

In addition to being a home health care occupational therapist and mother of three, Regan Espinosa has written and self-published seven books ranging from a Walking Dead-themed devotional book and books for children who stutter. After her father died last year, she added inventor to her list of accomplishments. An experience of having mementos left at his gravesite being blown by the wind into the...

Google is the first place most people look when they need to find something they’re looking for. Is your business showing up in the searches they are doing for your products, services, or events? In this episode, One Thing Marketing Director, Brittany Murphy shares her top five tips for increasing your visibility on Google. She tells us what kind of content to have on our website, how to make sure...

The online education industry has been in an explosive growth cycle for the past two decades and it doesn’t appear to be slowing. Online courses offer small business owners a way to scale and grow their revenue without having to add more time-based services or personnel. Today’s guest, Jason Van Orden helps authors, academics, and speakers turn their expertise into new streams of scalable income s...

The need for business owners to consistently create marketing and sales content that stands out in an increasingly noisy marketplace reaching the right people with the right message at the right time. Cynthia Trevino teaches life coaches, creatives, and consultants how to get their amazing knowledge out of their heads and onto paper, so they can show up online and share...consistently! She is a wr...

While raising six children and running several businesses, Jillian Lee Antinora started to explore what she wanted for herself. Something of her own that wasn’t tied to family or business. With some time to reflect she began envisioning herself playing music on stage with a guitar. The only thing was, she didn’t play guitar. She signed up for lessons and that was the beginning of realizing her mus...

Technology has empowered millions of people worldwide to offer freelance services from anywhere with an internet connection. The past two decades have seen freelance careers explode as companies and organizations have begun contracting with freelancers for everything from graphic design to social media marketing to HR. And changes in the job market related to the COVID pandemic have caused these n...

Karen Diffey helps ambitious, committed introverts tap into their natural strengths to become inspiring, authentic, and confident leaders. She’s on a mission to help introverted women leaders be the best version of themselves - competent, fulfilled, and happy in work and life. She says “I know how overwhelming it can be not believing what you’re really good at. Revisiting challenging situations an...

Communication Coach, Cindy Skalicky says, “Introverted public speakers are needed and hard to come by. I want to reach people who have an interest in presenting more but who are unsure how to go about this because it makes them nervous. It does not have to be about getting onto a stage, but often early-stage entrepreneurs and business owners don't even want to share a lot about why they are great...

It’s amazing to meet people who feel one hundred percent calm and confident on stage, but who feel timid and uncertain in smaller, unstructured settings. Johanna Walker is a speaking and storytelling coach in Boulder, Colorado. Listen to how she describes her work and the beliefs that drive it: “I crack open opportunities for people to experience pure, raw truth, then watch them nail their present...

Are you ready to toss out complicated overly automated tech and funnels that are expensive and time-consuming to build, never work as well as people told you they would, and honestly make you want to tear your hair out? My guest in this episode is Cat Stancik, The Lead Boss.  She's going to share a simple and strategic approach to consistently fill your pipeline with highly qualified leads th...

The first few years of starting a business can be a thrill ride of unforeseen circumstances, surprising challenges, and your full range of emotions. For many new business owners, having a trusted guide to help them navigate these equally exhilarating and terrifying experiences is the difference between success and failure. Today’s guest is one such guide. Steve Hoffman (Captain Hoff) is the Captai...

In this coffee break, I share my latest business card update. It's been six years. My last card was cute but didn't perform well. Plus, I've learned some new things since then that made me think harder about how my business card can deliver value.    Your Own Best Company is a podcast and Facebook group for people who love to work alone.    If you're feeling stuck in your caree...

Are you unintentionally building a wall between you and your customer with the tech and tactics you use in your marketing?  It's gotten too easy to just toss out a calendar link without a second thought. Is it possible that someone is experiencing that action as a sign of disrespect or as a negative reflection of the value you place on the exchange?   There is a concept I teach called tr...

If you’ve been paying attention over the past year, there has been an explosion of interest in using online assessments, quizzes, personality tests, and other interactive tools as marketing and sales stimulators. Ryan Levesque’s Quiz Funnel webinars drew a huge crowd of people looking to learn how to create quizzes that would get people past the door of their business and become customers. Interac...

To access the worksheet Diana will be using for this podshop click https://bit.ly/WrongBookWorksheet In 2008, Diana Needham left the corporate world to focus on her own dream business: helping first-time self-published authors become Amazon bestselling authorities in their field. She’s guided hundreds of clients to their personal victories while doing what she loves most: helping people grow, pros...

Marketing and selling can both be intimidating activities to new business owners, but they are the lifeblood of your business. Alison Proffit is a Soulful Sales & Profitability Success Coach, helping small businesses approach their sales and pricing strategies from the heart instead of just the head. She’ll work with you on mindset, clarifying offers, up-leveling prices, and how to confidently...

The Wisdom of Transition – Cheryl Benedict As we go through changes large and small in life, sometimes we’re surprised at our emotional swings, elevated anxiety, clouded thinking, and higher stress. In this episode, leadership consultant and executive coach Cheryl Benedict shares insights from her many years of guiding individuals and organizations through all kinds of transitions. She is the auth...

It's gotten too easy to treat people we know as if everyone is a lead or a prospect. The technology and tools we have for communicating make every transaction lose a little or a lot of its humanness. Don't get me wrong, I love this technology, but I am starting to tire of how easy it is to facilitate our connectedness through text messages with Calendly links. Yes, it's convenient, and it loses so...