DissedMedia
DissedMedia: A Startup Story
DissedMedia: A Startup Story is a podcast that chronicles the start of DissedMedia and takes listeners along for the journey starting from the first week the company was founded. This podcast is about what a founder goes through trying to start a business and is meant to be a learning tool for anyone interested in starting a business of their own. Listen as founder Ben Olmos and his co-founding board work to take DissedMedia from concept to reality.
Where to listen?
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Episodes
Episode 32: Joel Bein, Breaking Free From Negative Self Talk Video 05.11.2025 49:48
If entrepreneurship feels like driving with the brake on, this conversation with coach and Human Liberation founder Joel Bein will help you end the cycle. In this episode of DissedMedia A Startup Story we go beyond morning routines and quick fixes to address the root of anxiety, self-doubt, and negative self talk. Joel introduces a method of “unlearning” to dissolve deep-seated beliefs so patterns...
Episode 31: Dr. Eboni L Truss on Redefining Fulfillment in Leadership Video 03.11.2025 47:40
In this episode of DissedMedia: A Startup Story host Ben Olmos sits down with Dr. Eboni L. Truss, founder of The Unbecoming Movement, to explore what happens when professional success comes at the expense of personal authenticity. Dr. Truss shares her powerful story of “unspaghetti-ing” her life, untangling success from self-worth, to rediscover alignment, purpose, and peace. Together, she and Ben...
Episode 30: How Dave Burnett Turns Setback Into Strategy Video 02.11.2025 46:06
Entrepreneur Dave Burnett reveals how resilience, SEO mastery, and authenticity turn setbacks into growth in this DissedMedia Startup Story. In this episode of DissedMedia: A Startup Story, host Ben Olmos sits down with entrepreneur and investor Dave Burnett, founder of AOK Marketing, PromotionalProducts.com, and co-founder of Achievers.com, which later sold for over $100 million. From launching h...
Episode 29: How Jake Isham Builds Brands With Storytelling Video 13.10.2025 1:11:53
Filmmaker and entrepreneur Jake Isham joins DissedMedia A Startup Story to share how persistence, authenticity, and creative storytelling shaped his path from acting to founding Power Thread Productions. Jake discusses how he helps brands and creators find their voice through film and why telling your story matters more than waiting for the “perfect” moment. He shares lessons on consistency, creat...
Episode 28: How Jason Fishman Raises Millions For Startups With Digital Investor Marketing Video 06.10.2025 49:42
In this episode, Ben talks with Jason Fishman , Co-Founder and CEO of DNA Digital Niche Agency , about how startups can raise capital through Reg CF, Reg A+, and digital investor marketing. Jason shares what he’s learned from running 500+ investor campaigns that have collectively raised nine figures in capital, spanning industries from fintech and real estate to consumer products and AI. We explor...
Episode 27: Perry Sheraw Unlocking Opportunity Through Email Automation Video 29.09.2025 58:40
Is email marketing outdated, or is it the most powerful growth engine small businesses aren’t fully leveraging? In this episode of DissedMedia A Startup Story, I sit down with Perry Sheraw , a marketing automation specialist who has spent more than two decades helping companies, from e-commerce startups to healthcare innovators, turn inboxes into revenue engines. From her early days in print journ...
Episode 26: Learn @ The Daily Pitch Academy Video 23.09.2025 27:43
In this episode of DissedMedia A Startup Story, Ben highlights recent articles from The Daily Pitch and unpacks lessons for leaders, entrepreneurs, and professionals. Featured articles this week include: Authentic Leadership at Scale — How leaders can build personal brands without losing credibility . From LinkedIn to the Boardroom — The role of personal branding in driving influence and reputatio...
Episode 25: How To Build Your Social Media Analytics Dashboard (For Startups 🚀) Video 08.09.2025 37:31
What does it really take to build a social media analytics system from scratch as a startup founder? In this episode of DissedMedia: A Startup Story, I share how I created a live dashboard to track performance across YouTube, Facebook, and Instagram all without a big budget or external team. I break down the tools and workflows I used and why these tools can help (APIs, Power BI, automation). In t...
Episode 24: How to Market a Startup Video 29.08.2025 32:01
How do you actually market a startup in today’s noisy digital world? In this episode, I share my honest review of VidFest 2025 in Atlanta and the powerful lessons I took away about content marketing for startups. From YouTube growth hacks to networking with creators like Roberto Blake and Gabe Aluisy, I break down the insights that matter most for founders trying to grow with limited resources. Yo...
Episode 23 Our Best SEO Content Writing Strategies Video 19.08.2025 31:18
In this episode: We share the SEO content writing plays that worked for us, without pricey tools. You’ll hear how we choose keywords we can win, structure titles/descriptions, tune site speed, and back it all up with clean distribution and tracking. You’ll learn A simple keyword vetting workflow (autocomplete + Trends + difficulty/competition sanity checks) How we use Yoast effectively (titles, me...
Episode 22: $20,000 Deep Video 13.08.2025 30:34
We open the books on DissedMedia’s real costs: roughly $5–6k in hard spend and tens of thousands in time value, plus why we’re staying bootstrapped until the ROI math is clearer. We share the exact stack powering the build (WordPress + Elementor, Yoast, Descript/SquadCast, CapCut, SocialPilot) and how small wins, like our domain authority climbing from 6 to 17, signal momentum. Plus, this week’s D...
Episode 21: How to Build a Following When Nobody Knows You Video 04.08.2025 30:49
Season 3 Kickoff: Building a Media Startup in Public Founder Ben Olmos pulls back the curtain on DissedMedia and The Daily Pitch : rebuilding the site, writing 300+ articles, launching an online academy, and growing a social audience, organically. If you’re scaling a content brand from scratch, this episode maps the terrain. 0:00 Why DissedMedia exists 1:48 Tactics behind a 147 % traffic jump 4:37...
