Follow The Brand Podcast with Host Grant McGaugh

Send us Fan Mail Have you ever wondered about the power of effective storytelling in business? Join us as we host Dave, a master in the world of branding, known for his fascinating transition from a quantitative modeler to a leading branding expert. Dave takes us on his journey, detailing his understanding of brand equity, its application in business strategy, and the crucial role of branding in a...

Send us Fan Mail Ever wondered how the new CIO of Broward Health, Steve Travers, climbed the ladder from his humble beginnings in St. Louis to presiding over one of the largest public health systems in the nation? Join us as we walk the path with Steve and unravel his career trajectory, covering his military service, early healthcare stint at the Mississippi Medical Center, his experiences in cons...

Send us Fan Mail What if there was a way to unlock your true potential and create a vibrant brand with purpose? This is the promise of Lisa Guillot, a best-selling author, certified transformational life, leadership coach, and branding expert who shares her Clear Vision framework with us. This transformative tool assists those who are stuck in their career or business and are yearning for a radica...

Send us Fan Mail Looking for a glimpse into the future of writing? Join me, Grant McGaugh, and my esteemed guest, Scott Keyser, the Writing Guy, as we delve into how artificial intelligence is revolutionizing the world of words. Together, we'll uncover the significant impacts of AI on copywriting and storytelling, shedding light on its role in redefining content creation and target audience e...

Send us Fan Mail Looking to stand out in an increasingly competitive job market? Discover the power of personal branding with our special guest, David McKnight. With 15 years in the industry and a wealth of experience styling high-profile executives, David has the insights to help you differentiate yourself and build trust with prospective clients or employers. David's expertise doesn't...

Send us Fan Mail Ever wondered how someone goes from being a world-traveling game designer to a vital team member within Lamborghini's R&D department? Prepare to be fascinated by our guest, Shachar Oz's extraordinary global journey and into the heart of technology. His unique experiences, from teaching in different cultures to creating startups and designing video games, provide a we...

Send us Fan Mail Want to understand the nuts and bolts of healthcare IT? Join us for an enlightening chat with our guest, IT Director at HCA Florida Mercy Hospital, Frank Stapleton. Frank generously shares his journey into the tech world and underlines the pivotal role of patient experience in healthcare. He emphasizes that even the smallest technical hiccup in a hospital setting can create a ripp...

Send us Fan Mail Podcast Description : On this episode of Follow The Brand, host Grant McGaugh welcomes a trailblazer in the world of branding - Richard Sauerman, also known as "The Brand Guy." Richard's revolutionary approach combines strategic brand thinking and personal growth to redefine the concept of branding. In this captivating conversation, we explore: Richard's Brandi...

Send us Fan Mail In this enlightening and inspiring video, we delve into the journey of Damon House, a leader who stands at the intersection of technology, innovation, and societal change. Growing up in New York City as the son of two farming families, Damon's unique perspective fueled his dedication to empowering communities and driving digital transformation. From his role as a Strategist (...

Send us Fan Mail Show Notes: Welcome to another exciting "Follow the Brand" episode with your host, Grant McGaugh. In this episode, we're thrilled to have Sidney Wormsby, an accomplished business executive and Adjunct Professor, join us for an insightful conversation. Introduction of Sidney Wormsby, a business executive with over 30 years of experience in strategic solutions across...

Send us Fan Mail Welcome to the "Follow the Brand" podcast and TV series! In this captivating episode, we delve into the realm of conscious leadership with the incredible Ask Aileda. Get ready to be inspired and gain valuable insights that will transform the way you lead and live. Key Takeaways: Understand the profound connection between the mind and body, and how it influences our overa...

Send us Fan Mail Introduction: In this captivating episode of the Follow The Brand Podcast, we are thrilled to welcome the esteemed brand strategist Stephen Houraghan. Join us as we dive into the world of branding and marketing, and uncover the secrets to building powerful brands that leave a lasting impact. Get ready for a wealth of knowledge and inspiration as Stephen shares his expertise and in...

Send us Fan Mail  In this episode, world-renowned digital marketing expert Dennis Yu shares invaluable insights on delivering a powerful message and leveraging AI to amplify your personal brand. Learn the importance of reputation, the impact of surrounding yourself with successful individuals, and how AI can enhance your relationships and brand visibility. Join us for a game-changing conversation...

