DTC Newsletter and Podcast

DTC Podcast

Business EN ↓ 755 episodes

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co

Author

DTC Newsletter and Podcast

Category

Business

Podcast website

directtoconsumer.co

Latest episode

Jul 10, 2026

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Episodes

Ep 329: Jogo's Retention Bootcamp: The Pristine Data Framework (Part 1 of 3) | AKNF 11.08.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Attention Shopify merchants! Acquire new shoppers across the open internet, retarget previous visitors, boost sales, and retain your best customers with Criteo. Visit https://criteo.com/dtc to get started.* Today's episode is the first of a three part series with Jordan Gordon who leads Retention at Pilothouse. In part one you'll...

Bonus: Unveiling the Future of E-Commerce with AI-Powered Concierges 09.08.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Join us in this insightful episode as we sit down with Shauli Mizrahi, the co-founder of an innovative AI-powered concierge for e-commerce businesses. Shauli shares the fascinating journey of developing a cutting-edge system that combines AI language models with behavioral analytics to revolutionize customer interactions in the e-commerc...

Ep 328: Mintier Disrupts the Oral Health Space with Jessica Donati and Rhaelyn Gillespie 07.08.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Attention Shopify merchants! Acquire new shoppers across the open internet, retarget previous visitors, boost sales, and retain your best customers with Criteo. Visit https://criteo.com/dtc to get started.* Hello and welcome to DTC Podcast…today we’re close-talking with Jessica and Rhae co-founders of Mintier, the oil-based, sugar free b...

Ep 327: The Amazon Ads Strategies that Made Prime Day the Biggest EVER | AKNF 04.08.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Attention Shopify merchants! Acquire new shoppers across the open internet, retarget previous visitors, boost sales, and retain your best customers with Criteo. Visit https://criteo.com/dtc to get started.* It's All Killer No Filler and today we're doing a Prime Day retrospective filled with 8x revenue results and high 6 figure d...

Bonus: Conquering Creator Content and Winning While Whitelisting with Grapevine.ai and The Farmer's Dog 02.08.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to DTC Podcast, I’m Eric Dyck. Today we’re going deep on Creator Whitelisting with Ed Staples, director of media for DTC Darling brand The Farmer’s Dog, and Caroline Levere founder and COO of GrapevineAI, which provides high performance whitelisted social campaigns at scale and on demand. Get whitelisting! https://grape...

Ep 326: Scaling Organic Content to 8 Million Views a Day with VKTRY Gear's Drew Arciuolo 31.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Attention Shopify merchants! Acquire new shoppers across the open internet, retarget previous visitors, boost sales, and retain your best customers with Criteo. Visit https://criteo.com/dtc to get started. * Hello and welcome to DTC Podcast I'm Eric Dyck, today we're revisiting VKTRY Gear with friend of the pod Drew Arciuolo, VP...

Ep 325: Rehab Your Email List with Content | AKNF 28.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Attention Shopify merchants! Acquire new shoppers across the open internet, retarget previous visitors, boost sales, and retain your best customers with Criteo. Visit https://criteo.com/dtc to get started.* In this All Killer No Filler podcast, Will, Pilothouse's Retention Team manager, shares valuable insights on the state of email...

Bonus: How to Prepare for the first AI Q4 with VP Product Marketing at Meta, Goksu Nebol-Perlman 25.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Today’s podcast guest, VP Product Marketing at Meta, Goksu Nebol Perlman has been on the other side of the equation. Her unique role at Meta has given her end to end, creation to launch control over most of the ad tools and features we’ve all come to love over the years. Today we go deep on Goksu’s crowning acheivement: Advantage+ shoppi...

Ep 324: Feastables and the 2 Million Click Email Campaign with Joseph Siegel, Director of Retention at Mr. Beast's Feastables 24.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Attention Shopify merchants! Acquire new shoppers across the open internet, retarget previous visitors, boost sales, and retain your best customers with Criteo. Visit https://criteo.com/dtc to get started.* Hello and welcome to DTC Podcast, I’m Eric Dyck. Today we’re touring the Chocolate Factory with Joseph Siegel, Director Retention at...

Ep 323: Meta Ads Test Results (Cost Cap vs. Bid Cap + Custom Catalog Images for 20% ROAS lift) | AKNF 21.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Attention Shopify merchants! Acquire new shoppers across the open internet, retarget previous visitors, boost sales, and retain your best customers with Criteo. Visit https://criteo.com/dtc to get started.* It's All Killer No Filler and today we're going deep on Meta Ads testing with Taylor from Pilothouse. Taylor's unique po...

Ep 322: Chamberlain Coffee Taps the $15B Canned Coffee Biz with Celebrity Brand CMO Liz Ahern 17.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Attention Shopify merchants! Acquire new shoppers across the open internet, retarget previous visitors, boost sales, and retain your best customers with Criteo. Visit www.criteo.com/dtc to get started.* Hello, and welcome to the DTC podcast. Today we're having a coffee with Liz Ahern, CMO at Chamberlain Coffee, about her journey from...

Ep 321: Mastering TikTok Advertising: Tips, Tricks, and Strategies | AKNF 14.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Join Eric Dyck, host of the DCT Podcast, in an insightful conversation with Avery and Spencer from Pilothouse as they delve into the fascinating world of TikTok. In this episode, they explore the key aspects of TikTok's user psychology and how it impacts advertising strategies on the platform. They discuss the unique behaviors of Tik...

