Ruth Ferreira
Dominate Your Niche Podcast
Welcome to the Dominate Your Niche Podcast, with me, Ruth Ferreira We chat to some of today's best small business leaders - individuals who are shaking up their industry and dominating their niche. The show tackles all things business growth, strategy, marketing and branding, and delves into the secrets of what it takes to dominate your niche.
Author
Ruth Ferreira
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
Episode 27 - Becoming an Overnight Success 02.05.2025 15:26
In this inspiring solo episode, Ruth explores the myth of the "overnight success" and the truth behind what it really takes to achieve visibility, credibility, and lasting results in business. Drawing from personal experiences and stories like Thomas Edison’s 2,774 attempts to invent the lightbulb, you'll get a candid look behind the highlight reels of social media and public percep...
Episode 26 - Motivating Your Team with Claire Burroughs 25.04.2025 32:47
In this energising and truth-filled episode, we sit down with the unapologetically honest and wildly experienced Claire, a business leader who's seen it all over the past 25 years. From starting her business as a solo mum navigating divorce to building a thriving company, Claire shares the wisdom, grit, and golden nuggets she’s picked up along the way. This episode is a must-listen for busine...
Episode 25 - Building a Product-Based Business with Em Royston 11.04.2025 36:01
In this episode, we dive into the life of an entrepreneur navigating the ups and downs of business ownership, balancing big opportunities with maintaining a strong brand presence. Our guest, Em, shares her journey of growing her unique business and managing everything from retail relationships to direct-to-consumer sales. She also opens up about the tough lessons learned along the way, especially...
Episode 24 - What You Lean Into Expands 04.04.2025 25:07
In this episode of Dominate Your Niche, Ruth Ferreira dives into the powerful concept that "what you lean into expands." Whether it's business, life, or personal growth, the areas where we commit and push through challenges are the ones that flourish. Ruth shares her personal fitness journey, from being highly active in her youth to struggling with consistency as a busy professional...
Episode 23 - Monetising Your Passion Project with Clare Lush of My Tunbridge Wells 28.03.2025 35:31
In this episode, our guest Clare shares the realities of growing a business while raising a family. From embracing failure to managing work-life balance, she offers insights on setting boundaries, staying consistent, leveraging social media, and giving yourself grace as a working parent. What You'll Learn in This Episode: How to balance business growth with family life. The power of boundarie...
Episode 22 - Leadership is a Skill with Andy Coley 14.03.2025 35:39
In this episode, we sit down with Andy to explore powerful insights on leadership, emotional intelligence, and personal growth. Andy dives deep into his journey of overcoming personal struggles, developing emotional intelligence, and becoming a better leader. From practical tips on habit stacking to embracing a "f*ck it" mentality for letting go of unnecessary stress, Andy's wisdom...
Episode 21 - How to Grow Your Business 07.03.2025 22:31
In this solo episode, Ruth Ferreira steps out of her comfort zone once again to share powerful insights on business growth. As a business coach, she frequently works with early-stage entrepreneurs who are eager to find more clients and increase revenue. Ruth breaks down the key components of business growth into a simple formula that anyone can apply, helping demystify the process. If you’re looki...
Episode 20 - Podcasting to Build Your Audience with Lynsay Gould 28.02.2025 37:07
In this insightful episode, we dive deep into the world of podcasting with expert guidance on strategy, content creation, monetization, and leveraging a podcast for business growth. Whether you're just starting or looking to refine your approach, this episode is packed with practical advice to help you create a successful and sustainable podcast. What You'll Learn in This Episode: Why st...
Episode 19 - Dealing with Imposter Syndrome 21.02.2025 16:23
In her first solo episode, Ruth dives into the all-too-common yet rarely discussed experience of imposter syndrome. She shares her own struggles with feeling like a fraud and explores how this mindset can affect our confidence, success, and willingness to step outside our comfort zones. Ruth also breaks down the five types of imposter syndrome and discusses the common triggers that can bring these...
Episode 18 - The One Thing that Unifies Everything with Elliot Kay 14.02.2025 34:34
In this episode, we discussed the world of speaking, entrepreneurship, and leadership with Elliot Kay. We explore the journey of launching and growing The Speaker Awards, the challenges and triumphs along the way, and key insights on collaboration, competition, and business growth. What You'll Learn in This Episode: The journey of launching The Speaker Awards and the evolution of the team. Ma...
Episode 17 - ‘Hero-ing’ your Clients with Enfys Maloney 31.01.2025 41:45
In this episode of the Dominate Your Niche podcast, Ruth Ferreira interviews Enfys Maloney, a five-time award-winning speaker, sales expert, and creator of Vibrant Connections. Enfys shares her inspiring journey, from pivoting her travel business during the pandemic to building a thriving sales training empire. Listen in as she reveals key strategies for cultivating a strong community, emphasizing...
Episode 16 - Getting Visible and Saying "No" with Zoe Cairns 17.01.2025 28:39
In this episode, Zoe Cairns, founder of ZC Social Media and The Credibility Formula, shares insights from over 14 years of experience building two successful companies and speaking in 14 countries to an audience of 100,000+. She discusses setting boundaries, learning from failures, aligning opportunities with your vision, and the daily habits that drive her success. What You'll Learn in This...
