Expand Your Fempire with Caterina Rando

Do you find yourself struggling with discouragement, self-doubt, and disappointment in your business? Do you have difficulty facing the possibility of rejection? In this uplifting episode, Caterina discusses her antidote to the challenges you may face as a businesswoman and the guiding principles she follows to always be blissing in her business! Check out this episode so you can learn how to take...

As women, we often have our attention on gift-giving during the holidays and special occasions. This uplifting episode encourages you to give more gifts to yourself. Caterina invites you to consider a certain gift list that will allow you to enjoy your business and life more. By embracing these presents, you will have more vitality and bliss for your business and your business will be more efficie...

Happiness matters in your business. Do you know what it means to wear your H.E.A.R.T. all over your business? Are you expressing appreciation in every aspect of your business? In this season of gratitude, Caterina takes us step-by-step through how she wears her H.E.A.R.T. all over her business and encourages you to do the same through her acknowledgment challenge. Check out this episode to learn t...

In this week’s thought-provoking episode, Caterina sits down with marketing/sales coach and strategist, Hailey Rowe. Hailey breaks down the mindset shifts listeners can make to grow a more profitable business. She also discusses overcoming shiny object syndrome, making conscious decisions to achieve a certain outcome, and planning to eliminate the ways you are holding yourself back. Check out this...

Back by popular demand, Caterina shares her 10 super tips to help set you up for your most successful month (and YEAR) ever in 2023. From understanding your monthly numbers, to planning your sales strategy, to managing your disappointment, she covers it all while guiding you along the path to bliss more in your business each month. This info-packed podcast will inspire you to be bold and find new...

Are you ready to go from burnout to balance? Leanne Blaney, an award-winning author, podcast host, Certified Bucket List Coach, and international speaker, joins Caterina this week to discuss her guiding principles for infusing adventure into your business and your life. Leanne also shares how we can find harmony and stability while still pursuing our business goals. From scheduling adventures on y...

In this invaluable two-episode series, Caterina discusses one of the most frequently asked questions she receives as a business coach: “how do I overcome sales objections from potential clients?” In this week’s episode, part two, Caterina dives deeper into possible objections you may hear, and uses real-life examples of how she would respond to overcome them. This series is not to be missed if you...

Do you avoid conversations with clients in order to not be too “salesy?” In this invaluable two-episode series, Caterina discusses just what it takes to sell in an authentic way that feels good to you AND your client. Whether you have difficulty responding to sales objections or you get discouraged by not getting an insta-yes, this informative episode is guaranteed to help you boost your sales NOW...

This week, Caterina is joined by business leadership expert, Michelle Teague. Michelle gives her unique perspective and advice on going into business with your spouse, leading effective teams, and infusing fun in your business! If you’ve been wondering what makes great leaders and how you can most effectively lead your team, this is the episode for you!

Are you ready to make 2023 your best year yet? It’s time to plan, evaluate, and upgrade your Fempire business plan so that you are ready for success in the new year. Take time to listen to one of the most popular episodes of the Expand Your Fempire podcast and join us for the Expand Your Fempire Intensive on Friday, Nov. 4th. In this episode, Caterina introduces the "Five Pillars" that every femal...

In this thought-provoking episode, Caterina is joined by author and resilience expert, Gina Vild. The two entrepreneurs discuss the importance of finding purpose in order to bliss in your business and take you through a step-by-step process for discovering your true purpose after major setbacks. You won’t want to miss this episode on positive reframing, finding your strength through resilience, an...

In the second installment of Caterina’s two-part Business Strategy series, she continues the conversation on questions that we, as entrepreneurs, can ask ourselves to master business strategy even more. Caterina takes us step-by-step through forming a plan that aligns with the five pillars of our business, the importance of building a team, and ways to improve our sales close ratio. Don't miss thi...

