RJ Redden

Epic Engagement Adventure

Business EN ↓ 245 episodes

Greetings Grasshopper! The Epic Engagement Adventure podcast is the home of Engagement First Marketing™️. Join us in taking actions that will skyrocket your business. I’ll give you bite-sized, easy-to-digest information about Engagement First Marketing™️. I’ll also give you best practices about how to build engagement, and how to turn your subscribers into a thriving community. Want to get a customized marketing plan? Go to https://yourcorecode.com to find your marketing personality. You’ll also get an opportunity to connect with me one on one, and much more!

Author

RJ Redden

Category

Business

Podcast website

www.spreaker.com

Latest episode

Aug 1, 2024

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Episodes

Build That Bot... Before The New Year! 02.11.2018

We've got 60 (ish) short days until the end of 2018. Here's why you want to take advantage of the time to get your bot built! Coaches, Teachers, Educators Of All Kinds - The New Year Is A New Beginning, A Time To Reflect, And A Time To Set Goals. Bots help hand hold people through courses, programs, and keep people accountable on their goals. You want to give people that high touch experience, but...

How To Write Your Bot 30.10.2018

Staring at an empty screen, wondering what to write - I know that all too well. And when you're writing for Messenger, it's different than all the other types of marketing you've done. The return is excellent if you get it right, and terrible if you get it wrong. There's very little middle ground. Today I'm going to share with you tips on how to write for Messenger bots. Don't stare at that blank...

Marketing Messages That Really Work 29.10.2018

Last week, I got a chance to reflect and ask myself some great questions about my marketing message, and today I get to pass them on to you. :) Listen in, find out some of my answers, and write up some for yourself! Link to the Brilliance And Badassery Conference (you know I'll be there for the next one): https://brillianceandbadassery.com --- Send in a voice message: https://anchor.fm/epic-engage...

New ManyChat Feature: Meet The Randomizer! 16.10.2018

ManyChat recently released some brand new features we can now put into chatbots. First on my list to discuss is the Randomizer, which you can use to add an element of surprise and delight for your subscribers. Listen in and find out how! --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

Whole Lotta Course Creation Going On... 10.10.2018

It's getting late in the year, and many people are creating courses right now. Why? Because lots of entrepreneurs buy courses at the beginning of the year, in the hopes of improving their business. I'm totally creating a course right now, and I'm working with the folks at Ultimate Course Formula. It's been a great experience so far, and I've just learned that they are doing a free online event on...

Public Speakers, Lend Me Your Ears 03.10.2018

If you are a public speaker or ever want to become one, you need a chatbot. Listen as I tell you about my own experience in using a Messenger bot to engage my audience both during and after my talk, and then claim that experience for yourself! --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

How To Brand your Bot 26.09.2018

Today's episode is all about giving your chatbot that extra special something that makes it stand out from the rest. Let's face it, right now bots are super new and cool - but what happens when the novelty wears off? Brand your bot, and it will stand the test of time. Take a listen and find out how! --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

Using Bots For B2B 19.09.2018

So your business sells a product to other businesses - how can a chatbot help you do that? On today's show we'll cover some of the many ways that a Virtual Communications Ninja can help you get in front of other businesses and close the deal. --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

When To Go Beyond The Bot 14.09.2018

What if I told you that a series of automated messages is the least important part of a bot? Because it's true... The point where the magic really happens is when you (yes, real live you) join the conversation. When real live you develops a real live bond with another person and build that relationship - yup, that's when the magic happens. But... when do you do that? What do you say? How do you ke...

What To Know Before Hiring A Bot Builder 11.09.2018

Chatbot builders are cropping up all over the place, so how do you decide which one to hire? What are the right questions to ask, so you can get an utterly fabulous, conversation (and sales) inducing bot? I'll teach you some tips in today's episode. Come on and join me! --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

On A Personal Note... 10.09.2018

On this episode, I veer off the beaten track and talk about a life changing conference I spoke at this weekend. Some conferences are worth every bit of time and expense, and this one is worth shouting about. People/links mentioned: Jane Powers: https://janempowers.com/ Jay Fiset and JVology Live: http://www.jvologylive.com/ The Erin Strayer Show: https://www.facebook.com/theerinstrayershow/ Kim Bu...

Why Now Is The Time To Get Started With Bots 21.08.2018

I want to get as many people going with Messenger bots as I possibly can. Why? Because bots are the end of fake marketing. Bots are the end of salesy, in your face and beating you over the head tactics. It's been a long time coming. And now that I've found a way to communicate with people so well that I never have to break into a "sales pitch", I want to spread the word as fast as possible. --- Se...

