eComFuel Podcast

Today we are joined by Sujay Kapadia, Founder of Hospitology Products. Sujay left his job as a doctor to pursue a career in the eCommerce world, and he has been selling on Amazon since 2012. In this episode, we discuss his time on Amazon and how he has seen the online marketplace change over the years. You can find show notes and more information by clicking here: https://bit.ly/3t1wk7L   Interest...

We updated our site about nine months ago with more of a holistic message in mind for eCommerceFuel, wanting to focus not only on the community, but also on ECF Capital and the podcast. Unfortunately, it did not end up performing as well as we hoped. So we decided to bring in Quinn Zeda and her team at Conversion Crimes to perform an audit, and they came back with some pretty painful results, whic...

With Apple rolling out iOS 14 in the spring, users will be able to opt out of being tracked by apps. So where will this leave Facebook ads or other online marketing services? Today Miracle Wanzo of DiscoveryMarketing.io joins the show to discuss this topic, diving into the serious implications this will have for marketing in the digital world. You can find show notes and more information by clicki...

Where do you even start when you are wanting to grow your brand's revenue? Especially when it is extremely niche? Today Ben Jenkins, owner of Warstic.com, joins the show to discuss how he grew his high-quality baseball bat brand to over $8 million in the past four years alone. You can find show notes and more information by clicking here: https://bit.ly/3tPFIwe   Interested in our Private Communit...

Closing on a deal can feel incredibly intimidating and scary. How do you know if this is the right fit for your company? What is the paperwork involved? Today my friends and colleagues, Bill D'Alessandro of ElementsBrands.com and Michael Jackness of EcomCrew.com, join the show to help me explain how the team at ECF Capital finally ended up choosing a deal to close on and the work that went into it...

Everyone always says how hard it is to work through deals and figure out what is good and what is not, but you never truly understand until you are in it. Today I will be talking about everything that went into searching for ECF Capital investments, including how I kept track of them all and the importance of doing your due diligence on the owners of companies. You can find show notes and more inf...

Last year I announced ECF Capital, an eCommerce fund investment group that looks to invest in promising eCommerce companies with a group of experienced investors. Over the course of the last 12 months, we have been setting everything up, looking for deals, and finally culminating and closing on our first deal in December. So in this episode, I will be running you through the process of getting a f...

There are so many challenges and aspects to think about when launching a new project. Last week we touched on the eCommerce and business sides of launching Overlander.com, and today I want to shift the conversation to focus more on the management and team building lessons I learned while working on this project. You can find show notes and more information by clicking here: https://bit.ly/3ssENBl...

Are you searching for a way to explore remote and untouched areas? Overlanding is essentially a vehicle-based exploration in travel, a fusion of off-roading and camping, and something I have been incredibly interested in. Today I will be walking you through a website that I spent the last six months of 2020 working on, Overlander.com, and I'll explain the lessons I learned while spearheading this...

The second half of 2020 was an especially busy and stressful time for me personally.  In today's episode I reflect back on the period, consider how too much work impacted my personal life and share  a few takeaways and lessons.

This is a replay of the episode with Dafina Smith of CovetAndMane.com where we discuss the benefit of not selling on your website. Listen in as Dafina shares how her products are promoted, how she got started in the eCommerce world, and more. You can find show notes and more information by clicking here: https://bit.ly/3pl0e51   Interested in our Private Community for 7-Figure Store Owners?  Learn...

This is a replay of the episode with Will Roman from Chisos.com. We debate if it's possible to scale a brand voice beyond the founder, highly effective SMS techniques for cart abandonment, pop-up shops, and – of course – why they only offer free shipping to Texans. You can find show notes and more information by clicking here: https://bit.ly/3mMdz4u   Interested in our Private Community for 7-Figu...

If you have an idea to try to create an electronic consumer good, is it worth it? Today Adam Leeb, the maker of Astrohaus.com, joins the show to discuss whether it is possible to break into the market, whether it's something you can do if you don't have an electrical engineering degree, and how he went about chip manufacturing. Adam also shares his thoughts on Apple and what he thinks about when h...

