Neville Hobson and Shel Holtz

For Immediate Release Podcast

Business EN ↓ 2724 episodes

For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say.

Author

Neville Hobson and Shel Holtz

Episodes

Thought Leader Life #272 21.02.2020 8:00

Guest Susan Fowler

Circle of Fellows #54: Business Impact 20.02.2020 1:00:59

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How PRSA Counselors Academy helps agency owners (featuring Chuck Norman) 20.02.2020 26:07

Most agency owners find value in talking with their peers and understanding the challenges that they share in running PR firms. The PRSA Counselors Academy is a special interest group within the Public Relations Society of America that brings together agency entrepreneurs through events and other programming. The Immediate Past Chair of Counselors Academy, Chuck Norman, joined Chip to talk about t...

CWC 58: When students get a chance to run their own PR agency (featuring Amy Shanler) 20.02.2020 24:47

As higher education faces increasing pressure to not just educate students but better prepare them for gainful employment after graduation, the student-run PR agency model provides some useful lessons. Boston University's PRLab is the longest-running such program in the United States, and co-director Amy Shanler joined Chip on this episode to talk about what it is and how it works. She explains ho...

cwc-glover.wav 20.02.2020 5:36

ALP 61: How to spot red flags in agency prospecting, hiring, and more 20.02.2020 23:01

Learning how to spot -- and handle -- red flags can make a big difference in your agency business. Knowing what to look for, what not to ignore, and what action to take can mean the difference between getting saddled with a difficult client, bad hire, or otherwise challenging situation. Chip talks with Gini about an article she recently wrote for Spin Sucks that explored red flags in new business...

ALP 62: The value of coaching for agency owners 20.02.2020 22:44

You can certainly go it alone as an agency owner, but it can quickly get pretty lonely. On this week's episode of the Agency Leadership Podcast, Chip and Gini talk about how coaching can help agency owners get more from their businesses. Of course, Chip and Gini both provide coaching and advisory services for agency owners, but this episode covers a range of approaches that are available -- well b...

FIR B2B #134 18.02.2020 20:13

Fred Bateman has seen momentous changes in public relations during the 30+ years he's been in the business. As the founder of the Bateman Group embarks on a new stage in his career, he reflects on the evolving role of PR in a fragmented media landscape and the skills that it takes to thrive amid all that complexity.

Thought Leader Life #271 14.02.2020 7:32

Guest Richard McPartlin

Thought Leader Life #270 14.02.2020 8:51

Guest Marcia Daszko

Thought Leader Life #269 14.02.2020 8:15

Guest Mitzi Perdue

Thought Leader Life #268 12.02.2020 6:30

Guest Ed Brzychcy

Thought Leader Life #267 12.02.2020 9:35

Guest Jonathan Keyser

Thought Leader Life #266 12.02.2020 8:22

Guest Ramon Ray

Leveraging freelance writers for your agency (featuring Gideon Stein) 10.02.2020 24:07

Agencies have a constant need to "feed the beast" when it comes to content creation. Public relations and marketing firms have always had a strong reliance on the written word, but as clients become publishers and social media places increasing demands on scribes, the challenge of finding and managing writers only grows. On this episode, Gideon Stein of Write Label explains how his team has built...

How to handle nonprofit pricing and discounts 10.02.2020 17:17

Thought Leader Life #264 10.02.2020 8:01

Guest Emmanuel Eliason

Thought Leader Life #264 10.02.2020 8:01

Guest Emmanuel Eliason

Thought Leader Life #265 10.02.2020 10:33

Guest Ken Kilday

Thought Leader Life #263 10.02.2020 6:26

Guest Tammy Pickle

Thought Leader Life #262 06.02.2020 8:32

Guest Lisa Fey

Thought Leader Life #261 06.02.2020 10:02