DTC Newsletter and Podcast

DTC Podcast

Business EN ↓ 755 episodes

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co

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DTC Newsletter and Podcast

Category

Business

Podcast website

directtoconsumer.co

Latest episode

Jul 10, 2026

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Episodes

Ep 508: How to Scale an Agency: Kyle Hitchcox on Pilothouse's Marketing, Sales, and Content Strategy 16.05.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, host Eric Dyck sits down with Kyle Hitchcox, founding partner at Pilothouse, co-founder of the DTC Newsletter, and now a builder behind Warpdrive, a performance-driven CRO tool. This conversation is a masterclass in how content can power agency growth. Kyle shares how Pilothouse grew from affiliate roots...

Bonus: Tomer Tagrin on Building a Retention-First Future with Data and Personalization 14.05.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast! In this episode, Eric sits down with Tomer Tagrin, Co-Founder and CEO of Yotpo, the leading retention marketing platform for e-commerce brands. Tomer shares the behind-the-scenes story of Yotpo 2.0, a complete transformation across product, pricing, service, and marketing — built to serve the modern DTC ecosystem...

Ep 507: How to Optimize Subscription Offers for Better Retention and Profit with Jordan Narducci 12.05.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, Eric welcomes Jordan Narducci—former Global DTC lead at Kellogg and VP at fast-growing supplement brand Momentous. Now an independent consultant, Jordan shares tactical insights on how brands can transform their subscription and retention strategies to dramatically increase lifetime value (LTV). Key Topic...

Ep 506: The PMAX Reset Strategy That Delivered a 37% ROAS Lift | AKNF 09.05.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, we sit down with Zavire from Pilothouse’s Google team to dissect a common problem many DTC brands face: Performance Max campaigns that stagnate after a few months of initial success. You’ll hear exactly how Pilothouse helped Benji Sleep break out of this “PMAX plateau” by overhauling their campaign structure — and why the f...

Ep 505: How Pins and Aces Built a $25M Golf Brand with Limited Drops and Omni-Channel Expansion 05.05.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup Inside the Growth of Pins and Aces: Scaling a Golf Lifestyle Brand with Nicklaus Mertz Today on the DTC Podcast, we sit down with Nicklaus Mertz, founder of Pins and Aces, a golf brand that grew from a side project to a $25M+ powerhouse. Nick shares the step-by-step tactics that fueled their expansion, including limited-edition drops, a foc...

Ep 504: 6 Reasons Why Your Meta Ads Aren't Scaling: Fix These Creative and Strategy Gaps with Aves | AKNF 02.05.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup On today's special solo episode of the DTC Podcast, Aves from Pilothouse shares a tactical breakdown of the most common — and costly — mistakes brands make in their paid social ad accounts. Based on years of auditing hundreds of accounts, Aves reveals exactly why many DTC businesses struggle to scale, and what to fix immediately. Key insigh...

Bonus: Preparing Your DTC Brand for Acquisition: Lessons on the PE Path from Because Ventures 30.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In today’s DTC Podcast, we sit down with Jeremy Horowitz, founder of Because Ventures, a private equity firm laser-focused on acquiring and scaling DTC brands doing $10M–$100M in revenue. Jeremy shares why VC funding often damages DTC brands and how PE can provide a more sustainable growth path for founders. https://because.ventures https:/...

Ep 503: Inside Shein’s $30B+ Global Fashion Machine: AI, Micro-Influencers, and On-Demand Manufacturing (LIVE from ShopTalk) 28.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Peter Pernot-Day, Global Head of Strategy and Corporate Affairs at Shein, to explore the innovative strategies propelling Shein's global dominance in the fast fashion industry. Key Discussion Points: AI-Driven Supply Chain: How Shein utilizes artificial intelligence to optimize invent...

Ep 502: DTC Survival Guide To Increasing Your Marketing Efficiency: A Fireside Chat with Dave Steele, Pilothouse CEO | AKNF 25.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup Join us for a dynamic fireside chat with Pilothouse CEO and Co-Founder Dave Steele about the inflection point that DTC brands find themselves facing with the global economy and Trump's tariffs. This session delves into on key areas such as consumer behavior, big-picture strategies, offline/online integration, product development, and crafti...

Bonus: How Klaviyo’s CPO Thinks DTC Brands Should Build Customer Relationships in 2025 23.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Adil Wali, CPO at Klaviyo, to break down the future of consumer marketing and why Klaviyo is launching a new category: B2C CRM. Adil, a former ecommerce entrepreneur, shares his unique perspective on how brands can shift from chasing transactions to nurturing high-LTV customer relationshi...

Ep 501: How Mid-Day Squares Scaled to $36M with Careful Costco, Costly Cocao, and a Bitcoin Supply Chain Makeover with Nick Saltarelli 21.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, we sit down with Nick Saltarelli, co-founder of Mid-Day Squares — one of the most disruptive brands in functional CPG. Nick dives deep into how they broke a Costco sales record, built a new refrigerated snack category in mass retail, and fought margin collapse during a global cocoa crisis. 🔑 In this episode, you'll learn:...

Ep 500: Why Spending Too Much on Amazon Ads Could be KILLING Your Organic Results + Tariff Strategy for Amazon Sellers | AKNF 18.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, Eric welcomes back Rob and Clifford from Pilothouse’s Amazon Brain Trust for a tactical breakdown of two timely Amazon topics: the impact of new tariffs and the challenge of balancing ad spend with organic rank. Key topics include: What brands should do right now if they're affected by tariffs How sellers with U.S. inventor...

