Facts Not Feelings with Brooke C. Furniss

Sticking with the strong, powerful, and intelligent women theme, enter Candice Lowe and her 26 years of automotive experience! Whether she is teaching the green pea that started yesterday, collaborating with upper management on best practices for optimal ROI, assisting corporate executives on automotive digital best practices, or utilizing her days working on the dealer side to further her dealers...

Get your Sheets of Integrity ready! It is March Madness Time Baby, and the Madness is in full effect. Tom Brady has un-retired, Brackets are soon to be busted, everyone is trying to settle in from NADA, and we have a little surprise for you on what happen this weekend in this Monday Recap! Who do you have in your Final Four? What about cutting down the nets?    Big shoutout to Sarah from PCG Digit...

What a way to kick off International Women's Week by speaking with the brilliant Sarah Ciociola from PCG Digital. The world of paid social media is ever evolving. How is your team constantly keeping up with latest trends, keeping content fresh, ensuring your metrics are accurate, and staying in front of customer? Sarah and I hit on what dealers can do to set themselves up for success, why bra...

Sometimes we forget what that big yellow thing is in the sky! It is a beautiful thing to not only get away, recharge, and soak in the sunshine, but it is necessity for all of us to have a healthy work life balance. Make time off a priority for yourself and your employees!    As employers, are we truly putting our employees first? Do we stop and listen to them with the intend to assist, help, and r...

Josh Drean has been featured on the Today Show, Harvard Business Review, Forbes, Bostinno, NBC, Fox Business, his YouTube Channel has millions of view, he was named Top 100 HR Influencers of 2021, so when we say we surround ourselves with people smarter than us on Facts Not Feelings, we mean it! Stop and listen with the intent to hear your employees. When you can do this an environment or trust an...

Before jumping into our regular Monday Recap, things got a little serious today. Be a good person, do some good, simply put: don't be a dick! The world is unrest and turmoil and is in need of good humans: be that person. It doesn't cost anything to be a good person, to serve your neighbor, and do go in the world. Whatever your belief system is, send a good thought, good vibes, prayers, w...

Are you all ready for this episode with Michael Stewart from PCG Digital as we review common mistakes dealerships make in marketing and advertising? You better eat your Wheaties before listening because we are sharing valuable nuggets of advice for one's dealership! Around the 11 minute mark, we dive into the first topic: Google Business Profile and verifying a dealer is sending their custome...

What a fire episode we had on Friday with Alan Krutsch from Fuse Autotech ! There were so many takeaways from this episode, and maybe more importantly, so many that were beyond the the scope of our auto industry! My Big 3 outside of Modern Retailing were  1. Good people can be reluctant to change  2. Lifeguard Analogy  3. Tracking Market Share   What were your takeaways from the episode on Friday?...

Whether you call it Modern Retailing, Digital Retailing, One-Price Selling, or something else, shocker, this concept is not new! Alan Krutsch from Fuse Autotech and I are tackling it in the latest episode of Facts Not Feelings. Is your business and product focusing more on the customer-facing website portion or the more valuable in-store experience of your Modern Digital Retail Tool? Are your cust...

Big thanks to Glenn for kicking off Super Bowl weekend right! Couple of takeaways from our chat with Glenn: 1. Remove all obstacles from your team and their growth and learning 2. Leave emotion/ego at the door 3. Cover up the name of the employee when reviewing reports so you can truly differentiate facts from feelings If you missed his episode, you can check it out here: https://bit.ly/3sI09eK Th...

Wowszer, Glenn Pasch and I had an incredible conversation in this episode on what true leadership looks like in 2022. There is a vast difference between management and leadership, and no they are not synonymous. We hit on everything from how great this industry is and how blessed we are to be in it, to how a natural leader best assists their team to grow and setting one's ego aside, to the Su...

Big thanks to George Nenni with Generations Digital for stopping by Facts Not Feelings Friday and chatting. This week we are super excited to have PCG Digital ’s CEO Glenn Pasch on the show. The show will be a must listen for sure! What do Chick-fil-a, Walt Disney, and the Apple Store have in common? Their customer service is top notch. They seem to genuinely care about their customers/clientele....

What an episode we had today with the one and only Founder of Generations Digital , George Nenni! As he so pointedly so stated, "there is no substitute for hard work," and he has definitely put in the work. Do you hold your ad agency accountable for Paid Search? Are you asking them questions about their approach? George offers some helpful, simple, and easy tips so that any manager can b...

Big thanks to AlfaPhox's CEO/Founder and serial entrepreneur Jordan Furniss for stopping by last week's Facts Not Feeling Friday and dropping so much knowledge on us. Remember to work smarter, not harder and to do your research! This Friday we have Generations Digital' s Founder and insanely talented George Nenni. If you don't already have a copy of his book, pick one up today:...

What a way to kick off our first guest appearance on Fact Not Feelings Friday with CEO/Founder of AlfaPhox and serial entrepreneur, Jordan Furniss! I know everyone will come away ready to take on the week like I was after talking with him. As an entrepreneur, one must remember there is no ceiling or limit. Jordan offers valuable insight on what makes him a successful business man, what goes into h...

Every Friday, BZ Consultants Groups's CEO and Founder, Brooke C. Furniss, will be differentiating facts from feelings. As it is imperative to surround one's self with people smarter than yourself, experts from their respective fields will be stopping by so we can learn, grow, and better our industry. Sit back, grab your beverage of choice, and let's continue to set the precedence of...