Steve Hutt | Shopify and eCommerce Expert
eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection
Running a Shopify store? You already know success isn't about finding the right app—it's about knowing which strategies actually work at your specific stage of growth. I'm Steve Hutt, and I've lived every level of the ecommerce journey. From eBay Power Seller shipping products from my garage, to co-founding and scaling VisionPros.com (an optical DTC startup) through to a successful exit, then spending 6+ years as a Shopify Merchant Success Manager helping 100+ brands from startup to enterprise scale, including working with teams at Tentree, Dr. Squatch, Bulletproof Coffee, Salt & Straw Ice Cre...
Author
Steve Hutt | Shopify and eCommerce Expert
Category
Podcast website
Latest episode
Jul 9, 2026
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Episodes
98: Proven And Scientifically Tested Digital Marketing Truths From A Seasoned Shopify Partner 02.07.2020 42:02
My guest in today's episode is Jordan Brannon, the President and COO of Coalition Technologies. They are a long time Shopify design, development, and marketing agency that specializes in driving growth to small and mid-sized Shopify brands. They’ve been a Shopify Partner for a decade and are now a Certified Shopify Plus Digital Marketing Partner. Well known in the ecosystem for supporting complex,...
97: Protect Your Shopify Brand From The Dark Web And Sophisticated Fraud Attacks 24.06.2020 28:07
My guest in today’s episode is Shoshanah Posner the Director of Business Development at NoFraud . They are an online fraud prevention company that helps identify fraudulent orders while ensuring the highest order approval rate. Chargebacks, unfortunately, are a part of doing business online. While many can be disputed effectively by providing proof that the items were shipped, it is almost impossi...
96: Commission-Based Advertising Across 25M+ Premium Online Destinations To Guarantee More Revenue And Return On Ad Spend 19.06.2020 28:27
My guest in today’s episode is Cooper Harris the Co-Founder & CEO from Klickly. They are a 100% commission-based SaaS advertising platform that helps Shopify brands take control of their return-on-ad-spend. Their unique solution allows consumers to buy directly in-ad from over 25M+ premium website properties. And the best part, you get to choose your own commission that results in actual conv...
95: Deepen Your Customer Connection And Monetize Your Knowledge Into A New Shopify Revenue Stream 14.06.2020 27:38
My guest in today’s episode is Greg Smith the Co-Founder and CEO from Thinkific . If you are known for your expertise and find yourself being asked for similar advice regularly, or if you have ever wanted to package up your wisdom and deliver it to help others, then you might have considered creating an online course or membership site. Greg created his first online course 15 years ago, to share...
94: Learn The Secrets Of Influencer Marketing By Building Meaningful And Trustworthy Connections 03.06.2020 44:12
My guest in today’s episode is Brandon Brown the Co-Founder and CEO from Grin . They have developed a software tool built to enable direct-to-consumer brands to scale influencer marketing. As more and more people spend time on their phones instead of socializing in real life, research shows that the average screen time is up to over 5 hours per day, which is an 18% increase pre-Covid. It’s predic...
93: Get Your Products Optimized And Listed On Hundreds Of Different Search, Social, Affiliate, And Marketplace Channels 31.05.2020 26:50
My guest in today’s episode is David Waltzman the Director of Strategic Partnerships from Feedonomics . Feedonomics combines best-in-class technology and service to list your products everywhere people shop online, including Google Shopping, Amazon, Facebook, and 100's of other marketplaces around the world. Feedonomics services many of the world's most prolific advertising agencies and Shopify...
92: Evolve Into Data-Driven Marketing By Using AI To Foster Meaningful Relationships And Automate Lifecycle Marketing Activities 26.05.2020 40:39
My guest in today’s episode is Jerry Jao the Co-Founder and CEO from Retention Science . They are a personalization and customer data platform (CDP) that helps Shopify brands to deliver more personalized messages to create meaningful and personalized relationships with their customers. If you have the desire to learn the strategy and the technology necessary to build lifetime customer loyalty for...
