For Immediate Release Podcast

If Are You a Victim of Ad Fraud on YouTube, You May Never Know How Much It Costs You Earlier this week I reported on research that shows that YouTube is great at detecting view fraud within its system but associated ad fraud is not detected at the same rate. The research shows that advertisers bear the burden here. I spoke with Mohamed Ahmed and Roberto Gonzalez of NEC today (Sept 24, 2015), two o...

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Robert Cookson, Digital Media Correspondent reported in the Financial Times (Sept. 22, 2015) that, "Google has been charging marketers for advertisements it places on YouTube even when the video platform’s fraud-detection systems identify that a “viewer” is a robot rather than a human being." http://www.ft.com/cms/s/0/53ac3fd0-604e-11e5-a28b-50226830d644.html Cookson's reportage is based on a rese...

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Sports are Games, Video Games are Games Like fans watching sports, kids watch other people play video games. Like fans watching sports, it is often someone who might be a professional or at least a gifted amateur. Like televised sports there is play by play and color commentary... typically provided by the person who is playing the game... which can be very interesting since you gain some insight...

YouTube Channels Need Time to Attract Subscribers  Channels like children need many years to grow-up.  Channels that seemingly do "pop overnight" can take years and years to really build up momentum. In the last 10 months , The Str3am  has build up some "steam" with more than 1,800 subscribers and 52k views. Although the channel was created in 2010, Alex has put out regular videos since August of...

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Jim Cahill launched the Emerson Process Experts blog in 2006, when blogging was a novelty. Emerson Process Experts featured tightly focused, no-nonsense content from process control engineers, and it quickly found its audience. Today, it draws more than 25,000 visitors per month and yields a steady stream of leads. A company that sells million-dollar-plus industrial control products is reaping the...

Guest: Kneko Burney / Guest: Kneko Burney

Guest: Brian Caroll / Guest: Brian Caroll

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Guest: Liz Miller / Guest: Liz Miller

Videos About Video Gaming Rules The YouTube Roost. Breaking news about YouTube isn't always understandable outside of its niche. I think nearly everyone older than 16 has a really difficult time understanding the appeal of videos about video playing. The British Paper The Guardian has reported (Monday August 31, 2015) that the YouTube channel  The Diamond Minecart  has become the, "most popular Yo...

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Join the conversation in the FIR Podcast Community on Google+: http://goo.gl/2bBrSN Email: fircomments@gmail.com Twitter: @FIRpodcast / Join the conversation in the FIR Podcast Community on Google+: http://goo.gl/2bBrSN Email: fircomments@gmail.com Twitter: @FIRpodcast