FOOTBALL BUSINESS Podcast by FBIN

Due to its remote location, Oceania is one of the most unique football regions in the world. We chatted with Steven Dillon, Clubs & Leagues Manager of the Oceania Football Confederation on distinctive characteristics of Oceania football, the challenges facing the region, and the potential legacy of FIFA’s Women's World Cup 2023 hosted in Australia and New Zealand, and many more.

As the world is buzzing about ChatGPT and the limitless possibilities of AI technology, we had a chance to do an episode about AI applications in the football business industry. We are thrilled to be joined by two industry experts, Luis Viveiros, COO at Horizm, and Xavier Green, CTO at ScorePlay. Throughout this episode, we will explore various aspects of AI's impact on the football industry, incl...

In this episode, we have the pleasure of discussing the future of European football with Ilja Kaenzig, an experienced football executive and the current Managing Director of VfL Bochum. We dived into some of the most hotly-debated topics in the world of football, including: ● The ever-widening gap between the richest and the rest ● The Netflixation of Football ● UEFA's permanent conflict of intere...

In this episode, we discussed “Fan Engagement” with Marco Hjorth, Head of Customer Success at Crowdmanager, and Pedro Varejão Lopes, Digital Marketing Manager at Liga Portugal. We covered everything from defining different levels of fan engagement to emphasizing the importance of data. We also delved into the key factors that contribute to a successful digital activation campaign, using the Liga P...

In this special episode of the Football Business Podcast, we had the pleasure of conducting a video podcast with Julia Farr, Lead Asia Pacific of Borussia Dortmund (BVB). We unveiled BVB's internationalization strategy in Southeast Asia, which is also the home region of our host, Quang T. Pham.

In this episode of the Football Business Podcast, we spoke to Roman Krajniak, Co-Founder of Memberyo, and Pavol Bielik, Marketing Manager at Spartak Trnava. We explored why many football clubs can monetize only 7% of their fanbase, the importance of fan membership in a club’s business model, and how Memberyo helped Spartak Trnava overcome the typical challenges when setting up its membership platf...

In this episode of the Football Business Podcast, we chatted with Claudio Demmer (Innovation Manager) and Jan Twete (Global Partnerships Director, North America) of VfL Wolfsburg. We deep dived into the club's internationalization strategy in the US and how innovation is defined and implemented at the German Bundesliga's side.

In this episode of the Football Business Podcast, we spoke with Josh Simpson, Co-Owner and President of Pacific FC, about how he and two other partners founded the club and their mission to put Canadian football on the world map. Disclaimer: The episode was recorded before the World Cup 2022.

For this episode host Quang T. Pham invited Dr. Adam Metelski and Dr. Slaven Marasovic, both working for LTT Sports, to talk about their extensive research on the essential guide to building a successful football youth academy.

In the first episode of the fourth season of the Football Business Podcast, host Quang T. Pham discusses the idea of a multinational league including the concrete case of the Baltic League with Maksims Krivunecs, Executive Chairman of the Latvian Football Virslīga and member of the Board of Directors of the European Leagues.

In this episode of the Football Business Podcast, we talked to Luis Viveiros, Chief Operating Officer at Horizm, and Diogo Canas, Head of Social Media of S.L. Benfica about football clubs can use their digital channels to grow their fanbase and then also monetize that reach.

In this episode of the Football Business Podcast, we talked about financial sustainability. What does it mean, why is it important and how can it be achieved? As guests we invited Pál Orosz, CEO of the Hungarian football club and FBIN Network member Ferencváros and Dr. Florian Hohmann, Senior Lecturer in Financial Management at the University of St. Gallen.

In this episode of the Football Business Podcast, we discussed how football clubs can increase attendance post-covid with Mark Bradley, Director of the Fan Experience Company, and Shaun Lockwood, Chief Operating Officer of Doncaster Rovers.

In this episode, we are discussing the very successful shirt-campaigns of VfL Bochum. We invited Christoph Wortmann, Director Marketing & Sales of VfL Bochum and David Görges, Managing Director of Beyer Görges, the agency that was responsible for the marketing campaigns of Bochums latest kits.

This podcast episode is the recording of our panel discussion at the Digital Deep Dive: Discovering the potential of live-data in sports. Ralf Leister moderates the discussion with Maximilian Schmidt (Co-Founder & Managing Director, KINEXON Sports & Media), Nicolas Evans (Head of Football and Research, FIFA) and Frank Bohmann (Managing Director, LIQUI MOLY HBL). The videos of the discussion and th...

For this episode, we invited Mark Simmons and Brandon Barca from Nashville SC to talk about how the club is using business intelligence to evolve. Mark Simmons is Senior Director, Business Intelligence and Brandon Barca Senior Director, Digital Strategy at the club from the state of Tennessee. We are looking at the whole data journey, from gathering it to processing, predicting and using it.

We are back with the third season of the FOOTBALL BUSINESS Podcast, hosted by Quang T. Pham. For episode one, we invited Benedicte Halvorsen, Marketing and Communications Coordinator and Ørjan Berg, Head of the Youth Department of FK Bodö/Glimt. They talk about sustainability in football and how Bodö/Glimt is living an breathing sustainability and also increased their revenues and made the club mo...

For the final episode of this season we invited Alexander Mamalyha, Marketing Director of Shakhtar Donetsk and Fan Relations expert Bas Schnater. Hosted by Fabio Schaupp, they discuss how to use data to understand a club's fanbase.

For this episode we invited Mats Enquist, CEO of the Swedish Football League and Niclas Carlnén, CEO of Malmö FF to talk about how a league can support its clubs in their development and growth. Time for some great insights with host Fabio Schaupp, Mats Enquist and Niclas Carlnén.

For this episode we have brought extensive international know-how on board. Host Fabio Schaupp is discussing how clubs can become media houses with Juan Iraola, Chief Innovation Officer at Real Sociedad, James Bisgrove, Commercial & Marketing Director at Rangers FC and Matthew Lentowczyk, CEO of TISA Group.

This time Fabio Schaupp invited two experts to talk about how to win Asia when you are not Manchester City, Juventus or Real Madrid but a small club. These are Nuno Santos, Marketing Director of Rio Ave FC from Portugal and Cesare Polenghi, CEO of the Asia-based digital media agency Ganassa, who are also a Knowledge Partner of FOOTBALL BUSINESS INSIDE.

In this episode Fabio Schaupp discusses how football clubs can develop themselves into modern digital organizations. For this, he invited Timm Jäger, CEO at EintrachtTech GmbH, a subsidiary of Eintracht Frankfurt and responsible for all strategic digital projects of the club, and Thomas Funke, Managing director of TechQuartier, a partner of Eintracht Frankfurt.

For this episode host Fabio Schaupp invited two brand experts. Bernd Schusky is the former Head of Brand Communication of the German football league (DFL) and is now working as consultant. German Schulz is Head of Brand Management at VfL Wolfsburg.

Host Fabio Schaupp invited Gijs van Puijenbroek, Strategy Director at SportsCloud, and Joeri Verbossen, Head of Marketing Intelligence at PSV Eindhoven, to talk about how to use a club's fan data in the best possible way.

VfL Bochums Managing Director Ilja Kaenzig is leading us through the efforts of the club to achieve their goals, is sharing insights on the 2. Bundesliga and his view on European football business.