Episode 15 - Breaking the Rules with Sapna Pieroux 03.01.2025 31:08
In this empowering episode, Sapna Pieroux, a multi-award-winning brand consultant, designer, author, and speaker, reveals her insights into personal branding, resilience, and overcoming challenges. Sapna shares how her VISION Process® helps leaders and teams show up with clarity and confidence, boosting their influence, income, and impact. She also opens up about her breast cancer journey and how...
Episode 14 - Organic Growth and Building Community with Susie Hasler 20.12.2024 32:01
In this episode, we chat with Susie Hassler, founder of Styled By Susie, a personal styling service she launched in 2012. As a registered Style Coach™, Susie is dedicated to helping women feel confident and stylish with affordable, high-street fashion. She shares her journey of building her business, navigating the pandemic, and making styling accessible to all women. Susie also opens up about ove...
Episode 13 - Growth by Leverage with Olivia Marocco 06.12.2024 25:27
In this episode, Ruth is joined by Olivia Morocco, the founder of Brand You Magazine and creator of the Showtime events. Olivia shares her journey from launching an independent magazine to building a brand empire focused on empowering entrepreneurs. She discusses the challenges and triumphs of starting a business, the significance of having a vision, and how failure can serve as a stepping stone t...
Episode 12 - Finding Your Next 1,000 Clients with Kieran Osborne 22.11.2024 23:06
In this episode, we meet Kieran Osborne, an innovator reshaping the estate planning industry. With over a decade of experience, he’s the founder of Squiggle Consult and YEPP Ltd, introducing modern, client-focused solutions. Kieran’s journey from banking to legal services revealed outdated practices, inspiring him to create streamlined systems and champion transparency. This episode is packed wit...
Episode 11 - Making your Business Work for You with Claire Witz 08.11.2024 22:11
In this episode, Ruth Ferreira chats with Claire Witz, known as the Chief Chimpologist and a top-rated MailChimp expert with 14+ years of experience. Claire’s ranked #1 in the UK and #6 globally, helping businesses maximize email marketing. Her insights on building a streamlined, joy-driven business are inspiring for anyone considering how to grow their own venture. Key Takeaways: Joy in Work: Cla...
Episode 10 - Tenacious growth with Tutu Akinyede 25.10.2024 24:14
In this episode, Ruth Ferreira talks with Tutu Akinyede, a remarkable businesswoman and educator. Tutu shares her journey from being a single mother tutoring with a baby, to building a tutoring business that now serves over 2,000 students and employs over 70 staff. Key topics include entrepreneurship, marketing strategies, business pivoting, and the significance of mindset. Their conversation offe...
Episode 9 - Thoughtful Leadership with Mindy GK 11.10.2024 25:55
In this episode, Ruth Ferreira welcomes international speaker and thought leadership coach Mindy Gibbons-Klein, who has founded three multinational brands and authored or co-authored 15 books. Together, they explore the power of thought leadership, including building visibility, credibility, and influence. Key topics covered include Mindy’s journey founding The Book Midwife—the UK's first boo...
Episode 8 - Employee Advocacy with Sarah Clay 27.09.2024 41:27
In this episode, our guest Sarah Clay, LinkedIn specialist and business advocate, discusses her journey of writing a book as a key step in positioning herself as an authority in the field. From overcoming resistance to better understanding the power of employee advocacy, Sarah shares the intricate details behind her book-writing process and how it solidified her niche in the business world. We div...
Episode 7 - Driving Global Reach with Sarah Hamilton-Gill 13.09.2024 37:15
In this episode, Ruth chats with Sarah Hamilton-Gill about the key strategies that have driven her business growth, focusing on the global reach provided by her book and podcast. Sarah discusses how these tools, along with the power of LinkedIn, have transformed her visibility and led to business success across 35 countries. Key Topics Covered: Global Reach Through Podcasts and Books: Sarah shares...
Episode 6 - Building Your Network with Jamie Stewart 30.08.2024 42:52
In this episode, Jamie Stewart, founder of Circle Networks, joins us to discuss the transformative power of networking and friendships in business. Jamie, a seasoned business growth expert who has previously managed a £75m acquisition and served as a FTSE 250 managing director, now helps entrepreneurs achieve 6-figure growth with less effort. His approach includes lead generation, partnership deve...
Episode 5 - Disrupting the Legal Sector with Kim Simmonds of Law 365 and Cloud Contracts 365 16.08.2024 19:53
In this episode, we chat with Kim Simmonds, law firm founder, AI entrepreneur, and mother of two, who is disrupting the legal sector. As the founder of Law 365 and Cloud Contracts 365, Kim has built a niche law firm catering specifically to Microsoft Partners and tech businesses, and has recently ventured into AI with a revolutionary product which is disrupting the legal industry. Key Topics Discu...
Episode 4 - Business Growth through Culture, Community, and Connection with Penny Power 26.07.2024 24:24
In this inspiring episode, Ruth welcomes Penny Power, an accomplished entrepreneur, international public speaker, author, and community builder. Penny shares her journey from founding the world's first online business network in 1998 to her current venture, BIP 100. With a passion for love and connection in the digital age, Penny discusses the importance of community, culture, and real human...
Episode 1 - Growth by Acquisition and Building your Team, with Joanne Bell of Bells Accountants 05.07.2024 20:14
In this episode, we delve into the inspiring journey of Joanne Bell, founder of Bell's Accountants, who has transformed her business from a side hustle into a significant name in the UK's accounting sector. Joanne shares her insights on business growth through building community, strategic growth through acquisitions, and the challenges and rewards of team expansion. Her story is a testa...
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