Expand Your Fempire with Caterina Rando

In this follow-up to her popular episode #65 "Add Group Programs and Thrive Much More,” Caterina addresses a key question: once you plan to launch your group program, how do you fill it with the right participants? From building influence to over-enrolling, Caterina shares her proven strategies to help you upgrade your selling skills and fill your programs with EASE!

Are you using video in your business? If not, it is time to get started! In this episode, Caterina welcomes award-winning Video & Visibility Coach, Speaker, Best Selling Author, and Comedian, Elaine Williams. Elaine shares how her journey led her from selling candy as a child to becoming a comedian, to now coaching mission-based female entrepreneurs to help them harness the power of video. Don’t m...

Moneeka Sawyer, the Blissful Millionaire, is committed to helping women create a life of freedom and choice. In this episode, Moneeka shares her story, including the hardships and challenges she faced that eventually lead her to a life of bliss. She also shares tips on how to create wealth and freedom blissfully. Don’t miss this uplifting episode to help you take the right steps to choose bliss in...

Take a look at whatever you're doing one-on-one with your clients and ask yourself, “Can I offer this in a group?” Group Programs are a great addition to your revenue stream and the time to get started is now. Listen to this value-packed episode to learn how Group Programs can positively impact you, your business strategy, and more importantly, your clients: current and future. Even if you are alr...

Heather Zeitzwolfe is not your Dad’s accountant (unless your Dad's accountant has funky-colored hair, transforms tofu into delicious desserts, and geeks out on writing sketch comedy)! In this fun and informational episode, Caterina welcomes Heather, the vegan CPA. The two discuss Heather’s entrepreneurial journey and how she came to embrace her authentic self as a new business owner in her fifties...

In part 2 of her value-packed Mastering Mindset series, Caterina continues sharing her top 10 super tips on this important topic. Life is dynamic, and the more you master your mindset, the more it will support you in all situations in business and life. Be sure to listen to both episodes of this series and download the accompanying mindset super tip sheet to help you THRIVE and BLISS in all that y...

Mastering your mindset is an essential, crucial part of thriving and blissing in your business. In this unique two-part series, Caterina shares her top 10 tips to achieve mindset mastery. From learning to lighten your mental load to eliminating negative self-talk, part 1 of this super informative episode will help support you in your business and your life.

In this exciting episode, Caterina welcomes Bobbie Carlton, an award-winning marketing, PR, and social media professional and the founder of Innovation Women, an online self-service speaker bureau for women. Caterina and Bobbie discuss the importance of public speaking and how it can have a massive positive impact on your business. Drawing on her experiences as a speaker and serial entrepreneur wh...

Gail Scott, host of the upcoming Midlife Moxie podcast, Instagram Reels queen, and Mary Kay Independent Sales Director for over 25 years, joins Caterina for the 60th episode of the Expand Your Fempire podcast. In this candid discussion, Gail and Caterina discuss what it’s like to be a businesswoman of a more “advanced age.” The two friends also discuss how women can benefit from going into busines...

As a follow-up to her popular episode “What I Wish I Knew 20 Years Ago,” Caterina now discusses things that she knew 20 years ago, that she is even more certain about today. Drawing on her many years in business, she presents guiding business principles that will never grow old. From building relationships to mastering how to ask for what you want, this episode is a wealth of knowledge to help you...

Peggy O’Neill, speaker, author, and inclusion and empowerment strategist, is no stranger to challenges. Standing at 3’8”, she has had a lifetime to master skills in overcoming difficulties, such as building resiliency, personal empowerment, and using your voice to make sure you are included. In this fun and light-hearted episode, Caterina and her long-time friend discuss easy-to-implement methods...

No matter how long you have been in business, there is always room to improve and upgrade. In this insightful episode, Caterina shares 11 insights she wishes she would have known 20 years ago. Whether you are a new entrepreneur or a seasoned businesswoman, you will find value in this list. Take a moment to listen and think about areas you can improve on to help you bliss and thrive more in your bu...