Why People Fear Getting Started With Bots 15.08.2018

I've listened to a lot of reasons why people hold back from getting started with Messenger bots, and the biggest one by far is fear. Will people think I don't want to talk to them? Will I come off sounding robotic? Will I come off sounding salesy, or that all I care about is self promotion? Will bots just be a flash in the pan? Will I end up wasting my time? On today's show, we're going to answer...

What You Can Do With A Bot 08.08.2018

How does a Messenger bot apply to your business? Can you even use a bot? Today I'll talk about the many ways my clients are using bots, and give you ideas about how you can use them to affect your bottom line. --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

Promote Your Bot: Video Edition 03.08.2018

So how do you get new subscribers to your bot, RJ? It's a question I get asked all the time, and so.. a new series is born. On today's show we'll start with using video to promote your chatbot. I'll give you all my tips and tricks, including length of video, what to include, and what software I use to make it happen. Software mentioned in the podcast: https://lumen5.com The Start Your Bot Workshop...

My Biggest Lesson In Messenger Bots 26.07.2018

When I started with Messenger bots a year ago, I did everything I was supposed to do. It was a great experience right off the bat. People were signing up, my phone was ringing, and my business changed seemingly overnight. There was one important thing missing, though. On today's show, I'll tell you the most important lesson I've learned in Messenger Bots, and show you how to avoid the newbie mista...

Timing Is Everything With Messenger Bots 25.07.2018

We talk a lot about delivering the right message in your chatbot, but what about delivering that message at the right time? It's all about anticipating and answering questions as they occur. We're fortunate, because ManyChat makes this possible in your Messenger bot. And you don't need to be able to read minds to make it happen. --- Send in a voice message: https://anchor.fm/epic-engagement-advent...

Messenger Bot Strategies For Beginners 24.07.2018

There's so much to know. There's so many possibilities of what you could do with Messenger marketing. How do you prioritize these ideas? When do you choose a course of action? What's the most important thing to do first? On today's show I'll cover some simple strategies that will help get you rolling with your chatbot. --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/messag...

Treat People Like VIP's With Bots 19.07.2018

Making people feel like VIP's in your business is a no brainer. We're all trying to do this every day. But how would you do that in a chatbot? Do you have to be available 24/7, and have a thousand freebies at the ready? Not at all, Grasshopper. In today's show I'll cover three ways that will make your connections feel like VIP's, and keep you on the top of their minds in a whole new way. --- Send...

Cool Tools For Messenger Bots: Image Edition 17.07.2018

So you've decided you want to use an avatar to add personality to your bot... great choice!! But... where to find that avatar? How much is it going to cost? And.. do you HAVE to use stock photos that look so... utterly boring? All these answers and more in today's show! Links to stuff I mention during the show: Bitmoji: https://www.bitmoji.com/ Graphic Mama: https://graphicmama.com/ Pexels: https:...

What Zombies Can Teach You About Messenger Bots 10.07.2018

Let's have a little fun today, shall we? On todays' show, I'll show you what zombies have in common with digital marketing, and I'll also give you the lowdown on how to avoid those shambling monstrosities. (Also, a few tips on how to write an excellent Messenger bot. You expected that, didn't you?) --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

So Much More Than Marketing 09.07.2018

Today, I'm telling a story about a mind blowing experience that I had with bots. Spoiler Alert: Bots will change marketing forever, if we do them right. It's changing how I feel about my marketing, and I got on the microphone today to celebrate that. --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

Measuring Engagement In Your Bot 04.07.2018

The #1 thing most people will tell you about bots? That the open rate (90%) and click through rate (40%) are amazing. I won't lie: those numbers drew me in too! But... there's so much more to measuring your bot engagement than those two numbers. Today we'll take a look at everything you need to know, including some techniques on how to improve your engagement. --- Send in a voice message: https://...

Repurposing Content In Your Bot 29.06.2018

How much of your existing content can be repurposed in your Messenger bot? How much does it need to be changed to fit Messenger? Is it better to just start from scratch? Join me today and I'll share with you what parts of your content are ripe for repurposing, and what to avoid. --- Send in a voice message: https://anchor.fm/epic-engagement-adventure/message

Make Your Message Stand Out With Bots 27.06.2018

Many of us have created onboarding sequences for our subscribers. They're dead useful, they can be used to educate and delight your subscribers... in short, they're awesome. Today we're going to talk about a sequence of a different sort: a non linear sequence. What are they, and why are they important? Would one of these go well with your business? Listen up and find out! --- Send in a voice messa...

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