Bonus: The Marginal ROAS Revolution and How Meta's Algorithm Actually Works with Constantine Yurevich of SegmentStream 16.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, host Eric Dyck welcomes back Constantine Yurevich, founder of SegmentStream , for a tactical conversation on modern marketing measurement and how to truly optimize media budgets—especially on Meta. Most brands are chasing growth using metrics that mislead, tools they don’t understand, and platforms that a...

Ep 499: Emergency Pod – How Four Sigmatic is Navigating Tariffs Without Losing Customers 14.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup Today on the DTC Podcast, Rick Cadotte of Four Sigmatic joins for a rapid-fire, tactical discussion about how smart DTC operators should respond to tariff changes, commodity volatility, and geopolitical instability. Key Topics Covered: How Four Sigmatic keeps prices stable despite rising costs What tactical levers to pull before touching pr...

Ep 498: How Tariff News and Market Volatility Are Shaping Meta and Google Ads Right Now | AKNF 11.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup This episode features a special cross-platform panel from Pilothouse, with experts from Meta, Google, creative, and strategic teams breaking down how the market is responding to recent tariff headlines. Key Takeaways: Why CPMs are down and how to capitalize on cheaper traffic Real-time creative strategies for meeting the moment The risks of...

Bonus: How Cavela Uses AI to Cut Sourcing Costs by 40%—Even Amid Rising Tariffs 09.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, host Eric Dyck speaks with Anthony Sardain, founder of Cavela, a virtual sourcing agent using AI to help DTC brands drastically cut sourcing costs and navigate the new era of global tariffs. With geopolitical shifts and new tariffs hitting brands hard, Cavela’s AI agents act like a 24/7 procurement team—s...

Ep 497: Aviron’s $25M Journey: Gamified Fitness & DTC Pivot 07.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Andy Hoang, the founder of Aviron, a connected fitness company merging casual gaming with home exercise equipment. From bootstrapping with home equity lines to pivoting from B2B to DTC during COVID, Andy’s journey is a case study in high-consideration product growth, investor navigation,...

Ep 496: How to Apply 20+ Cognitive Biases to Your Email Marketing: AKNF Preview of The World's Best Email and Retention Podcast with Jordan Gordon 04.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup We're bringing you a no-fluff episode from The World's Best Email and Retention Podcast, hosted by Jordan Gordon—email marketing strategist and philosophical lead at Pilot House's retention team. Subscribe to TWBERP: https://open.spotify.com/show/30OswCnXzinWp0zBP1kenR?si=gFxF-OOsQY2FNh0Tc_1Q0A In this solo episode, Jordan dives...

Bonus: Kevin O'Leary on TV Ads, Wine, Watches & Building “Wonderful” DTC Brands 02.04.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Kevin O'Leary, also known as "Mr. Wonderful" from Shark Tank, to discuss his latest venture, WonderAds. Partnering with Tatari, WonderAds is set to revolutionize TV advertising by making it accessible and measurable for small to medium-sized businesses. O'Leary brings his decades of entre...

Ep 495: How Tito’s Built America’s #1 Vodka Brand Without Celebrities or Flavors 31.03.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup Tito’s Handmade Vodka is a unicorn in the spirits industry. No flashy bottle. No celebrity endorsements. No flavored vodkas. Just one meticulously crafted, fan-favorite product and a brand voice that feels more like a friend than a corporation. In this episode of the DTC Podcast, we sit down with Taylor Berry, VP of Marketing at Tito’s, to...

Ep 494: Why 2025 is the Year of Post-Click Optimization | AKNF 28.03.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup If you’re running a DTC brand, you know the struggle: ad costs keep rising, and getting new customers is more expensive than ever. But what if the secret to better performance isn’t in your ads at all? In this episode of the DTC Podcast, we welcome back Kyle Hitchcox, co-founder of Pilothouse and founder of Warpdrive, a CRO tool that helps...

Ep 493: Scaling a Luxury Resale Empire: Luxe Du Jour’s Growth Story with Tammy Phan 24.03.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup 📢 Episode Overview: Tammy Phan, CEO & Founder of Luxe Du Jour, built a multi-million dollar luxury resale marketplace that allows customers to shop, sell, rent, and restore authentic designer handbags—all without traditional venture backing or early paid media. 🔑 Key Topics Covered: How Luxe Du Jour grew to 31 employees and expanded i...

Ep 492: How to Win on Amazon in 2025: Search Volume Declines, Tariff Pressures & Brand Equity | AKNF 21.03.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast, where today we’re diving deep into Amazon advertising, ranking strategies, and the impact of tariffs with Rob and Clifford from Pilot House. If you’re selling on Amazon, you’ve probably noticed that search volume is down for the first time in years. Consumers are pulling back, competition is heating up, and costs...

Bonus: The Future of Retail: AI, Retail Media & the Return of Human Connection – Inside ShopTalk 2025 with Marielle Bobo 19.03.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup Retail is evolving fast. AI, retail media networks, and shifting consumer behaviors are reshaping how brands sell. But the brands winning in 2025? They’re the ones that blend technology with human connection to create unforgettable shopping experiences. In this episode, we sit down with Marielle Bobo, VP of Content for ShopTalk Spring and F...

Ep 491: Scaling to $1B While Spending Just 5% on Ads – The Simple Modern Playbook 17.03.2025

Subscribe to DTC Newsletter - https://dtcnews.link/signup Many if not most eCommerce brands spend 15-20% of revenue on advertising—Simple Modern? Just 5%. So how did they become a category leader in drinkware, dominate Amazon, and land major retail deals with Target? In this episode, Bryan Porter, Co-founder & Chief E-commerce Officer of Simple Modern, breaks down their low-ad spend, high-effi...

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