Franchise Euphoria

I love learning about different businesses and how they are growing and scaling. Many expand through licensing or franchising. Oftentimes the business owner has spent years fine tuning their brand, product, and services and are enjoying success when someone asks if you are willing to franchise or license.  This can be a complicated issue and things can quickly become confusing. Listen in to find o...

Kevin Cope joins me today to discuss his best-selling book  Seeing the Big Picture . Passion is great for business but you also need to develop business acumen to be truly successful.  Kevin calls this “No Profit, No Purpose”.  And he deep dives into the 5 key metrics that you, the entrepreneur, MUST pay attention to, understand and implement for your business to be successful! Amazing Give-Away C...

  Franchising is not right for every business.  However, every business can benefit from implementing franchise-like systems.  Tune in as I discuss 5 primary reasons why you should run your business like a franchise! Feedback   Have any suggestions for future shows? Have questions or topic you would like us to do an episode on? If so, please leave a comment. If you enjoyed the podcast would you pl...

  I’ve spoken on the importance of due diligence more than once but you really cannot short change it. It can really come back to bite you.  Tune in to learn the $40,000 franchise lesson that you can hopefully avoid & a list of "must ask" questions before you buy a franchise! Feedback   Have any suggestions for future shows? Have questions or topic you would like us to do an episode on? If so,...

  The best franchise systems take years to fine tuning their systems, processes, brand, and marketing.  This allows the franchisees to follow a script and hopefully prosper. Of course, this is the best case scenario. Unfortunately what often happens is that there is a lack of systems, infrastructure, and processes. These franchises can still make money but it is important to understand that making...

The FDD is a huge legal document that some people only glance at and never truly understand. Others dismiss it as not being all that important. This misunderstood and sometimes overlooked document is crucial in understanding just what circumstances you are entering into when buying a franchise. Listen in to learn 6 key things to look for in your FDD and why they are so important. Episode Resources...

  Happy early 4th of July. No regular episode today but I hope you enjoy this interview I did with Legal Marketing Made Easy. They focus on attorneys and law firms that are doing marketing in unique and effective ways. Listen in to get insight into how I handle marketing and how you can apply them to your own business to differentiate you from your competition. Feedback Have any suggestions for fu...

Big news here at Franchise Euphoria. We have some very exciting things that will be happening very shortly. Don’t miss this big announcement. Along with the big announcement I will also discuss when franchising is bad idea. People come to me that want to grow. The key to growth is being in a position to do it in a responsible, profitable, and effective way. Listen in to learn when franchising is n...

  Food trucks are really fascinating businesses that have become very popular. People love the accessibility of a food truck and the uniqueness of the menus. They are reasonably priced, with focused menus, and can be really profitable.  Tune in as I discuss how to turn your food truck into a franchise.   Feedback Have any suggestions for future shows? Have questions or topic you would like us to d...

What’s Hot in Franchising and Why It Doesn’t Matter The question that I get asked the most is “What is hot in Franchising?” Don’t fall into the trap of what is hot right now. That should never be your first question. Franchising spans just about every type of business out there.  What you need to figure out first is what are you interested in, what you find joy and satisfaction doing, and what you...

We all know that things like social media and technology are aspects of our business that need attention. Figuring out the balance and how to leverage these tools to your greatest advantage is easier said than done. We can have the best of intentions but soon get frustrated and let our efforts fade. Nate Riggs joins me today to put all of this into perspective and explain how to make social media...

Too many people are contacting me and asking, “What business should I buy?” “What should I get into?” and “What’s the hot franchise right now?” You need to take a step back and figure out what gets you excited. If you jump ahead and skip this essential step you are going to have a lack of passion and a lack of purpose. Listen in today to learn how to find your mojo before you leap into business.  ...

Social media and online content marketing are avenues that just cannot be ignored in today’s world. The dynamic Frances Leary from Wired Flare joins me today.  She has some amazing insights into how to use your personal story to reach out and connect with your customers and build a relationship with them. Listen in to learn some amazing tips on how to best use social media for your business. About...

