Feed Your Brand

The bottom line of your business realizes the benefit of the recorded content you create to use for marketing. In this episode, Scott Carson , aka “the Note Guy,” host of the The Note Closers Show Podcast , talks about starting his success on video to syndicating as a podcast with a monthly download of 32,000. Scott reveals the secret to looking like you are “everywhere” without doing a lot. He al...

Getting the next great guest is all about follow-up and relationship building, and the goal of having great guests on your show is to expand your audience and get more listeners. You’re not going to get more listeners if they don’t share it. The question is how do we get them to want to share your podcast? On today’s show, Tracy Hazzard shares some helpful tips on how you can get your guests to sh...

Probably the most important element when it comes to podcasting is the sound quality. This quality is only going to be as good as the microphone you use to record the episode. In this very informative and engaging post, Tom reviews different brands of microphones for podcasting to help you find the best ones to use and the ones to avoid. You don’t have to simply take his word for it, you can also...

If there’s one handy reference that every podcast host can have when they book guests on their show, it will all sum up to creating a guest booking form through a scheduling software. Today, we break down the top things you need to gather in your guest booking forms and the best practices for how to use one. It is important to note that too much information required will tend to lose guest’s inter...

Podcasting is the most significant source for audio content. With that being said, it is essential to note that you must have an environment that will not mess up your first and future podcast recordings. As we kick off our series of tech checks for our private client webinars, we dive into the tips or hacks to sounding like you are in a recording studio. Take a pen and paper and make sure you kee...

This is the kickoff of Brandcasters’ first Q&A session, the strategy session. A lot of people will agree that the first podcast episode is the most daunting. Since it is the do-or-die episode for every podcast host, it requires perfection and energy. Today, we give away the techniques and the three core components of a perfect podcast introduction episode. Learn how to nail your first one and...

A website is an asset. Especially for podcasters, you can build that website into a business or an asset that has real commercial value that you can sell. If you’re someone who is an investor and you want to buy a profitable asset that’s already generating revenue, there are sites like Latona’s that you can check out. Latona’s is a company that brokers online businesses, that is, websites in parti...

Podcasting is not just audio content but also a platform where you can grow an audience and build authority. On top of all that, it is certainly an effective approach to get your voice out there. International Women’s Day showcased the power of the voice a woman seizes. As we wrap up this celebration, it is truly grateful to have our guests, the great women podcasters, grace our show and give insp...

Marco Santarelli, host of the incredibly popular podcast called Passive Real Estate Investing, talks about real estate and his mission to help educate investors about the industry. He shares how he keeps his podcast going for a long time despite his busy schedule, giving some reassuring insights to those who are aspiring to start their own as well. Talking about his success, Marco shows how you ca...

How fascinating it is that the person behind the voice over of most of our podcasts has such a brilliant mind. Screenwriter and podcast voice talent Chris Hazzard tells us the process of being a voice-over artist. He shares how his voice-over stint started from classrooms up to being heard by the world. As an avid podcast listener, he also talks about some things from his perspective and what he i...

One of our roles in our businesses is to stay on top of new technological things. Tom recently attended the Traffic & Conversion Summit 2019 in San Diego. He talks about the latest podcast news, digital marketing, the Traffic & Conversion Summit, and some of what he experienced at the most recent one. He also delves into the opening keynote to the conference which directly applies to the p...

At the end of the day, what podcasting is all about is adding value, both to yourself as a podcaster and to your audience as well. That is why it is said that the number one lesson of podcasting is collaboration, and that is at the root of how you can monetize your podcast. The Podcast Peeps share the fastest ways to monetize your business or your podcast. Adding more value, they talk about the im...

Podcasting is slowly growing, most especially those working in niches in whatever industry they are in. It has been a great platform for people to talk about specific topics, engage in lively conversations and debate, and connect. As such, one of the important things to think about by any podcaster is the topic of guests. As you connect to other podcasters, how do you handle being a guest? Likewis...

In this day and age, being on one platform is not enough to cut it for you no matter how your target market consumes what you offer. If podcasting is all about listening, then why must you have a website for it? The Podcast Peeps gives you the answer as they show why it is necessary to have one, laying down some website do’s and don’ts that will have you maximize what it can offer for you. T...

In session number two of Podcast Peeps Mastermind, our crew delves into the subject of getting yourself out there where your audience is. Are they listening to audio, watching television, or are they in other places? The barrier to entry is so much easier now than it was fifty years ago or even ten years ago. It started out with print, then moved on to radio, television, and then the internet whic...

We talk a lot content to commerce, but how you make that happen? How do you take what is information and you turn that into products, business programs, podcasts, and all sorts of different things? Information is only partially useful outside of them promoting the next event or promoting the next thing. That’s where the Podcast Peeps want to make sure they’re helping people build businesses....

Let us celebrate International Women’s Day this 2019 as we talk with some great women out there to share their messages into the world. Woman to woman, we highlight the opportunities of bringing different perspectives where we can shine together. Find out what you can expect as we continue on to celebrate the great women in our lives. Prepare yourselves as we introduce the ladies who will be graci...

Whether you’re a guest looking to pitch yourself to podcasts or a host who’s looking for more guests, you’re going to want to pay attention to this episode as we talk about three new ways to help boost your show for free. A pain point for many podcasters is how to get the word out to others and have others help us promote our show and raise awareness. There’s actually no limit to getting the oppor...

Doing things manually takes up so much of time and leads to inconsistency in gathering all the right data. For podcasters, when it comes to booking your guests, there is a very important tool that makes it easy for you to collect all of your guests’ data that you need to create your full podcast or blog posts. We call them podcast guest schedulers. Learn some of the good tools out there that you c...

Many people have been misled into being in radio shows. On top of that, most of the podcasters do not even have any idea how they are being poorly served. We tackle this hot topic as we clear up why radio shows posting podcasts is not good for your brand. From the audio quality to advertisements and listings, we look into how it could affect your podcast plays, listens, and ability to gain audienc...

When selling your brand, you need to be heard in order to get your marketing out there. The market has been saturated with different channels and stuff on the internet which does not make getting widely heard easier for any sellers. Tracy enlightens us on some techniques on how to get people to notice you and get attracted to you. She shares how you can bring the “it factor” so that despite the ma...

It is very important to distinguish the different kinds of products you sell, the services you provide, and the audiences you want to attract or speak to. Having multiple different domain names is a really good way to do that. You can have multiple domain names pointing into one website, and that is a really important thing to understand and to consider because you may have multiple brands. Tom ta...

There are so many things that podcasters do out there that doesn’t serve their interest. It’s the same with authors and speakers. There are so many tools that the world gives you that’s not serving your best interest and serving your overall. Your authority and ability to sell your books or your speeches or whatever it is that you want to sell is not helping you. Juliette Dillon...

We’ve all encountered a number of promises from various marketing sources offering some hacks that could get your podcast top the apple charts. But these promises tend to not live up to what they say, and so you need to pay extra close attention to this: know the difference between subscribers and listeners. Many claim that they could boost your podcast all the way to the top by gaining you a numb...

In this day and age, sticking to one platform for your business or show is not enough. People are everywhere; that is why you need to spread out more to get more connection and reach more people. This method is called syndication; and here, we break down the things you need to know about how to do it. Starting off with the announcement of Blubbry about their PowerPress plugins, we relate that to w...