Have you ever wondered how to gain more visibility online and build more influence? Kate Paine, LinkedIn expert and CEO/Founder of Standing Out Online, is our special guest this week on the Expand Your Fempire Podcast. Kate shares her tips for utilizing the many features LinkedIn now has to help small businesses grow. Check out this episode to discover some of the many ways LinkedIn can help you t...

How are you at strategizing and making decisions that guide your business? In this important episode, Caterina shares her top guiding principles for operating more efficiently and effectively by shining the light on strategy. Not only will you learn the importance of always upgrading in your business, but Caterina also discusses how to massively monetize what you’ve already got and how to keep you...

This week Caterina is joined by the "Queen of Wealth," real estate investor and broker Olympia Hostler. Olympia shares her top five guiding principles for real estate investment. Whether it’s getting out of your own way, understanding your risk profile, or learning the importance of having a team of professionals on your side, Olympia is a negotiation and financial genius whose tips will help you...

In one of Caterina’s most uplifting episodes yet, she shares her top guiding principles for overcoming setbacks while remaining ambitious with your goals. She discusses the power of choice, the benefit of having business adventures as standard operating procedure, and the importance of embracing positivity while being willing to be uncomfortable. This podcast also explores how to create a compelli...

Caterina teams up this week with bestselling author, international speaker, and book-writing mentor, Seema Giri, to bring you an empowering episode about finding resilience in the face of devastation and adversity. Seema shares her personal story and how her unexpected life challenges - from being a young Indian woman expected to act a certain way, to growing and losing a seven-figure business wit...

In this week’s episode, Caterina is joined by G.L.O.S.S. Loft founder and creator, Jacquelyn "Joey" Flesner. Joey discusses how she went from losing her business overnight to creating a nationwide network of female entrepreneurs. She also opens up about shifting to being more of a "girl’s girl" and how she avoids drama, as well as the ways she infuses kindness into everything she does in her busin...

In this milestone 100th episode of the Expand Your Fempire Podcast, Caterina reminisces on her over 25 years of blissing (and sometimes not blissing) in business. This celebratory episode is full of midlife musings and guiding principles for infusing more love in your business, and serves as an important reminder to make regular adventures a standard operating procedure in all that you do for your...

Brand new for Season 2 of the Expand Your Fempire podcast: listen in on a live business coaching session! Caterina is joined by style and image consultant, and MidLife Moxie Podcast Host, Gail Scott. Caterina helps Gail gain clarity on how she can monetize what she’s often giving away for free, and provides direction on how Gail can price her offerings in a way that feels authentic. This session w...

This week, Caterina is joined by numbers gal and master CPA, Donna McPherson. In this informative and thought-provoking episode, Donna teaches you about the Five Numbers to know in your business, why you want to make your numbers your BFF in your business, and how to calculate a profit that will help your business thrive now and far into the future!

In this insightful episode, Caterina reminds you of the true power of making your voice heard. She shares how our upbringing, life experiences, and other influences we may not be aware of can create blocks that keep us quiet. Caterina discusses how to identify these barriers and overcome them in order to amplify your voice for more good, more sales, to showcase your massive leadership abilities. Y...

This week Caterina is joined by friend of the planet and certified green business owner, Carolyn Pistone. Carolyn explains the importance of sustainability in business, how entrepreneurs can work to certify their business as a B-Corp, and ways business owners can improve the ecological footprint their businesses leave behind. If you’re looking for a guide on becoming a more environmentally-friendl...

Many businesswomen struggle with the idea of calling themselves “leaders.” This thought-provoking episode will remind you that you are already an empowered leader, and you deserve a seat at any table of leaders with whom you want to associate. Plus, you have the power to start your own table at any time! Caterina's five guiding principles for amplifying your leadership will help you uplift yoursel...

This week Caterina sits down with mindset chaplain and leadership expert Betsy Clark. During this invigorating episode, the two discuss how women can step into their leadership with compassion and grace and how to overcome comparison stealing your joy in business. Plus, Betsy shares her Four Pillars of a Leader. This episode is sure to leave you feeling empowered and more confident as a leader goi...