Embedded Insiders

Send us Fan Mail In this episode of Embedded Insiders, Editor-in-Chief Ken Briodagh talks with Lancelot Hu, Director of Automotive and Embedded Solutions at Silicon Motion . Hu oversees SMI’s eMMC, UFS, and embedded product lines, and the conversation explores how Silicon Motion supports embedded, industrial, and automotive customers through advanced flash controller technology and complete embedd...

Send us Fan Mail On this episode of Embedded Insiders, we’re kicking things off with a look at the escalating race among tech giants to build the most competitive AI models. As Apple, Microsoft, Google, and OpenAI reshuffle teams and refocus priorities, Ken and I break down what these moves mean for the future of AI. Next, in a sponsored segment, we’re joined by Jeff Baldwin, Director of Engineeri...

Send us Fan Mail On this episode of Embedded Insiders, Rich is joined by Brandon Hansen, COO & CFO at Sealevel Systems, in a sponsored segment to discuss breaking down silos in design teams and the importance of looking at the bigger picture. Next, Rich and Jerry Chen, Founder and CEO of Upbeat Technology, discuss how the company is taking a different approach to its RISC-V offering by leverag...

Send us Fan Mail In this episode of Embedded Insiders, the VP of Sales and Business Development at Gateworks Corporation , Kelly Peralta, joins me to discuss the trends, challenges, and innovations surrounding Wi-Fi HaLow for industrial and IoT applications. The next segment is sponsored by Analog Devices, and Contributing Editor, Rich Nass, and Analog Devices’ Senior Vice President of Software an...

Send us Fan Mail On this episode of Embedded Insiders, Ken is joined by Alif Semiconductor's founder and president, Reza Kazerounian. The two discuss an ensemble of small-footprint, power-efficient solutions capable of running fast AI . In addition to being secure and integrated, the MCUs and fusion processors leverage hardware acceleration for transformer networks. Next, Ken is back with ano...

Send us Fan Mail In this episode of Embedded Insiders , we’re joined by embedded systems veteran Steve Yates, founder of ADI Engineering and now Founder & CEO of StellarIoT. Steve dives into his latest venture, a platform designed to support rugged, AI-powered digital transformation in remote industries—combining open software, rugged hardware, satellite, private 5G connectivity, and zero-touc...

Send us Fan Mail In this episode of Embedded Insiders, Erik Kling, President & Head of IoT Americas at Vodafone IoT, discusses the connectivity gaps in remote healthcare and how cellular IoT connectivity supports challenges across industrial, supply chain, and healthcare industries.  Next, Editor-in-Chief Ken Briodagh is back with this week's episode of ICYMI, straight from Silicon Labs&a...

Send us Fan Mail In this episode of Embedded Insiders, Rich and Jeff Baldwin, Director of Engineering at Sealevel Systems, discuss the process of designing systems for harsh environments and how Sealevel’s expertise helps customers get started with safe and reliable solutions. Our next segment is sponsored by Infineon Technologies. Rich Nass is joined by Erik Wood, Infineon’s Senior Director of Mi...

Send us Fan Mail In this episode of Embedded Insiders, we’re joined by Product Marketing Manager at Microchip, Pramit Nandy, to discuss the current trends and challenges surrounding energy-efficient motor control. Specifically, the shift between various motor types, control algorithms, and, of course, the importance of SiC and GaN.  Next, Ken is back with another installment of ICYMI: Embedded Ins...

Send us Fan Mail In this episode of Embedded Insiders , Contributing Editor Rich Nass chats with Earle Foster, Senior Vice President of Sales at Sealevel Systems, about how to build embedded systems without starting from scratch. They explore when to rely on fully custom and off-the-shelf components, and where semi-custom solutions are most suitable. Later, Ken talks with Soracom Co-Founder and CT...

Send us Fan Mail In this episode of Embedded Insiders, we’re joined by Piyush Sevalia, Executive Vice President of Marketing at SiTime, to discuss the evolving landscape of precision timing solutions and the shift from quartz to silicon-based MEMS.  Next, Ken is back with another edition of ICYMI, where he updates us on some of the top embedded news stories, and this week we’ve got news from Shell...

Send us Fan Mail In this episode of Embedded Insiders, Rich and I sit down with Sid Sheth, CEO and co-founder of d-Matrix, to explore the ongoing generative AI boom—why it’s becoming increasingly unsustainable, and how d-Matrix is addressing the challenge with a chiplet-based compute architecture built specifically for AI inference. Next, Ken brings us up to speed on some of the week’s top embedde...

