Find My Catalyst Podcast

My catalyst on this episode is KC Cox.   KC is a marketing leader, fractional CMO, and all around great revenue focused marketer.  In today's episode we get into product market fit, and KC's series on the 4 F's of strong marketing.  Foundation Focus Fit Faith Connect with KC. KC Cox on LinkedIn Execute Better. Stop wasting resources, start getting the right things done, in the right order, and gro...

My Catalyst this week is Lee Salz.  We get pretty deep into what it means to "Sell Different" - and how you can do it in your organization and your territory. When salespeople aren't winning deals at desired levels or volumes, executives turn to Lee B. Salz. Lee is a leading sales management strategist and founder of Sales Architects®. He has helped hundreds of companies, in various industries and...

Lee Benson is my Catalyst on this episode. With more than 25 years of experience as a CEO, Lee understands the challenging tensions that exist between putting people first while remaining focused on performance.  Over the past 25 years Lee has founded 7 companies with exits ranging from a few million dollars to well into 9 figures. He has worked with hundreds of leadership teams in companies rangi...

This week - my catalyst is Tim Schurrer Tim knows what it takes to build a winning team. He spent almost a decade of his career launching two brands— StoryBrand and Business Made Simple—as COO alongside New York Times bestselling author Donald Miller. Before that Tim worked at TOMS as well as Apple Inc. He is the host of the Build a Winning Team podcast, where he offers listeners actionable advice...

In this episode, Mike is joined by Coach Kurt Hines. If you are a coach, an athlete, a parent, a teacher or a leader, this episode is a must listen.  Key Takeaways: The process of building a successful team is a living, breathing organism. My passion for coaching is empowering as many people as I can. People want to know that they make a difference, that they would be missed if they didn't show up...

Samantha McKenna joins me this week on the podcast. We talk about Sam's trademark - Show Me You Know Me™, authenticity, trust, transparency, being yourself, copywriting, and why 85% of copy should be written by someone else. Check out Sam and her team at SamSales .  Connect with Sam on LinkedIn See the #samshorts here You can make an impact through helping others. This episode is brought to you by...

Greg Head joins me this week on the podcast. We talk about connecting people, building networks, building business, and making an impact. There are people who can help you address the acute problem you are working through.  Greg's List - Phoenix Greg's List - Dallas Dallas Software Podcast GregHead.com PracticalFounders.com Greg on LinkedIn You can make an impact through helping others. This episo...

In this episode of The Find My Catalyst Podcast, Mike is joined by Andy Paul. They discuss Andy's most recent book, Sell Without Selling Out. Key Takeaways: The average tenure of a CRO is roughly 1 year. Intellectual Humility = acknowledging, "I don't know everything." Our job as sellers is to go out and listen to the buyer. Sales cycles will shorten if you focus on the buyer. Sales is about compe...

In this episode, Mike is joined by Michelle Baker. This is a dynamic conversation that you don't want to miss.  Key Takeaways: Most people want to know how they are doing and what their blindspots are. As a leader, your actions speak louder than words. If training isn't integrated into the operation and culture, it's not going to stick. When leaders are focused on the tasks required to manage and...

In this episode of The Find My Catalyst Podcast, Mike is joined by Glenn Pasch. They have an in depth conversation about podcasting, marketing and coaching.  Key Takeaways: Implementation is where people give up or struggle. Decision Making Struggles Time Moving too fast Things that have changed in marketing: It is constantly changing People now have access to everything Advertising your process i...

In this episode of The Find My Catalyst Podcast, Mike is joined by Mike Hook. They have a dynamic conversation about leadership, thinking, communication and knowing your team.   Key Takeaways: Find the things that are important to you. Listen - make sure you hear people. Paraphrase back to them what you heard. Teach people how to think. As a leader, you have to be in touch with your team. You have...

In this episode, Mike and Jody discuss the value they receive when attending masterminds. Key Takeaways: It feels good to share some stuff that we are working on. It's nice to know that we aren't the only one with struggles and fear. Masterminds give you access to a diverse set of experiences and industries. Insecurities tend to rear their ugly head at the most inopportune times. It is important t...

