the Crysler Club

Everyday Business Problems

Business EN ↓ 194 episodes

When it comes to your business, you know everything – except what you don't. Hosted by David Crysler, each episode we dive into finding and solving everyday business problems. Learn from business leaders and subject matter experts about the challenges they've overcome, and the challenges they still face. Join us for fresh insights, real talk, and inspiration to grow your business!

Author

the Crysler Club

Category

Business

Podcast website

thecrysler.club

Latest episode

Jul 7, 2026

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Episodes

Start with passion and grow your business with Kevin Swango 12.10.2021

Kevin introduces us to KS Outdoor Lighting, a landscape lighting business he founded 3 years ago. Kevin shares his story of how he turned a life long passion for creativity into a booming business. We dive into the early days that were filled with fear and doubt, recognizing opportunities to bring on strategic partnerships, surrounding yourself with the best people, and so much more. Kevin's Linke...

Networking your way through life with Logan Massop 05.10.2021

Logan helps CPG brands 10x their shelf appeal through his work as a packaging sales professional. Logan shares his story of how networking lead to him playing college football and his career in print manufacturing. We dive into networking effectively on social platforms like LinkedIn, defining individual success, how to provide more value by introducing video in your sales process, and so much mor...

Business Quarterly Review 01.07.2021

It's half way through the year for most businesses unless you've elected to run on a fiscal year. For this episode Dave walks us through the Business Quarterly Review that is used by members of the Crysler Club. These questions are meant to get you thinking about all of the key aspects of your business and will keep these items at the top of your mind as you head into the 2nd half of the year. Sho...

Entrepreneurs 4 Kids - Supporting people with Stephanie and Tom Fraser 24.06.2021

Stephanie and Tom own and operate Thomas Brennan Fraser Law Firm. They became of one the earliest Founding Members of E4K. Stephanie and Tom talk to us about why E4K interested them and what makes it different from other charities they have supported throughout the years. Stephanie and Tom have made it their mission to give back by supporting people in various ways throughout their lives. Entrepre...

Quality Management Systems, Processes, and Auditing Revisited 17.06.2021

Dave revisits his conversation from season 1 with Eric Sanders of the Schaller Group. Dave adds some context and highlights his favorite takeaway's from each of the 3 key segments from this episode.

B2B lessons learned and peer feedback platform with Roger Jackson 11.06.2021

Roger shares his story of developing and launching his newest business, SenseCheck. This business was developed out of Roger's need for testing his own marketing while building his first business. We also dive into building a successful, scalable, and sellable business by finding, hiring and engaging the right people. Roger shares the lesson of never investing or building a business where you're t...

Organic marketing strategy and tactics with Eileen Harris of Help Genies 03.06.2021

Eileen introduces us to the business that she founded with her sister to help caretakers find professional services for people in their care. They started their business 15 years ago but have recently shifted their focus to growing their business through social media marketing. We walk through the strategy and tactics you can use to grow your business through organic marketing efforts.   Show Link...

Key Performance Indicators for your small business 27.05.2021

Dave walks you through the 2 categories of KPIs that will help you improve and grow your business. Starting off with the category that most business owners and entrepreneurs are used to looking at which is the "what's already happened" category. Next he dives into the "what's going to happen" category and gives you a few KPIs ideas that you can implement today to get a handle on what's happening n...

Email strategy and copy writing with Nafis Davis 21.05.2021

Nafis introduces us to Copy Davis, the company he founded to help coaches, consultants, and course creators with their email strategy. We talk through his entrepreneurial journey starting off with a photography business, the gap in leadership during his previous work that lead to his transition into entrepreneurship, and making sure that you find your happiness during your journey. We wrap up by d...

Scaling a local service business with Becca Compagnucci 13.05.2021

Becca shares her story of launching and growing her mobile detailing business, High End Detail. We start off talking about being resourceful when you're an entrepreneur, the importance of having a solid support system, and learning by failing forward. We tackle her current challenge of finding her dream customers and creative ways to scale a local service business. Show links: https://thecrysler.c...

Entrepreneurs 4 Kids - Leading the rebirth of the Michigan Central Train Station with Mary Culler, Ford Motor Company Fund President 07.05.2021

Michigan Central Train Station will be a hub of innovation and automation in the heart of Detroit. We had the honor of hosting a conversation with Mary Culler, President of the Ford Motor Company Fund, and the woman in charge of the Michigan Central Station project here in Detroit. Mary was joined by co-moderators Beth Ardisana, Owner of ASG Renaissance, and Christian Jones, FATE alumni and colleg...

Improving employee engagement with Lynne Wright 29.04.2021

Lynne introduces us to Ferris Wheel People Experience Agency which is a company she founded after losing her job early on in the pandemic. We dive into the importance of company culture, her people and profit hashtag, why leaders struggle engaging employees, and what you can do to improve your company culture using her 4-part framework.   Show links: https://fwpxa.com/

Solving Everyday Business Problems with Kristen Prater, Matt Seltzer, and Angela Penton 22.04.2021

This week we are featuring 3 business owners that we previously had on the podcast. We share their current challenge and give them a few ideas on how to solve those challenges. First up we have Kristen Prater of 9 to 5 Office. Kristen is challenged with scaling her business and making the shift from operator to owner. Next us is Matt Seltzer of S2 Research. Matt's challenge is educating his ideal...