As tradition would have it, Bill D'Alessandro from ElementsBrands.com and I are back with our predictions for 2021. Although neither of us predicted a global pandemic ravaging the eCommerce world as we knew it, we go over the predictions we did have from last year and whether they came true or not. Did Amazon profit and grow as much as we predicted in 2020? Listen in to find out! You can find show...

How can we arm the "rebel force" or smaller merchants with the similar AI and data sets that Amazon has? In this episode, Jake Cook, co-owner of Tadpull.com, explains this and more. Listen in as we cover topics such as the benefit of creating an index, what metrics an index tracks, and how this can help the community going forward. Jake also shares what it was like cruising around the USA in a van...

If you own an eCommerce business, I am guessing you have tried to outsource your content at some point. Generally speaking, once you begin outsourcing this content that you were so passionate about, the quality of the copy goes down. So is it possible to have someone create content for you—while maintaining your standards? Here with me to answer this question and more is Katrina McKinnon, the owne...

Today we are joined by Will Critcher, who is the Director of eCommerce for DeathWishCoffee.com. In this episode, we talk about the brand and how they've had their coffee endorsed by astronauts, as well as how they are thinking about email newsletters differently and what they have done to improve the results they've seen with them. Will also discusses how he got a product to the #5 position in all...

Today we are picking up with the second half of the discussion we started last week with Ezra Firestone of SmartMarketer.com. In this episode, we talk about building backyard home offices, including what we are putting in our own home offices and creative ways to solve plumbing issues (without breaking the bank!). We also dive deep into Shopify checkout and explore what these changes could mean fo...

Today's episode is a little less structured, as I'm talking with my good friend Ezra Firestone of SmartMarketer.com about everything from what makes a strong relationship to what it's like growing up on a hippie commune. Listen in as we dive into what Ezra's been up to and how he's creating a communal living space, as well as the importance of networking and so much more. You can find show notes a...

After spending years in the software space owning non-eCommerce businesses, Lee Lichlyter went on the search for the perfect business. Lee is now the owner of CameraReadyCosmetics.com, and today he joins the show to discuss the process of buying and taking over the business, including the criteria he stuck to and the length of time it took to find a business that fit within that criteria. You can...

Brian Anderson is the CEO and founder of GetNacelle.com, a headless eCommerce solution for Shopify Plus. Today he joins the show to discuss the benefits of using headless commerce, what a progressive web app is (and how it's related to headless), and the kind of investment you may want to consider before committing to headless. You can find show notes and more information by clicking here: https:/...

Why would you stop selling on your website when direct-to-consumer is all the rage? That is exactly what I will be discussing today with my guest, Dafina Smith of CovetAndMane.com. Listen in as Dafina shares how her products are promoted, how she got started in the eCommerce world, and more. You can find show notes and more information by clicking here: https://bit.ly/3cBbdBT   Interested in our P...

Ronnie Teja is the owner of Branzio.com, an 8-figure watch company that he runs entirely remotely. In this episode, we discuss what it's like running a sizeable business while living in three places (Berlin, Vancouver, and Bangkok), Ronnie's thoughts on mindfulness, and his best advice for hiring the right members for your team. You can find show notes and more information by clicking here:  https...

With over $25 million in product and service sales online, you could say Jared Mitchell is a successful entrepreneur. Today he joins the show to discuss how he became the director of eCommerce for Neil Patel, what he has learned from working with such a big name, how to build top of the line sales funnels, and more. You can find show notes and more information by clicking here:  https://bit.ly/3kr...

We all want our business to go well, but what happens if business goes too well? Today Kaevon Khoozani, founder of BellsOfSteel.com joins the show to discuss how he handled a 10x growth spurt in a short period of time, how to think about pricing when demand is soaring, and what to do when you hit peak madness in your business. You can find show notes and more information by clicking here: https://...