When you buy a franchise you are in it for the long haul. Agreement last for 10, 15, even 20 years. You need to be sure it is right for you before you commit. Listen in to learn the six things you need to consider before you determine if you are ready to pull the trigger. Feedback   Have any suggestions for future shows? Have questions or topic you would like us to do an episode on? If so, please...

Chuck Blakeman joins me today on Franchise Euphoria. We discuss a business model some would consider radical. It involves no employees, no regular work hours, and no managers just to name a few unique aspects. Chuck explains what a participation company is and how it can create a super successful business for you.   About Chuck Chuck Blakeman has an off the grid approach to business that has been...

Erle Dardick from Monkey Media joins me today. He talks about an often un-utilized aspect of the restaurant business. He talks about catering. Catering can have a huge impact on your bottom-line. Erle explains that up to 33% of restaurant sales can come from catering. About Erle Erle Dardick is best known for providing turn-around strategies to multi-unit restaurant operators and food manufacturer...

Many of you out there do not want to franchise your business. You should not, however, completely dismiss franchise operations. Running your business like a franchise, even if you have no intentions of pursuing franchising, can increase your profitability. Listen in as I explain what a franchise model can do for you then check out indyfranchiselaw.com to get the detailed worksheet to guide you ste...

Lately, I have been speaking with many people interested in investing in young or new franchises. It is an exciting time for young franchises and can be a great time to invest. Don’t get caught up on the excitement of a burgeoning franchise though. Listen in to hear the 5 things you need to think about before you invest in that young or new franchise.     Feedback  Have any suggestions for future...

  Scott Hill – I am simply thrilled to have Scott Hill on the show today. He will talk about his exit from corporate life, his meteoric rise in business, how things started to crumble, and how he got back on track. This episode has something for everyone. Whether you are looking to start your first business or are focused on growth you will walk away from this episode more confident in where you a...

Are you considering turning your hobby into a business? Creative entrepreneurs have a great amount of passion but it is hard to focus on turning that hobby into a viable business. So many people today are doing this. It is critical to get started on the right foot.  If you don’t do it the right way it can be frustrating. Listen in to learn how you can leverage your expertise and help even more peo...

Marcus Sheridan from the Sales Lion joins me today. Marcus is a highly successful business owner and speaker. His highly energetic personality is paired with amazing insight into business marketing. Listen in as he gives you some amazing tips and advice. His energy is infectious and by the end of the interview you will be ready to start implementing his advice today!   About Marcus Marcus started...

Are Home Based Franchises Worth It Home based franchises are becoming more and more popular as technology continues to grow. The lure of working from home and low franchise fees is quite attractive. But is it worth it? Listen in and learn the five things you need to know before considering a home based franchise.   Feedback I love to hear from you every episode and even more so on this one. Please...

Jaime Tardy is the founder of Eventual Millionaire. An Eventual Millionaire is a person who knows they will be a millionaire, eventually. But they are dedicated to becoming a millionaire on their own terms. They want an enjoyable business and an enjoyable life. Listen in as she discusses her journey and shares some amazing tips and advice.   About Jaime By the age of 22 Jaime was making six figure...

It has been an amazing journey since the launch of Franchise Euphoria 7 months ago. I’ve learned so much along the way.  I recently realized though that I was not fully capturing everything that I wanted to capture in the podcast so I have decided to make a pivot. Listen in to find out what new and exciting changes are in store for Franchise Euphoria! Feedback I love to hear from you every episode...

Selling Has Changed, Have You Changed With It?   John Jantsch – Selling Has Changed, Have You Changed With It? John Jantsch from Duct Tape Marketing joins me on this episode of Franchise Euphoria. We talk about one of the most important things you can do for your business, content marketing.  The way that people buy has changed so the way that we sell needs to change, too.  Don’t get left behind....