Episode 20 Resilience and Realizations 03.11.2024 20:43
In Episode 20 of DissedMedia: A Startup Story, host Ben reflects on a challenging period for his media company, DissedMedia. He openly shares his journey through personal hardships, such as the loss of his father, which affected his momentum and motivation. Despite these setbacks, Ben continues to explore ways to grow his business and connect with his niche audience. In this episode, he emphasizes...
Episode 19: Scaling Up with Herb Cogliano 28.03.2024 51:36
Welcome to another episode of DissedMedia's Startup Story, where we dive deep into the journeys of entrepreneurs and the businesses they’ve built and scaled. In this episode, we’re thrilled to have Herb Cogliano, an International Executive Business Coach and seasoned entrepreneur, who shares his insights on the Scaling Up methodology and its transformative impact on businesses. Show Notes: [00:00:...
Episode 18: Are We Going Broke? 15.02.2024 34:59
Ben and Alan discuss their journey with DisedMedia , including recent guest contributions, the focus on daily content publication, and efforts to optimize the website for search engines. They highlight the use of social media tools for content distribution, the importance of SEO, and their goal to reach operational break-even. They also touch on feedback from the community, the potential of conten...
Episode 17: Ken Arrington - Awake to Dream 27.01.2024 1:23:03
Ken Arrington discusses his journey from a successful corporate sales job to living a life of mission and faith. Ken shares his experiences with the commercialization of churches, emphasizing the importance of separating the profit motive from the purpose motive, especially in nonprofit organizations. He talks about his disillusionment with the business model many churches adopt and his efforts to...
Episode 16: Danyelle Jinks - Board Member Profile 15.01.2024 38:52
Episode 16 of "DissedMedia A Startup Story" features Ben Olmos and his co-host Alan Landry who are joined by board members Keith Watts and special guest Danyelle Jinks . This episode focuses on Danyelle's professional journey and her expertise in change management and coaching. Key themes include the challenges and strategies of managing change in organizations, Danyelle's career path, the unique...
Episode 15: John Pabon The Great Greenwashing 06.12.2023 1:05:15
Episode Summary: In this episode , Ben Olmos, along with co-host Alan Landry and board member Keith Watts, delve into the complex world of sustainability and greenwashing with expert John Pabon. Author of The Great Greenwashing: How Brands, Governments, and Influencers Are Lying to You , John talks about his global journey in sustainability as we uncover critical aspects of green business practice...
Episode 14: Navigating Careers - Insights & Networking 28.11.2023 1:05:15
Participants: Ben Olmos: Host Alan Landry: Co-host Stefan De La Guardia: Guest Keith Watts: DissedMedia Board Member Colin Chase: Guest Experiences of Job Searching: Stefan shares his journey of job hunting post-graduation, highlighting the challenges and persistence required in the modern job market. Colin, an industrial engineer with a political science degree, discusses the paradox of job quali...
Episode 13: Focus in the Face Of Chaos 16.11.2023 49:40
This episode of DissedMedia: A Startup Story , Ben and Alan delve into some of the challenges that have been facing them lately and the strategies of running a media startup and being focused in the face of chaos. It covers personal anecdotes, strategic planning for 2024, and reflections on leadership and team dynamics in the context of a growing business. Reflecting on Leadership and Business Gro...
Episode 12: Getting Help from Gen Z (feat. Stefan De La Guardia) 09.11.2023 54:10
In this episode , Ben, the CEO of DissedMedia, engages in a candid conversation with Alan and a new addition to the team, Stefan. The discussion revolves around the importance of networking, leveraging personal connections, and the value of building a team that shares a mutual vision for the company's growth. Ben emphasizes the significance of helping others achieve their goals, reflecting on his...
Episode 11: The Wisdom of the Board: A Candid Conversation with Keith Watts 16.10.2023 54:34
📌 Why You Can't Miss This Episode: Ever wondered what it's like to be in the boardroom of a startup? This episode pulls back the curtain on the highs, lows, and everything in-between. Join hosts Ben Olmos and Alan Landry as they sit down with Keith Watts, a board member of DissedMedia, to discuss the nitty-gritty of startup life, leadership, and the value of shared wisdom. 🔑 Key Takeaways: 1️⃣ T...
Episode 10: Cracking the Stress Code and Thriving Under Pressure 10.10.2023 1:04:57
🎙️ Dive into this weeks conversation between Ben and Alan, two seasoned leaders who've experienced a lot — from the boardroom to the battlefield. They tackle the nuances of leadership, the art of managing stress, and the importance of work-life balance. Alan shares invaluable insights from his military background, while Ben brings in the corporate perspective. Together, they explore the concept of...
Episode 9: Navigating Startups and Leadership Insights 25.09.2023 54:14
In this episode , Ben and Alan delved into a variety of topics, drawing on their extensive experiences in leadership, management, and media. Here are the main takeaways: Authenticity and Honesty: One recurring theme throughout the conversation was the importance of being authentic and honest, both in leadership and in media. Being truthful and transparent, even when things don't go as planned, can...
Episode 8: The Entrepreneurship Has Left The Port 11.09.2023 49:13
Join Ben, CEO of DissedMedia, and his co-host Alan in another captivating podcast episode. In this session , they delve into the fascinating journey of growing DissedMedia and The Daily Pitch, sharing candid insights and valuable lessons along the way. Discover how Ben leveraged his personal network to drive the initial success of DissedMedia and why nurturing relationships is a crucial aspect of...
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