Find My Catalyst Podcast

"Every time I make a connection, I know that I'm making two people's days better." - Adam Pasch    In this episode you will learn: The key role relationship-building plays in bringing about productive sales and prosperous partnerships. How effective communication practices can pave the way to understanding and addressing your customer's difficulties. The benefits of utilizing personal networks for...

"Find a way to be above and beyond the status quo to accelerate your own performance." - Will Shaw   In this episode you will learn: Strategies to cultivate a mentality of unwavering resilience, aiding you to tackle life's ups and downs effectively. The value of individual and collective responsibility in boosting performance and productivity. That role adversity, process, accountability and guidi...

"Speaking is an act of service. When you're around people who have a want to, and a desire to, serve. You can feel it in the energy that they give off. In the conversations that you have with them." - Mike Simmons I'm comming off the high of my first NSA Influence conference. You always remmember your first, and this was definitly an amazing experience. I'll share a couple of the lesson learned, s...

"The thing that I really like to encourage people to do is to think of AI as a partner in your life, in your work, and not to think of it as the enemy." - Dr. Lisa Palmer   Dr. Lisa Palmer Dr. Lisa Palmer is a proponent of emerging technology and an enthusiast in the field of artificial intelligence. She is passionate about harnessing the power of AI to propel the future of innovation and to break...

"All communication, all storytelling, has some kind of rhythm to it." - Chris Bogue Chris Bogue Chris Bogue is a dynamic go-to specialist when it comes to producing engaging video content that commands attention and drives viewers to take action. Chris's experience in television and working alongside successful content creators has gifted him invaluable knowledge on how to optimize video content f...

"The doors that have opened, the opportunities that have happened, the stories that I get to tell, it all comes from the connections that I've been able to make and the people that have been so generous to open up worlds to me." - Vincent Pugliese Vincent Pugliese Vincent Pugilese is a renowned entrepreneur and top-notch author, who has excelled in his field by tapping into the immense potential o...

"When you're building a product or a business, for that matter, a business is just a business or a product is just a product until someone or something gives it meaning." - Cassie Tucker AIR - Courting of a Legend This week, Cassie Tucker joins Mke to discuss key lessons from AIR, that apply to business, life, and sales. AIR, is the recent movie directed by Ben Affleck, that covers the courting of...

"Integrity becomes important to you when you realize it may be one of the last things you have any control over. We can be in integrity instantly when we own up to, and fess up to, where we really are, as opposed to where we want people to think we are mentally, emotionally, physically, financially." - Ray Edwards   Ray Edwards Ray Edwards is a renowned copywriter and a friend. Ray's incredible jo...

"We wanted to understand what were the key attributes within the employee that had the greatest impact on customer. Trust was one of them" - Tiffany Bova Tiffani Bova  is a Growth Evenagilist at Salesforce and a 2x Author. She has over 30 years of experience in the technology industry, specializing in customer and employee experiences. Tiffani has led teams in various settings, from startups to Fo...

"Temporary failures carry lessons that we can then apply to what we're going off to do next. That's how we win." Dan Bradley   Dan Bradley Dan Bradley made a name for himself in the entrepreneurial world after transitioning from the public sector into the private sector. As the CEO of CATI Striping and Coating, Dan has taken his company from a two-person operation to a growing team that's built on...

"If this hasn't convinced you to at least start watching playoff hockey, I've got nothing for you. But it's worth getting in and seeing the energy." Jacquelyn Nicholson   Jacquelyn Nicholson Jacquelyn is an expert in sales and a devoted hockey fan. Born and raised in Illinois, Jacquelyn has been cheering for the Chicago Blackhawks since she was a little girl. Over the years, she has attended numer...

"When you start deconstructing goals into smaller pieces, I think that most people realize that they actually are pretty goal oriented and can design for success." -Mike Simmons   In this episode, you will: Get acquainted with the Catalyst Sale game plan system for streamlined goal setting and achievement. Discover how self-reflection and recognizing personal values and purpose contribute to your...

"Take a step towards living the life you've always dreamed of without losing your faith or the family or your health or career in the process." - Jerry Dugan Jerry Dugan Jerry Dugan is a passionate advocate for living life with intention and balance. As the author of "Beyond the Rut" and host of the podcast of the same name, Jerry has made it his mission to help individuals create a life they've a...

