Mert Damlapinar

ecommert Podcast

Business EN ↓ 60 episodes

Hosted by Mert Damlapinar, recognized as a Top Voice on LinkedIn and the #1 source in global eCommerce, retail media, artificial intelligence, digital shelf, and actionable insights.

Author

Mert Damlapinar

Episodes

Ep 9: Pentaleap - Andreas Reiffen, Pentaleap delivers retail media performance boost while creating an open and efficient retail media ecosystem 10.09.2024 45:10

Welcome to Episode 9 of the ecommert Podcast! Tune into an insightful conversation as we welcome Andreas Reiffen, CEO of Pentaleap Technology. Get ready to dive into discussions on 🔍: The evolution of the retail media market The impact of AI on optimization How CPG brands can navigate this rapidly changing landscape. Stay ahead of the curve and make sure to subscribe for more episodes every week!...

Ep 8: Unilever, Melda Hamarat - Unilever Ice Cream Omnichannel Strategy with Retail Media Boost and Quick Commerce Success 05.09.2024 29:29

Welcome to Episode 8 of the ecommert Podcast! Tune into an insightful conversation as we welcome Melda Hamarat, Global Head of Ecommerce at Unilever Ice Cream. Get ready to dive into discussions on 🔍: Omnichannel Strategy Retail Media Boost Quick Commerce Success Stay ahead of the curve and make sure to subscribe for more episodes every week! Don't miss out on the valuable insights from industry...

Ep 7: Mars Wrigley, Josh Clarkson - Retail Media's Future with AI, Data Synergy, and Strategic Leadership 29.08.2024 32:32

Welcome to Episode 7 of the ecommert Podcast! Tune into an insightful conversation as we welcome Josh Clarkson, Global Lead - Retail Media at Mars Wrigley. Get ready to dive into discussions on 🔍: Retail Media's Future with AI Data Synergy Strategic Leadership Stay ahead of the curve and make sure to subscribe for more episodes every week! Don't miss out on the valuable insights from industry e...

Ep 6: MADFEST LONDON 2024 - Dragonfly AI & eCommert, Steve King & Mert Damlapinar - Transforming Digital Commerce: AI-Generated Content and Near Real-Time Updates for Dynamic Shopping Experience 16.08.2024 21:05

Welcome to episode 6 where we deep-dive into the world of generative AI and its real-world applications in CPG brands with Steve King, CEO of Dragonfly AI, and Mert at the MadFest London 2024. We share insights on the experience working with major players like L'Oreal and the challenges of driving adoption of emerging technologies. Join us as we discuss navigating the ever-changing landscape of AI...

Ep 5: Celia Van Wickel - Retail Media, AI and Purposeful Planning Strategies for Russell Stover eCommerce Leadership 08.08.2024 28:09

Welcome to Episode 5 of the eCommert Podcast! Tune into an insightful conversation as we welcome Celia Van Wickel, Director of Digital Commerce at Russell Stover Chocolates. Get ready to dive into discussions on Retail media performance measurement Digital commerce dynamics in the food and beverage category Cross-functional purposeful planning Stay ahead of the curve and make sure to subscribe fo...

Ep 4 Part 2: Husqvarna, Stephan Valdeis 🇩🇪 - Mastering Omnichannel Commerce: Insights on Cross-Channel Strategy and Execution 17.07.2024 18:17

Welcome to the second half of our latest 2-part episode where we dive deep into Husqvarna's digital transformation and e-commerce strategies. In this insightful discussion, we explore how Husqvarna is revolutionizing retail and creating seamless online and offline consumer experiences. Key Highlights: Over 20 years of expertise in e-commerce and digital marketing. Innovative products like chainsaw...

Ep 4 Part 1: Husqvarna, Stephan Valdeis 🇩🇪 - Mastering Omnichannel Commerce: Insights on Cross-Channel Strategy and Execution 17.07.2024 25:21

Welcome to the first part of our latest 2-part episode where we dive deep into Husqvarna's digital transformation and e-commerce strategies. In this insightful discussion, we explore how Husqvarna is revolutionizing retail and creating seamless online and offline consumer experiences. Key Highlights: Over 20 years of expertise in e-commerce and digital marketing. Innovative products like chainsaws...

Ep 3: Coca Cola-FEMSA, Maria Fernanda Gil Tamayo 🇲🇽 - Accelerating Omnichannel Commerce: B2B Marketplaces from Offline to Online 08.07.2024 51:42

Welcome to Episode 3 of the eCommert Podcast! In this insightful episode, we are joined by Maria Fernanda Gil Tamayo from Coca Cola-FEMSA, who shares her expertise on accelerating omnichannel commerce and the transformative role of B2B marketplaces in bridging offline and online business operations. 🎦 Watch the video podcast version on YouTube 🎙️ In this episode, we explore: • The evolution of o...

Ep 2: RICOH, John Andrews 🇺🇸 Transforming Retail: Innovations in eCommerce & Omnichannel Strategies 08.07.2024 59:44

Welcome to Episode 2 of the ecommert Podcast! In this exciting installment, we're thrilled to have John Andrews from RICOH USA as our special guest. John brings his wealth of experience and insights into the ever-evolving world of retail, eCommerce, and omnichannel strategies. 🎦 Watch the video podcast version on YouTube 🎙️ In this episode, we explore: • The latest innovations in eCommerce and h...

Ep 1: BAYER, Andre Cremers & Andy Parker 🇨🇭 Data-driven Transformation: Bayer's Journey in eCommerce and Unified Commerce Strategies 08.07.2024 33:34

Welcome to the debut episode of the eCommert Podcast! In this inaugural episode, we are joined by Andre Cremers and Andy Parker from Bayer, who share their insights into the data-driven transformation of eCommerce and the development of unified commerce strategies. 🎦 Watch the video podcast version on YouTube 🎙️ 𝐈𝐧 𝐭𝐡𝐢𝐬 𝐞𝐩𝐢𝐬𝐨𝐝𝐞 , 𝐰𝐞 𝐝𝐢𝐬𝐜𝐮𝐬𝐬 : Bayer's journey towards a data-driven approach in eCo...