1852 Media

For Book Sake

Arts EN ↓ 84 episodes

A sometimes funny and occasionally unhinged evaluation of the current publishing industry by the experts at 1852 Media. Covering topics such as current news, marketing tips and more! Hosted by Heather Roberts and Veronica Adams, both licensed attorneys (but not your attorneys!) who make marketing their living.

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1852 Media

Episodes

Diversify Your Brand! 28.07.2023 39:52

Heather and Veronica discuss many of the ways that authors can diversify their income streams.  The podcast from 1852 Media.

Episode 8: Know Your Trope! 21.07.2023 26:32

Veronica & Heather discuss how tropes are leading the charge with the current marketing landscape and how you can use them effectively to market your books. As always, an Evergreen Marketing Tip is included! A podcast from 1852 Media

Episode 7: What to Expect at a Signing: Reader Edition 14.07.2023 55:59

Veronica and Heather talk all things book signings from the reader perspective. What should you bring? What should you expect? If you've never attended a signing before, this is a must listen! If you have attended a signing before, listen before you go to ensure you don't forget a thing! As always, an evergreen marketing tip is included in each episode! A podcast from 1852 Media.

What to Expect at a Signing: Author Version 07.07.2023 48:15

Veronica and Heather talk about what to expect at book signing events from the author perspective. Find out the essentials all the way up to 'next level' things you can do to make sure that the event is a success for you! As always, an Evergreen Marketing Tip is included! A podcast from 1852 Media.

What do I do with my backlist? 30.06.2023 30:10

A discussion of tips and tricks of how to move your backlist! Join Veronica and Heather in talking about one of the most important parts of your publishing business: your backlist. 

KU v. Wide and the trials of self publishing 23.06.2023 47:42

Heather and Veronica dive into the basics of kindle unlimited v. wide publishing as well as pitfalls about the trials of self-publishing.

What is a Romance? 16.06.2023 34:22

Discussion about how classification of your title is super important when publishing and other publishing tips that no one else is talking about. As always, we include an Evergreen Marketing Tip at the end!

AI: friend or foe? 09.06.2023 39:25

A discussion of artificial intelligence and its impact on the publishing industry. Should you use it? What should you use it for? Where is the gray area? Every episode includes an Evergreen Marketing Tip. A podcast from 1852 Media

The Industry Is A-Changing 02.06.2023 33:46

A discussion of the changes we've experienced in the publishing industry in the past several years and how to stay on top of everything! From tiktok to paid advertising, patreon, kickstarters and beyond. Every episode includes an Evergreen Marketing Tip. A podcast from 1852 Media