Send us Fan Mail In this episode of Embedded Insiders, we’re joined by Bahar Sadeghi, Technical Director at CCC, and Alysia Johnson, CCC President, to talk about the latest expansion of the CCC Digital Key™ Certification Program, which now includes support for Bluetooth Low Energy (BLE) and Ultra-Wideband (UWB) technologies. To learn more or register for an upcoming CCC Plugfest, visit: carconnect...

Send us Fan Mail In this episode of Embedded Insiders , Editor-in-Chief Ken Briodagh dives into the transformative role of AI in Smart Manufacturing and the impact of 5G connectivity on enterprise operations with Telit Cinterion’s Bill Dykas, Senior Product Line Manager, and Stan Gray, SVP of IoT Broadband and High Cat Vertical Sales. But first, Rich, Ken, and I unpack the recent " OpenAI for...

Send us Fan Mail In this episode of Embedded Insiders , we’re joined by RISC-V’s newest CEO, Andrea Gallo, who outlines his vision for the company’s future. From accelerating ecosystem growth to his expectations for current architectures, Gallo shares his strategy to shape the next chapter of RISC-V. Later, Rich and Vin return with another Dev Talk, featuring Avijit Sinha, Senior VP of Strategy an...

Send us Fan Mail In this episode of Embedded Insiders , Ken O’Neill, Space Systems Architect at AMD, joins us to explore the company’s advancements in AI for space. He delves into how AMD is enabling on-board processing for satellites and spacecraft, including the adoption of FPGAs in spaceflight applications. But first, Embedded Computing Design's Editor-in-Chief, Ken Briodagh, shares highli...

Send us Fan Mail In this episode of Embedded Insiders, we’re joined by Principal Analyst at global technology intelligence firm ABI Research, Reece Hayden, to discuss the recent global tariffs, and the effects of this on supply chains, manufacturing costs, and expansion.  Next, Ken sits down with Jun Kawaguchi, global marketing executive for the Secure Flash product family at Winbond, to discuss t...

Send us Fan Mail In this episode of Embedded Insiders , we’re joined by Carnegie Mellon professor and founder of Efficient Computer, Brandon Lucia. Brandon dives into his company's general-purpose processor, designed to deliver 100x more energy efficiency than any chip on the market today. He also shares insights from his academic work and the challenges impacting the next generation of engin...

Send us Fan Mail In this episode of Embedded Insiders , Editor-in-Chief Ken Briodagh sits down with Marten Smith, Principal Segment Manager for the Medical and Health Segment at Microchip Technology . Together, they explore how Microchip supports innovation in the medical field, navigates stringent security standards, and tackles the challenges of certifying new medical devices. They also discuss...

Send us Fan Mail In this episode of Embedded Insiders , Scott Bibaud, President and CEO of Atomera, explores the rising costs of semiconductor manufacturing and the challenges of scaling to advanced nodes like 3nm and 2nm. He breaks down the diminishing performance gains and the complexity of high-volume semiconductor architectures. Next, Rich and Scot Morrison, Vice President of Shift Left Softwa...

Send us Fan Mail In this episode of Embedded Insiders , we’re joined by Jonathan Moore, Director of Advanced Systems at Exida , and John Ellis, USA President and Head of Product at Codethink . These industry leaders share their insights on the future of automotive technology, focusing on software engineering for 2025, along with key discussions on trust, safety, and evolving industry standards. Bu...

Send us Fan Mail In this episode of Embedded Insiders, Winston Leung, Senior Product Marketing Manager at QNX, and Jay Thomas, Director of Field Development at LDRA join the podcast to discuss the fusion of robotics and automation in modern manufacturing, and how functional safety is shaping this transformative shift. Then, Rich and Vin are back with another Dev Talk featuring Steve Mensor, Vice P...

Send us Fan Mail On this episode of Embedded Insiders , Ken sits down with Rozalia Beica, Field CTO at Rapidus Corporation, to explore the rise of chiplet integration, Rapidus' U.S. expansion, the transformative role of AI in semiconductors, and the growing importance of advanced packaging in the industry. Stay tuned for insights into how Rapidus is shaping the future of semiconductor technol...

Send us Fan Mail On this episode of Embedded Insiders, Alex Iuorio, Avnet’s Senior Vice President of Global Supplier Development, delves into the findings of the 2025 Avnet Insights engineering survey . This year’s report focuses on Artificial Intelligence, examining what engineers expect from the market, the challenges they anticipate, and how AI is influencing product design. Next, Rich sits dow...

Send us Fan Mail In this episode of Embedded Insiders, Bruce Franklin, Senior Director of Automotive at Micron, joins us to share his 2025 predictions for the automotive industry. He dives into the role of embedded memory and storage in robotaxis, key considerations for manufacturers, and how these advancements will shape the future of self-driving cars and next-generation architectures. Later, Ri...