Send us Fan Mail Dr. Deeawn Roundtree is a magnificent force, blazing trails as a CEO of Roundtree Training & Consulting and a Franchise Owner of Network in Action. With a plethora of professional certifications and qualifications, Dr. Roundtree is a Senior Certified Professional with the Society of Human Resource Management (SHRM-SCP), a Certified Leadership Coach, Trainer, and Speaker with t...

Send us Fan Mail Welcome to the Follow The Brand Podcast, where we help you build a 5 STAR brand that people will follow. In this episode, we'll discuss how executives can communicate their capabilities and monetize their skillset with Petra Zink, a certified personal branding and digital strategist, international speaker, coach, consultant, and author. Petra founded impaCCCt, a company dedic...

Send us Fan Mail Welcome to Follow the Brand, the podcast where we are building a 5 STAR Brand That You Can Follow. Today’s guest is Carson Heady, a best-selling author, social selling expert, and Sales Director for Microsoft Health & Life Sciences.  Carson believes in intentionally creating and investing in your personal brand, and that starts with bringing value to create relationships outsi...

Send us Fan Mail In this episode, we are honored to have Thomas Harris Jr, a transformational leader who is passionate about pediatrics and disrupting healthcare for the better. Thomas believes that to be an effective administrator, and one must continuously learn about healthcare and be passionate about driving transformational change in care delivery. He emphasizes the importance of passion, inv...

Send us Fan Mail How will the post-pandemic recovery and recuperation be impacted by rising costs, workforce flux, burnout, and shortfalls? What about the compounding crises that are depleting resources and impacting supply chains? How will coverage and payor mix shifts affect the industry, and what about the changing competitive landscape with new entrants? How will rising consumer expectations a...

Send us Fan Mail Personal Brand Expert Nick Nelson specializes in helping define, develop, and deliver your personal brand online. Through professional images, he elevates your profile through imagery presenting the most polished version of you digitally.  Nelson, who has worked in entertainment marketing with brands such as Tyler Perry, Disney, and Warner Brothers, created his own personal brand...

Send us Fan Mail What pisses you off?  What breaks your heart?  What problem do you solve?   Asks Brand Strategist Mike Kim. If you want to build your business and create your brand, are you doing it in the right order of sequence to have long-term success? Success is sequential, it is not simultaneous, says Kim! Are you building your personal brand identity based on your ideas, reputation, expert...

Send us Fan Mail Having a clear purpose in your community and village is priceless.  Positive culture keeps people working with you and your vision in business and your career, Says my next guest Yasmene McDaniel.  She believes our biggest impact is helping the next-generation network connect and create. She defines her brand through Community and Kindness. McDaniel demonstrates her skills by bein...

Send us Fan Mail In the middle of a vintage Omaha, Nebraska snowstorm on January 20, 1963, Deacon Alan D. Carter was born to loving parents, Bro. Archie & Sis. Deanna Carter. He was the younger of two sons, and they remained best friends until the day he passed. Deacon Carter grew up in Omaha and graduated from Central High School in 1981. He attended Midland College in Fremont, Nebraska, and...

Send us Fan Mail Listen, Learn, and Communicate your Brand. Align your LinkedIn profile to how you appear and interact in person. Use your LinkedIn profile as your Digital Ambassador Says my Next guest Carol Kaemmerer. She has a special affinity with displaced C-Suite executives by helping them learn and develop a brand that others recognize.  According to Carol, we must strive to be recognizable...

Send us Fan Mail What are the five words that define you? How do you combine Leadership and Branding into a tapestry of communication to build billion-dollar businesses?  To be a great brander, you must know the inner workings of people. Says my next guest, Brenda Bence. Bence is very clear on her goals and knows what success looks like, and works towards that.    Her Five Words are  Expert, Profe...

Send us Fan Mail Curiosity, creativity, and challenge motivate my next guest Steven McWilliams. He leverages his unique skillsets in operations, strategy, and technology to solve problems in his community and find ways that he can impact the healthcare experience.  McWilliams challenges us to cease using the old way of thinking to evaluate new technology that can limit its impact. Let us not hold...