"We could do so much more with the talent we have if our minds could be open." - Corey Kossack   Corey Kossack Corey Kossack, the groundbreaking CEO of Aspireship, has made it his mission to help professionals transition into customer-facing tech roles. His insights on how to help individuals navigate the complex landscape of tech careers have earned him a reputation as a thought leader in the ind...

"Manifestation is something I practice on a regular basis, and it's all about taking simple steps towards your goals with minimal expectations." - Sharath Kuruganty Sharath Kuruganty Sharath Kuruganty, a founder and head of Community at Threado, is a startup enthusiast who has experienced the roller coaster journey of failures and successes. As the host of the Undefeated Underdogs podcast, he enjo...

"Having that resilient mindset is so critical in moving forward." - Paul Reilly   Paul Reilly Paul Reilly is a renowned speaker, sales trainer, and author. He has dedicated his career to helping businesses and professionals excel through value-based competition. As the creator of the signature program Value Added Selling, Paul's mission is to assist companies in navigating difficult times and achi...

"It's marketing's job to generate leads for sales and sales job is to help those buyers." - Nelson Gilliat   Nelson Gilliat Nelson Gilliat is a seasoned expert in B2B marketing and the founder of Marketing Led Growth, a company that champions the buyer-centric revenue model. With a keen understanding of modern buyer preferences and technology, Nelson has helped businesses adapt their sales and mar...

"A CRO is a holistic revenue leader. They are not a glorified sales leader. They own all of revenue and they have to be able to see the entire customer lifecycle from ultra top of funnel brand awareness into the marketing funnel, into the sales funnel, into the purchase point, through implementation, adoption, retention, expansion and advocacy. A great CRO owns this and understands it." Mary Groth...

"If you're a leader, I would highly, highly motivate you to look at narrative, strategic narrative, because your story is your strategy." Chris Watson Chris Watson, is an innovative entrepreneur and strategic narrative expert. Chris has a unique ability to create immersive experiences that leave lasting impressions. With a focus on disrupting the traditional event structure, Chris aims to create s...

"It's ok to fail. Pick yourself up, reflect and assess. Don't make the same mistake over and over again" In this episode you will learn: (list 3) My first PIP - the first and last time I was put on a performance improvement plan. Failure in Hiring & Firing - the first failure (failure to assess), led to the next failure (hiring too early, and the last failure (having to let folks go) Failure to Le...

"I don't think content marketing and inbound are synonymous anymore. I think content marketing can support a whole lot more of the go to market than just top of funnel bringing leads inbound. I mean, they can touch sales enablement, customer marketing, field marketing, social media." - Brooklin Nash   Brooklin Nash Brooklin Nash is the co-founder of Beam, a content marketing business committed to...

  "Most entrepreneurs are reactive with their hiring, but I'm more of a big picture guy. I want to have more of a strategy. So we've developed a strategic approach to recruiting, including assessing your existing team against a future state chart." - Kurt Wilkin   Kurt Wilkin Kurt Wilkin is the co-founder of HireBetter and author of Who's Your Mike? His book explores the characters entrepreneurs e...

"While I am very aware of my blind spots and where I lack, I also beat myself up heavily for those blind spots instead of focusing on what I'm really great at." - Alexis Scott Alexis Scott Since the recording of this podcast, Alexis founded The Fairy Job Mom. She is also a founding member of the Old Girls Club and a friend of Catalyst. She is a Brand Marketing Consultant, Talent Advocate and Caree...

The Golf and Sales event is my Catalyst this week.  Jeff, Larry, and Scott join me to discuss community, learning, golf and sales. This episode is brought to you by Golf and Sales. A leadership and sales retreat for professionals who are working through tough challenges in leadership, sales, and growth. Show Links Golf and Sales Jeff on LinkedIn Larry on LinkedIn Scott on LinkedIn Find My Catalyst...

My Catalyst this week is Georgiana Laudi. She is a marketing leader in the SaaS space, and is leading the Customer Led Growth charge. Gia joins me to discuss why we should forget the funnel, the keys to customer led growth, when research goes wrong & what to do about it, and designing for your customer. This episode is brought to you by the Find My Catalyst - GAME Plan. for more information check...