Jacob Howard

Financial Marketing Insights

Business EN ↓ 33 episodes

Hosted by experienced marketers, Jacob Howard and Kaila Yates, the Financial Marketing Insights podcast features engaging conversations with financial services marketing experts, diving into their personal journey, the hurdles they've overcome, their most cherished projects, and their insights on the evolving landscape of financial services marketing.

Author

Jacob Howard

Episodes

Roberto Napolitano - On Diversity, Marketing and the FinTech Landscape 21.11.2024 28:58

In this episode of the Financial Marketing Insights podcast, we interview Roberto Napolitano, CMO of Innovate Finance on his career and passions and the current state of FinTech. To find out more, visit: https://www.financialmarketinginsights.com

Marg Jobling - On NatWest and the Art and Science of Marketing 31.10.2024 41:58

In this episode of the Financial Marketing Insights podcast, we interview Marg Jobling, Group CMO at NatWest, on her extraordinary career journey. From her early days as a scientist, where she honed her analytical skills and curiosity, to her rise as a leading Marketer at renowned UK brands, Marg shares her unique perspective on blending art and science to create marketing magic. To find out more,...

Christoph Woermann - On Brand and Content at Deutsche Bank 17.10.2024 38:21

In this episode of the Financial Marketing Insights podcast, Christoph Woermann, Chief Marketing Officer of the Corporate Bank and former Global Head of Brand at Deutsche Bank, outlines his approach to B2B content and brand management, highlighting the strategic importance of aligning brand, strategy, and culture. To find out more, visit https://www.financialmarketinginsights.com

Nickie McDade and Tony Jarvis - On Account-Based Marketing 03.10.2024 43:49

In this episode of the Financial Marketing Insights podcast, Nickie McDade, a Global Account-Based Marketing (ABM) expert who recently worked at the London Stock Exchange Group, and Tony Jarvis, Global MD – Client Relations at EI Advisory, shared their career journeys and insights into ABM. For more, please visit https://www.financialmarketinginsights.com

Nicky Owen - On Sustainability at Standard Chartered 19.09.2024 39:57

In this episode, we spoke with Nicky Owen, Head of Strategic Sustainability Marketing at Standard Chartered about her career and the importance of Sustainability. Find out more at https://www.financialmarketinginsights.com

Efi Naskou - On Zenus Bank, Lloyds and Paypal 04.09.2024 40:19

In this episode of the Financial Marketing Insights podcast, we interviewed Efi Naskou on her role as CMO at Zenus Bank, her background in financial services, and her passions for Leadership, Diversity and Inclusion, and AI. Find out more at financialmarketinginsights.com

Amie Stankiste - On Marketing at the London Stock Exchange Group 04.09.2024 32:35

In this episode of the Financial Marketing Insights podcast, we interviewed Amie Stankiste, CMO of the London Stock Exchange Group on her career in financial services marketing, working at firms including BNY Mellon, S&P and Thomson Reuters - and a fascinating deep dive into the re-branding campaign at LSEG. Find out more at financialmarketinginsights.com

Kaila Yates and Jacob Howard - Introducing the Financial Marketing Insights podcast! 14.08.2024 23:15

Welcome to the first 'preview' episode of the Financial Marketing Insights podcast! In this introduction episode, we learn more about the series and about our two co-hosts, Jacob Howard and Kaila Yates. Jacob Howard, Founder, Financial Marketing Insights (FMI) – Jacob has worked for a number of leading financial institutions including AEMS, NYSE Euronext, SWIFT, Liquidnet and Deutsche Bank. For t...