Easy Peasy Books

Think your book is enough to attract readers? Marketing strategist Krista Mollion (founder of Unignorable Brands Agency) and I discuss a deliciously different approach to author marketing in this "from the vault" LinkedIn Live replay! Using the perfect food analogy, Krista reveals why most people are approaching content creation completely backwards by trying to serve seven-course meals...

Think LinkedIn is just for job seekers and corporate types? LinkedIn strategist Judy Parsons (aka "The LinkedIn Lady") and I dive deep into the power of strategic planning for maximizing your LinkedIn impact as an author! Known for her philosophy that "it's not how long you spend on LinkedIn, it's what you DO in the time you have," Judy reveals why most authors are ap...

Ever dreamed of that iconic red circle moment but thought TEDx speaking was reserved for the ultra-famous? Communication expert and TEDx speaker Shannon Malkin Daniels and I are here to shatter that myth! Known as a "communication nerd" and total "mic-dropper," Shannon reveals the insider secrets of landing your first TEDx talk – and why this platform is pure gold for building...

Ever wondered how your life experiences could become the foundation of unshakeable authority? Speaker and acting coach Jackie Goddard and I explore the powerful concept of crafting your "signature talk" – and why every author needs one! Known for helping people get excited about stepping in front of their audience, Jackie reveals how your personal stories can be woven together into a com...

Calling all authors, aspiring writers, publishing professionals, AND anyone who cares about protecting their creative work. In this episode I reveal some of the ways scammers are stealing and profiting from the work of authors. From simple schemes to sophisticated operations, I'll break down the tactics being used against us AND share practical strategies to protect yourself. Gillian Whitney:...

Ever wondered how authors find the courage to tackle life's most difficult topics on the page? Clinical Hypnotherapist, TEDx speaker, and author Cat Williams and I will unpack how confidence can play a crucial role in writing a book. Known as "Confidence Cat," my guest, a Clinical Hypnotherapist, Rapid Transformational Therapist, and author will share her journey from writing her fi...

Is your book the best-kept secret on LinkedIn? Most authors miss all of the FREE opportunities hiding in plain sight to shine a light on their book. Join me as I welcome back Jeff Young, known as #TheLinkedInGuru, for a deep dive into transforming your LinkedIn profile into a powerful book marketing machine. Jeff is the author of "Be Effective on LinkedIn® With #TheLinkedInGuru," the ult...

Calling all authors, aspiring writers, AND anyone considering the traditional vs. self-publishing path. Whether you're just starting your publishing journey or you're a seasoned author evaluating your options... this session is for you. In this solo live I break down Taylor Swift's $360 million lesson and discuss why self-publishing is the smartest way to protect your creative work...

Laura Doman, video communications trainer, voice actor, and content creator, was one of 36 contributors who made publishing history by creating the first book entirely developed by a Web3 community. Under Mark Schaefer's guidance, this team of marketing professionals from 15 time zones transformed 750+ years of combined experience into truly original insights. This conversation is perfect for...

Join Gillian Whitney & Daniel Hall as we explore the innovative publishing strategies behind one of his latest books, "Top 100 List of Lies on Social Media: The Truth", and what business authors can learn from his multi-format, multi-author approach. Daniel Hall, a 5X author and tech entrepreneur, is redefining how books reach their audience in 2025. His latest work has sold over 7,0...

Have you ever worried about limiting your creative expression as an author? Multi-titled author and content strategist Bonnie Daneker reveals how to successfully navigate both series writing and multi-genre publishing to build a diverse and engaging author platform. While many authors find themselves boxed into a single category, Bonnie will share insights for developing compelling book series tha...

Have you ever wondered why most book marketing puts potential readers to sleep? Join us as creative content specialist Ryan Anderson shares his innovative approach to creating book marketing that truly engages audiences. While many authors stick to traditional promotional methods, Ryan will enlighten us on how custom music, video, and humor can transform your book marketing strategy and help you s...

