Elevated Marketing DOT Podcast

In the latest episode of the Elevated Marketing Dot Podcast, listeners are taken on an enlightening journey through the intricacies of advertising costs in the digital age. This comprehensive discussion sheds light on the delicate interplay between creativity and strategy, crucial for navigating the complexities of digital advertising. From understanding the pivotal role of design in influencing a...

In this episode of the Elevated Marketing Solutions podcast, we take you on a journey through the complex world of digital advertising, challenging the myth that ads instantly lead to success. We share essential insights into crafting a successful ad campaign, from the critical importance of data setup and conversion tracking to understanding your audience and delivering a message that truly reson...

When is the right time to merge email marketing with your advertising strategies?  On today's podcast, we'll explore the signs indicating readiness for this integration, from the necessity of having a compelling subscription incentive to the advantages of aligning email marketing with your ads for a more extended engagement period. We'll also guide you through effective tactics for list building,...

In this Elevated Marketing Dot Podcast, we dove deep into the world of reels – the short-form video content that's taking platforms like Instagram, and Facebook by storm. Our discussion centered around the distinctive advantages of reels, their ability to engage audiences quickly, and the importance of incorporating them into your digital strategy to stay relevant in today's fast-paced content lan...

In this podcast episode, we highlight the critical distinction between buying pre-packaged digital marketing services and crafting a strategic, data-driven marketing plan tailored to a business's specific needs. It starts by addressing a common pitfall where business owners opt for marketing packages for their simplicity and comprehensibility, often leading to suboptimal results. We stress the imp...

In this podcast episode, we discussed the complexities and considerations involved in hiring an SEO (Search Engine Optimization) agency. We emphasized the challenge of verifying the credibility and expertise of an SEO company due to the opaque nature of the industry. Our key points include the importance of an SEO agency wanting to see your data to tailor strategies specifically for your business,...

In the latest episode of our podcast, we delve into the critical role of email marketing within the digital strategy of any business. Here's why tuning in is a must for Business Owners, CEOs, and Marketing Managers: Direct Communication Channel: Discover how email serves as a direct line to your audience, bypassing the uncertainties of social media algorithms and ad visibility. 📩 Audience Engagem...

Welcome to "Beyond the Click: Optimizing the Journey to Conversion," where we dive deep into what happens after a potential customer clicks on your ad. This podcast is your guide to understanding and enhancing the post-click experience to boost conversions and create more successful digital advertising campaigns. Join us as we explore: The Metrics Beyond Conversions: Discover why looking past conv...

In this episode, we unravel the enduring power of word of mouth in the digital age, examining its role, evolution, and how it fits into the broader spectrum of marketing efforts. We explore the necessity of integrating word of mouth with digital marketing for a more controlled, impactful approach to brand building and audience engagement. Join us as we discuss the importance of consistent brand im...

In the latest episode listeners are invited into an insightful discussion about the relevance and efficacy of advertising on TikTok. This episode delves into the nuanced decision-making process behind selecting TikTok as a potential advertising platform, focusing on the unique attributes of the app and its user demographics. Join our community: https://elevatedmarketing.solutions/knowledge/ Tired...

In our latest episode of the Elevated Marketing Podcast, we focused on the art and strategy of building an effective email list. The conversation kicked off with a light-hearted discussion about life's little reminders from loved ones, drawing a parallel to the importance of building and maintaining connections, which is at the heart of email list building. We emphasized that an email list is more...

In our latest Elevated Marketing podcast, we delved into the significant transformation of Google Ads from a primarily keyword-focused platform to a more sophisticated audience-targeting approach. We discussed how Google has expanded beyond the basic keyword search, enabling advertisers to target specific audience segments based on interests, behaviors, and detailed demographics. This shift recogn...

Welcome to our latest podcast episode, where we tackle a common yet frustrating scenario for content creators: spending hours crafting what seems like a perfect blog post, only to find it attracts no traffic. In today's digital world, where you're competing against 7.5 million blog posts daily, standing out is a significant challenge. We dive deep into why this happens and what can be done about i...

We delved into the often-underestimated power of email marketing newsletters, an enduring strategy since its inception in the early 1970s. Despite the dominance of social media and trends in the digital marketing landscape, email marketing has maintained its relevance and effectiveness for over 45 years. We explored common misconceptions about email marketing newsletters, emphasizing their continu...

In this episode, we delve into the art of maximizing the impact of a single blog post by transforming it into various types of content. We recognize the effort and time invested in crafting a detailed blog post, and we emphasize that failing to repurpose this content can lead to missed opportunities. We explore the diverse online platforms available for content distribution, each with its unique f...

2023 has indeed been a remarkable and transformative year in the world of marketing, marked by unprecedented trends and innovative strategies. As we reflect on the past year’s developments, this episode is dedicated to exploring and analyzing these changes in depth. Looking forward, we will delve into our predictions for 2024, anticipating the evolution of marketing techniques and the emergence of...

Tired of vague marketing advice? So are we. This podcast brings you real, in-the-trenches conversations about what actually works no scripts, no fluff, just honest strategy and real-time insights.

Everyone uses Google and various other search consoles for many uses daily. However, have you ever thought if they are accurately providing you with information and helping with your digital marketing? On this week's episode, Jennifer and Brenna discuss the accuracy of using these tools for SEO purposes. Tune in and hear from the professionals! Tired of vague marketing advice? So are we. This podc...

On this week's episode of the Elevated Marketing Dot Podcast, Jennifer and Brenna continue their conversation on why engagement is important. Engagement is especially important in the AI world we are currently living in. Tune in to this week's episode to hear more! Tired of vague marketing advice? So are we. This podcast brings you real, in-the-trenches conversations about what actually works no s...

Welcome back to another episode of the Elevated Marketing Dot Podcast! On this week's episode, Jennifer and Brenna will be discussing what key metrics you should be focusing on. They want to share their tips on where you should be paying attention and why they are important. Tune in and enjoy! Tired of vague marketing advice? So are we. This podcast brings you real, in-the-trenches conversations a...

Did you know that Google isn't the only search engine you can use? Well on this week's episode of the Elevated Marketing Dot Podcast, Jennifer and Brenna talk about how search engines have changed. Now there are ChatGPT and SGE and they will be discussing their thoughts and why you should be paying attention to them. Tune in to this amazing episode! Tired of vague marketing advice? So are we. This...

On this week's episode of the Elevated Marketing Dot Podcast, Jennifer and Brenna dive into the world of AI. Many people are still learning all that it can do, much like us, but we want to share what we use and what works best for our marketing. Tune in and be sure to leave your thoughts or share them with other fellow professionals or marketing enthusiasts. Tired of vague marketing advice? So are...

On this week's episode of the Elevated Marketing Dot Podcast, Brenna and Jennifer discuss what it takes to create the best design for your web page. They talk about the ins and outs of what makes a good web page and things you should be paying attention to. Tune in and check back every Wednesday for a new episode. Tired of vague marketing advice? So are we. This podcast brings you real, in-the-tre...

Welcome back to the Elevated Marketing Dot Podcast for part two of our 100th episode. This week we continue going through the tips from ChatGPT. You don't want to miss it and catch up on last week to hear how it all started. Keep on listening! Tired of vague marketing advice? So are we. This podcast brings you real, in-the-trenches conversations about what actually works no scripts, no fluff, just...

For our 100th episode, we wanted to give 100 practical tips to improve your digital marketing. However, these are responses to tips according to ChatGPT. We want to see how accurate they are and if we agree with them. This week was filled with so much informative conversation that this is only part one of the episode. Brenna and Jennifer will continue their 100 tips with part two next week. Listen...