Ep 320: How AI Saved Greater Than 40% on Rebrand Design Costs: a Catchup with Bryan Alston 10.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello, and welcome to DTC Podcast. Today we're catching up with DTC C-Suite Mastermind Alum, and now former CMO of Greater than Bryan Alston, who helped scale Greater Than from a relatively unknown electrolyte beverage to an 8-figure success and staple of the new mother community...All of this with packaging that until now had been g...

Ep 319: Revive Your Email List with Smart Content Marketing (Not Just Sales Emails) | AKNF 07.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Revive Your Email List with Smart Content Marketing (Not Just Sales Emails) Is your engagement down? Are top end metrics going down? You’re not over messaging, but people just aren’t interested in your emails? We have a solution. in this week's AKNF podcast. How to create the perfect edutainment / entertainment email. How to figure o...

Ep 318: It's Not a Bag, It's a Haven for Your Habit -- Product, Pricing and Pumping Iron with Caleb Ulffers 03.07.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to DTC Podcast, I'm Eric Dyck. Today we're compartmentalizing with Caleb Ulffers, founder of Haven Athletic, makers of innovative gym bags, uniquely designed to keep gear organized, accessible and protected, making a haven for your gymgoing habit to free your mind on getting shredded. The podcast covers Caleb&#3...

Ep 317: Dream of GA4nication: The Features, Custom Reports, and Templates You Need to Set Up Literally Today! | AKNF 30.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup The GA4 Apocalypse is here! Join Richard from Pillothouse's Google team as he walks us through the best way to set up Google Analytics 4, along with it's biggest current drawbacks, and potential silver linings going forward. You'll learn about predictive audiences, as well as the custom reports and templates you need to set u...

Bonus: Exploring the Power of AI in Marketing Operations | DTC Podcast 28.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to DTC Podcast, I'm Eric Dyck. Today we're doing down the AI rabbit hole with Tresl.co's founder and CEO John Chao. Since ChatGPT came out, he's been hyper focused on integrating NLP functionality into every aspect of his business. He sees AI and ChatGPT specifically as a pivotal turning point in commerce where br...

Ep 316: Ultrafine Branding, and ASMR Creative with Dan Demsky from Unbound Merino 26.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to DTC Podcast, I'm Eric Dyck. Today we're spinning up a conversation with Dan Demsky, founder of my personal favorite apparel brand Unbound Merino. https://unboundmerino.com (DTCFAM promo code) I've been a fan of this miraculous material for years, but no brand has nailed comfort, luxury and lifestyle like Unbound ha...

Ep 315: Winning Meta Ad Creatives: Multi-Product Top of Funnel Ads! (AKNF) 23.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup It's All Killer No Filler and I'm Eric with Cam and Aves from Pilothouse's content management team. Avery's speaking to us today about the positive campaign effects she's seeing from broadening out the focus of her ads from single hero shot products, to ads that showcase multiple skews in a variety of formats. Then by...

Ep 314: Finding the Right Strategic Acquisition Partner with Jeremy Kopek from Noa Home 19.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup DTC Podcast listeners get an exclusive 20% discount at Tidio. Visit tidio.com/dtc to learn more. Welcome to DTC Podcast, I'm Eric Dyck. Today we're returning to a conversation we started last year with Jeremy Kopek, co-founder of Noa Home, and proud furnisher of DTC's Home Studios. https://noahome.com Our last podcast detaile...

Ep 313: Make Better Ads Faster with Generative AI: Here's How | AKNF 16.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup DTC Podcast listeners get an exclusive 20% discount at Tidio. Visit tidio.com/dtc to learn more. It's All Killer No Filler and Today we're checking in with AI maverick Austin from Pilothouse Studios. Austin walks us through his philosophy of using AI as well as his complete process for using ChatGPT, MidJourney and Adobe Image Fi...

Bonus: SMS Wars: Postscript's Alex Beller on Conversational SMS, Good Faith Industry Standards, and Zigging on AI 14.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to DTC Podcast, I'm Eric Dyck. Today I was thrilled to catch up with my old friend Alex Beller, who I met as he was just starting Postscript , a man recognized as a true domain expert in SMS marketing. Alex is on a mission to prove that Brand's SMS revenue can be their number one channel, and in the pod he lays out a road...

Ep 312: Restful Living with Wilet: A Rebranding Journey | DTC Podcast Interview - Vivian McCormick 12.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup DTC Podcast listeners get an exclusive 20% discount at Tidio. Visit tidio.com/dtc to learn more. Hello and welcome to DTC Podcast, I'm Eric Dyck, and today we're joined by Vivian McCormick, Co-Founder of Wilet. We discuss: How to turn an unwelcome rebrand into an opportunity to address a broader audience The Power of Showrooms an...

EP 311: Maximizing eCommerce Email Marketing for Q4 | Boost Sales & Retention | AKNF 09.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup DTC Podcast listeners get an exclusive 20% discount at Tidio. Visit tidio.com/dtc to learn more. More intent, more sales -- how dynamic content can be used on autopilot year round In this podcast episode, Eric interviews Jordan Gordon, the Head of Retention at Pilot House, who shares valuable insights on how to transform your Klaviyo ema...

Ep 310: The Future of Direct Mail and Marketing | DTC Podcast Interview with Drew Sanocki 05.06.2023

To Subscribe to DTC Newsletter - https://dtcnews.link/signup DTC Podcast listeners get an exclusive 20% discount at Tidio. Visit tidio.com/dtc to learn more. Hello and welcome to the DTC Podcast, I'm Eric Dyck. Today, we're privileged to have a chat with an eCommerce legend, Drew Sanocki. Introduced to me by Ezra Firestone as one of his main e-commerce mentors, Drew's forged his path i...

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