Calling all bookworms, social media enthusiasts, supportive friends, AND authors preparing to launch your own books. In this practical session where I'll share actionable ways to support authors (even on a tight budget) AND show authors how to effectively ask for the help they need during launch. Whether you're supporting an author in your network or you're an author looking to mobi...

What if you could create content ONCE and have it work for you across Amazon, YouTube, and all your social platforms? Join me as I welcome Tim Lewis, creator of "Book Chat Live," who embodies this philosophy through his innovative approach to interviewing authors and book lovers about their favorite reads while viewers can purchase featured books in real time. Despite his humble claim of...

What if you could transform your professional knowledge into a published book using the same consistent, bite-sized approach that works for social media content? Join me as I welcome Ashley Leeds, known as "The 15-Minute Guy," who embodies this philosophy through his book "101 Ideas for LinkedIn - Content Made Easy." Ashley has created a resource that doesn't just tell you...

What if the true purpose of authorship was to serve readers rather than to build your own brand? Join me as I welcome Jeff Young, known as #TheLinkedInGuru, who embodies this philosophy through his book designed to help as many people as possible master LinkedIn—not to promote himself or generate leads, but to genuinely educate and empower others. Unlike many authors who write books primarily for...

Have you ever wanted to learn the insider secrets of LinkedIn from those who've mastered the platform? Here's the deal - apparently, scheduling a guest for April 1st, 2025 proved to be surprisingly challenging. Rather than cancel my regular LinkedIn Live, I've cleverly arranged for THREE LinkedIn experts to join me... through the magic of a previously recorded session! Who are these...

Have you ever wondered if your manuscript is truly ready for publication? Proofreading expert Lezlee Alexander joins my show to share her insights on this critical final step in the book creation process that many authors overlook or misunderstand. While many first-time authors confuse editing and proofreading or believe spell check is sufficient, Lezlee will clarify the distinct role proofreaders...

Have you ever felt overwhelmed trying to write a book that appeals to everyone? LinkedIn expert Sarah Clay joins my show to share her journey writing "Employee Advocacy on LinkedIn" - and why targeting a specific audience became her winning strategy. While many LinkedIn trainers write books trying to reach EVERYONE in the business world, Sarah made the deliberate choice to address compan...

Have you ever wondered what happens after writing a successful first book? How to avoid being a one-hit wonder? Award-winning author Sarah Townsend returns to my show to share her journey from her multi-award-winning "The Little Book of Confusables" to creating the highly anticipated sequel.  Sarah brings 25+ years of experience to our discussion on the creative process, expanding a book...

There are different paths to seeing your name in print – from honorable mentions to solo authorship. Gehan ""G"" Haridy-Ardanowski, the author of "FROM SATAN TO SENSATIONAL HR! 7 Ways to Humanize 'Evil' Human Resources," joined me to discuss her experiences across the full authorship spectrum. Her publication journey extends from being mentioned in HR public...

Calling all authors embarking on their publishing journey! Have you ever wondered about those mysterious numbers on the back of every book? They're not just random digits - they're ISBNs, and getting them right is crucial to your publishing success. Join me for a deep dive into the world of ISBNs that could save you countless headaches down the road. Let me help you master this essential...

Deanna Russo, who co-wrote "The Small Business Growth Guidebook" alongside 20+ other authors, brings her unique perspective on how writing a single chapter can be the first step to becoming a published author. Whether you're considering dipping your toes into authorship through a collaborative project, want to understand how multiple authors create marketing synergy, or are curious...

Kevin D. Turner, known as the Personal Blanding™ Eliminator, shares proven LinkedIn strategies to help authors break free from profile invisibility and build a magnetic author platform. His innovative approach can transform ordinary LinkedIn profiles into powerful book marketing assets that create meaningful connections with your target audience. As the Managing Partner of TNT Brand Strategist LLC...

Kristína Cichý Kováčiková, co-author of "The Magic of Employee Influence" and co-founder of SUNDAYFLIES, shares her journey of collaborating with her sister to create both a groundbreaking book and Slovakia's first LinkedIn agency. Whether you're considering writing a book with a family member, curious about the dynamics of creative collaboration with siblings, or simply intere...