Are you a businesswoman who is 55 or older? If so, this episode is for you! Dr. Sara Hart is on a mission to help older women recognize and embrace their value in a society that may sometimes claim otherwise due to age. In this episode, Caterina and Sara discuss what it means to be a business owner over the age of 55 and how many opportunities exist for women to start something new. Women 55+ this...

Are you currently working with a business coach or mentor, or considering hiring one? If so, this is an episode that you cannot miss. Drawing on her over 25 years of experience, Caterina shares a wealth of knowledge about not only how to choose the best coach or mentor for you, but also how to make the most out of working with your coach. This two-part episode will provide you with valuable ideas...

You have heard of the popular “Five Love Languages” to help you with your personal and business relationships. Have you ever thought about them as a tool to help you master self-love? In this episode, Caterina shares a major breakthrough she recently had, that will help you embrace and practice more self-love in your business. This will also support you to bliss more with yourself. You’ll leave th...

Jen Jolicoeur’s direct sales company, Athena’s Home Novelties, is on a mission to change the world - one orgasm at a time! As Jen explains to Caterina in this candid interview, her company is also all about women's empowerment, community, inclusiveness, support, and financial bliss for their sales force, employees, and customers. Don’t miss this uplifting episode where two long-time friends discus...

Are you "ALL IN" in your business? Meaning, are you fully committed, or are you entertaining other ideas and distractions that may be inhibiting your entrepreneurial growth? In this thought-provoking episode, Caterina discusses six areas for you to look at to determine if you are ALL IN in your business. The more you follow these guiding principles, the more people you will get to serve, the more...

Prosperity, generosity, abundance…what do these words mean to you as a business owner? Ellen Rogin, CPA, CFP®, Abundance Activist®, TEDx Speaker, and best-selling author has made her life’s work educating, counseling, and guiding people to grow their prosperity and to use it as a force for good in their lives and in the world. In this fun and unique episode, Ellen and Caterina discuss how entrepre...

Join Caterina in celebrating the 50th episode of the Expand Your Fempire podcast with a mid-year checkup for your business! The midway mark of the year is a great time for you to reflect on what has happened during the first six months, and what you want to upgrade, adjust, eliminate, or improve on for the second half. Listen to this special episode and download Caterina’s corresponding checklist...

In this eye-opening episode, Caterina welcomes her long-time friend, master coach, and fellow philanthropist, C.J. Hayden, the bestselling author of the phenom book “Get Clients Now!” Caterina and C.J. discuss CJ.’s entrepreneurial journey and how her background in science and information technology has helped her develop a proven system for solopreneurs to thrive. C.J. also shares lots of super t...

What ideas, beliefs, and assumptions are you operating with that affect your business? Is your mindset positive and uplifting? Or are you habitually embracing negative thoughts that do not serve you? In this episode, Caterina shares ideas to improve your mindset around selling and scaling your business. Don’t miss these helpful super tips to help you adjust your mindset to serve you more.

Holly Porter is an international Influencer, trailblazer, innovative entrepreneur, and philanthropist. Holly leads by example, helping others become “recession-resistant” by showing people how to cultivate multiple streams of income. In this episode, she shares her entrepreneurial journey, including being raised by entrepreneur parents, learning to manage multiple revenue streams during challengin...

In this insightful episode, Caterina invites all women entrepreneurs to embrace seven key values for business success. From integrity to love to efficiency, Caterina’s list will have you not only blissing more, it will have your clients blissing more, too. These insights will allow you to continue to grow, scale and thrive. When you love what you do and run your business based on your values, you...

It’s time to show up, build up and level up your business! In this episode, our guest is Wendy Babcock, a self-proclaimed “collector of titles” including speaker, author, communication strategist, TEDx Speaker, and more! During their conversation, Wendy and Caterina discuss important profit-building strategies from building foundational skills to hiring a team. Listen now for guidance and inspirat...

As an entrepreneur, you are probably spending a lot of time on Facebook, on LinkedIn, on Zoom, and in other virtual spaces. Plus, now Clubhouse has opened up to both Apple and Android users, and this networking platform brings many new opportunities. Here are some ideas and super tips that will support you to gain more value, show up to create more visibility while building influence, and effectiv...