In this episode of The Find My Catalyst Podcast, Mike is joined by Brynne Tillman who has earned the title of the LinkedIn Whisperer. Brynne shares a lot of great tips in this episode. Key Takeaways: In order to truly leverage what is available to us today, we need to slow down our outreach to speed up the outcome. Be strategic and look at what matters to those you want to reach out to. We need to...

In this episode of The Find My Catalyst Podcast, Mike is joined by John Morris. They have a dynamic conversation about creating culture, finding purpose and building a brand.  Key Takeaways: You have to have a defined set of core principles to fuel culture. In order to have a dynamic culture, you have to know who the individual people are. Put people in a position that rewards and recognition wher...

In this episode, Mike talks with Christie Walters and Jeff Bajorek about why conversations matter and what they learned during the 5 years they hosted The Why and The Buy Podcast.  Key Takeaways: Block time for your most effective activities.  Sometimes the things you think you know the most end up being the things you are most closed to. Conversations develop camaraderie and connection. When you...

On this episode of the Find My Catalyst Podcast, Mike is joined by Andrea Waltz. Andrea is the Co-Author of Go for No, and Co-Founder of Courage Crafters, Inc. In this episode, they discuss how yes is the destination, no is how you get there.  Key Takeaways: How do you think about no? Can you value a no? If so, how? Can you turn a no into a yes? How persistent should you be? Where does courage com...

In this episode, Mike and Jody discuss the importance of having a process and knowing your approach.  Key Takeaways: Looping Process: Identify Engage Establish Objectives and Next Steps CTA (loop back to engage) *see it here* When you use a specific approach, you start to act as a professional. Have a process. Keep it super simple. Like any process, start with deconstructing. Start with the end in...

In this episode, Mike and Jody discuss the importance of knowing the what, who, why and how of your business.  Key Takeaways: In order to have a plan, you have to know your business. For your organization, create clarity around who we are and why we do what we do. 4 questions for clarity around your business: What problems do we solve? Who has those problems? Can be people or organizations. Why -...

In this episode, Mike is joined by Larry Long Jr. You don't want to miss this motivating conversation.  Key Takeaways: It's when you stretch yourself - that's when you start to see growth, to feel growth. You live and you learn. There are so many learning lessons. Enjoy the journey. Make it an adventure and even a mis-adventure. I have learned the most through some of the downs. Be thinking about...

In this episode, Mike and Jody discuss the importance of accountability to self and to your team as well as the difficulty that comes with accountability. Key Takeaways: Personal Accountability Have visual cues - whiteboard, checklist Digital cues - watch, ring, phone reminders Make use of some sort of dashboard It seems easier to make good on commitments to others but not on commitments to yourse...

Dan John is the "Catalyst" that joins Mike this week.  They have a great discussion about movement, discipline and recovery.  Key Takeaways: Out think, out wit Be careful about who you follow Think about cost to benefit ratios A bad night's sleep throws off your timing Training plus recovery equals progress Everyday, I want you to move better, feel better Ways to recover - meditate, recovery walks...

On this episode of the Find My Catalyst Podcast, Mike is joined by MJ Patent. MJ is the Co-Founder and CEO of Alveo and the Co-Chair of the Phoenix chapter of Pavilion. They talk about revenue, strategy, sales & marketing, collaboration and more.   Key Takeaways: Strategy is a plan. A lot of companies miss out on working on the strategy because they want results today.  Aim for more opportunities...

On the first episode of 2022, Dan Pontefract joins Mike. They have a great discussion about the future of organizations and horizontal ignition.  Key Takeaways: We need to ask - "what can we do better to develop cross-functional skills?" Horizontal Ignition - create awareness, job shadow, understand where others in other job roles are coming from Horizontal ignition is a mindset. If looking to sta...

Jeff Noel joins me this week for the 3rd NOEL, an annual tradition for us on the Podcast. Key Takeaways Find Your Fuel - find the thing that motivates you You control your Mindset It is important to rekindle the fire - don't wait too long "The road to excellence has no finish line" Links Mid Life Celebration Jeff's Blogs Mind Body Spirit Family Health Work Health Jeff's Twitter Thank You  Please s...

On this episode, Catherine Brown joins Mike for a great conversation. They discuss her new book and some challenges we tend to face with our perception and confidence in Sales.  Key Takeaways: At our core, people believe they are not enough. We posture and have our brand but deep down a lot of the sales challenges we have and the complication that we bring to the situation is because we are compli...