From corporate career at Coca-Cola to successful sales mentor with Paul Higgins 15.04.2021

Paul shares his story of starting out innovating and winning top sales awards during his tenure at Coca-Cola to launching and sclaing his own sales mentoring business. We dive into why small businesses fail to scale, the importance of LinkedIn in the B2B space, as well as how to provide value during your prospecting and sales processes to land more deals. Show links: https://paulhigginsmentoring.c...

From side hustle to real business with Nakija Mills 01.04.2021

Nakija shares the story of starting out creating edible arrangements as a side hustle several years ago. Due to some personal reasons, Nakija stepped away completely. It wasn't until years later when a new friend was looking for a place to order chocolate covered strawberries that her passion was reignited. Very quickly orders started to come in and Lekker Choco Treats was in business. We talk abo...

Entrepreneurs 4 Kids - Changing nonprofit and donor relationships from transactional to transformational with Steve Gunn of Gunn Enterprises 18.03.2021

Steve is a Metro Detroit based entrepreneur and the president of Gunn Enterprises; a holding company for several entities including Wash Pointe Car Wash and Vertical8 Funding. Steve's ongoing commitment to giving through their penny power program was the inspiration behind the formation of E4K. Steve gives his perspective of the transformational vs transactional relationship between the Children's...

How to be friends with your business financials with Margo Masri 11.03.2021

Margo introduces us to her namesake business Margo Masri Accounting & CFO Solutions. We dive into getting comfortable understanding your businesses financial picture, not solely relying on anyone to tell you about what's going on with your business...not even your accountant, and finally the importance of patience, following a plan, and taking responsibility within your business. Show links: https...

Clearly communicate how your business helps people with Clay Thompson 04.03.2021

Clay introduces us to Point Blank, a company he founded that is focused on helping you clarify your message via explainer videos. We talk about why entrepreneurs struggle to clearly say how they help their ideal clients, unique prospecting techniques to reach your ideal clients, and how storytelling bridges the gap between your what's in your head and heart. Show links: https://www.ptblank.co/

Entrepreneurs 4 Kids - "If we were closer to the issue, there would be less complaining" with Kuhu Saha and David Merritt 19.02.2021

"If we were closer to the issue, there would be less complaining" -David Merritt In this episode we take a deeper dive into Give Merit and the FATE program. Entrepreneurs 4 Kids is a Children's Foundation initiative dedicated to helping the next generation understand and practice entrepreneurship. Kees Groenewegen joins Dave Crysler as co-host of this special series highlighting E4K. Give Merit wa...

Celebrating women owned businesses with Barb Gamber of Built By A Girl 11.02.2021

Barb introduces us to Built By A Girl, a residential renovation and repair business that she founded. We talk about celebrating women owned businesses, leaving the security of a career to start her entrepreneurial journey, and starting off with a set of skills but needing to learn how to improve and grow a business. Dave gives Barb a few ideas on how to tackle her current challenge of time managem...

John Vuong - Local SEO Search 04.02.2021

John introduces us to Local SEO Search, a company he founded after spending his early career working for Yellow Pages. We talk about taking on SEO internally vs outsourcing, lessons learned as an entrepreneur, and tips to help you connect with your customers to sell more products/services. Show Links: https://www.localseosearch.ca/ https://thecrysler.club/

Entrepreneurs 4 Kids Introduction - Doug Ferrick 28.01.2021

Entrepreneurs 4 Kids is a Children's Foundation initiative dedicated to helping the next generation understand and practice entrepreneurship. Kees Groenewegen joins Dave Crysler as co-host of this special series highlighting E4K. We kick off the series with Doug Ferrick who is the Chief Development Officer at the Children's Foundation. Doug shares his story of what lead him to the non-profit secto...

Jodi Cohen - CutiePETootie 21.01.2021

Jodi introduces us to CutiePETootie and shares her current challenge of competing with larger e-commerce retailers and keeping her customers engaged throughout the sales process. We also talk about her life long passion for animal welfare, becoming an entrepreneur later in life, and hard lessons learned being a solo-entrepreneur. Shop Link: https://www.cutiepetootie.shop/

Josh Kifer - Kifer Media Group 14.01.2021

Josh introduces us to Kifer Media Group and shares his current challenge of retaining clients due to them deciding they're now self-sufficient. We talk about growing up in an entrepreneurial family, exploring different businesses throughout his journey, and generating brand awareness through different social media channels.

Sudeep Bhatnagar - Agicent 07.01.2021

Sudeep shares Agicent's current challenge of expanding its app development business by hiring a team of people based in the United States. They have been servicing businesses in the US since it's inception from their HQ located in India. We talk about the importance of outbound sales efforts, investing in your company through building out your team, and the process of developing the apps that we a...

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