91: Delight Your Buyers And Future-Proof Your Brand Through Amazon Prime, Walmart 2-Day, eBay Fast ‘N Free, And Wish Express 13.05.2020 42:37
My guest in today’s episode is Michael Krakaris, the Co-Founder of Deliverr . They are a fulfillment provider that helps multi-channel eCommerce merchants access nationwide 2-day delivery, no matter where they sell. Amazon Prime Walmart 2-Day Delivery eBay Fast ‘N Free Wish Express 2-day delivery is valuable because buyers today expect fast delivery, but many Shopify brands cannot offer it outside...
90: Get Rapid International Growth By Connecting Your Shopify Brand To US & International FBA Accounts And Leverage The Power And Reach Of Amazon 01.05.2020 36:40
My guest in today’s episode is Todd Trimakas, the founder of ByteStand . They are a Shopify app developer with apps that simplify the connection between Shopify and Amazon both in the US and abroad. Back in 2016, while selling on Amazon, Todd had a problem, and out of pure necessity taught himself to code in order to fix his own business challenges. It turned out that his problems were shared by s...
89: How To Get You And Your Team Aligned, Data-informed, And Proactive For Growth During These Challenging Times 24.04.2020 38:15
My guest on today’s episode is Jonathan Smalley, the Founder and CEO of Yaguara , a platform that helps Shopify merchants work better using their data. It’s been designed to aggregate and present data for all levels across your Shopify organization. It’s a platform that will help you get the insights you need to work better and together with your team. Data without context leads to confusion. Yagu...
88: Get The Knowledge, Skills, And Technology To Succeed With Facebook And Google Ads With An Autonomous, Omnichannel Ad-Buying Machine 17.04.2020 30:09
My guest on today’s episode is Yahav Hartman, CEO at Madgicx.com. They are becoming a market leader in the field of paid advertising and omnichannel ad optimization for Facebook and Google. They have created a powerful all-in-one platform for automation tactics, AI audiences, ad creation, creative insights, bidding & budget optimization, all paired with a strategic dashboard. This is a compell...
87: Drive More Brand Awareness And Skyrocket Your Revenue Through New PowerBuy Technology 09.04.2020 28:01
My guest in today’s episode is Bruce Watanabe the CEO from PowerBuy . He discusses the PowerBuy concept and shares details on their newly released, patent-pending Shopify App. It allows Shopify brands to drive more brand awareness, earn more money, potentially go viral, while decrease advertising costs. What You Will Learn Today What is the PowerBuy technology that is available for Shopify brands...
86: Conversion Optimization: Make Better Educated Marketing Decisions Based On Data And Facts To Drive Exponential Growth Opportunities 30.03.2020 37:45
My guest in today’s episode is Justin Christianson, the Co-Founder of Conversion Fanatics. They are a marketing agency that focuses exclusively on strategic conversion rate optimization strategies that help Shopify brands realize true scalability and sustainable growth. What You Will Learn Today Is A/B testing the same as conversion optimization? Areas that a Shopify brand should focus its efforts...
85: Boost Your Conversion Rate With The Most Advanced Store Pickup And Local Delivery Solution For Shopify 16.03.2020 32:23
My guest in today’s episode is Andrew Cargill the Founder from Zapiet . They are the most complete store pickup and local delivery solution for over 5000 Shopify brands in 130 countries. Amazing feature set that includes: Product Availability Control Shopify POS Integration Live Multi-Location Inventory Fraud Prevention Fulfillment Tools To Organize Orders Zapiet is focused on helping blur the lin...
84: Fight The Spam Filter And Rising PPC Costs With Postcard Marketing 06.03.2020 28:10
My guest in today’s episode is Michael Epstein, the Co-Founder of PostPilot . Email inboxes and social feeds are drowning in a sea of offers and ads. Email marketing used to be king, but response rates have tanked to abysmal levels. And customers have become numb to banner ads, while pay per click costs skyrocket. PostPilot is Shopify App that helps you combat rising PPC costs and decreasing email...
People Over Pixels: Talking To Your Customers To Get Deeper Insights Into Channels And Attribution 27.02.2020 28:51
My guest on today’s episode is Matt Bahr the Co-Founder & CEO of EnquireLabs . They’re a marketing analytics Shopify app that helps you build and launch attribution surveys. If you’re not familiar with what an attribution survey is, it’s a survey that lives post-purchase and helps you understand where your customers are coming from by asking one simple question, "how did you hear about us?”. ...
82: Multi-Touch Omnichannel Marketing Automation Tools For A Buy Anywhere Experience 19.02.2020 44:05
Today I’m recording from beautiful Whistler, British Columbia, with my friend Tink Taylor, who is the Co-Founder & President of dotdigital . dotdigital is a leader in Omnichannel Marketing Automation with its Engagement Cloud Platform . Over 4,000+ successful brands, in 150 countries, use dotdigital to acquire, convert, and retain customers. It’s a platform for businesses that are seeking to...
Redefine Your Brands Mobile Ecommerce Experience Through Headless Commerce & PWA 11.02.2020 28:03
My guest in today’s episode is Brian Anderson the Co-Founder and Product Architect of Nacelle . They are a headless Shopify solution paired with PWA (Progressive Web App) that helps merchants increase both mobile conversion rates and cart sizes. What You Will Learn Today How to give your customer’s ability to shop online as if they were using a mobile native app without having to download anything...
Accessibility To Great Marketing Is Available To Every Shopify Brand 06.02.2020 22:10
My guest in today’s episode is Erik Huberman, the Founder & CEO, from Hawke Media . They are a digital marketing agency that offers data-driven and performance-focused solutions for Shopify businesses of all sizes, industries, and revenue models. They refer to themselves as an Outsourced CMO and have helped thousands of commerce brands to launch and scale. What You Will Learn Today How to find...
79: How Scaling Shopify Brands Cohesively Tie All Their Applications Together To Build Brand DNA 30.01.2020 42:41
My guest in today’s episode is Robin H. Smith, the CEO, and Co-Founder of VL OMNI. They are a data integration platform built on cutting-edge cloud microservice technology that helps scaling multichannel Shopify merchants do more with their data, including creating effective and unified customer experiences across any and all touchpoints. What You Will Learn Today What is a point-to-multipoint ser...
78: Fascinating Data-Science Superpowers That Can Help Your Business Grow 22.01.2020 35:20
My guest in today's episode is Steve Smith the co-founder and CEO of an analytics platform called Conversific . It’s a solution used by over 10,000 e-commerce stores of all sizes, from startup to enterprise. It’s been developed to help you, the store or brand owner, to better understand your customers in 3 main ways: 1. Benchmarking your Shopify store against your competitors. Without context, num...
Uncover Hidden Revenue Potential With Automated Segmentation 16.01.2020 38:20
My guest on today's episode is John Chao, the CEO from Segments . They are an ecommerce analytics platform that helps Shopify brands uncover hidden revenue potential with automated segmentation. Many Shopify brands are under-utilizing their customer data today and aren’t able to effectively draw insights to create revenue-generating customer segments to help improve marketing ROI. You’ll learn t...
76: Proprietary Virtual Credit Card Technology Will Increase Your Bottom-line Revenue 09.01.2020 33:22
My guest on today's episode is Chase Harmer, the CEO from PayCertify . They have a suite of tools and a platform to increase your revenue up to 10% through frictionless payment processing, automated cash management, and secure fraud control. What You Will Learn Today… How to taking the same customers at checkout and making additional profit. How to take the money currently being spent on vendors,...
75: Grow Your Product Catalog, Revenue, And Customer Loyalty With No Inventory Risk Or Fulfillment Costs 30.12.2019 39:46
My guest on today’s episode is Chris Grouchy the Co-Founder and President of Convictional . They are a modern B2B trade enablement network. Stores on Shopify and Shopify Plus use Convictional to rapidly expand their product assortment, launch new product categories, and grow revenue — all without taking on any inventory risk. Here’s how they do it : Convictional provides the platform that enable...
74: Get A Well-Executed Chat Marketing Strategy To Help Diversify Your Brand Efforts And Build Better Customer Relationships 23.12.2019 31:59
My guest on today’s show is John Vrancsik from Recart . They are a chat marketing solution that helps to increase the revenue and lifetime loyalty of your Shopify brand by engaging customers on the platform they actively use, Facebook Messenger. They help manage your customer’s journey through Messenger conversations like: abandoned cart reminders shipping and delivery notifications warm welcome...
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