Dishin' Dirt with Gary Pickren

Send us Fan Mail If you have ever watched a show on the Food Network then chances are very good that you have seen Guy Fieri. He is one of the most well-known, most recognized brands in the Food industry. Guy knows his brand and how it sells for him without selling.  On this episode of Dishin' Dirt Mike Cuevas, the Real Estate Marketing Dude, returns for part of two of his appearance to talk...

Send us Fan Mail What is your "why"?  You have to have a "why", your reason that people should use you as their real estate agent instead of one of the other 40,000 agents in your market. If you don't know your "why", how does the consumer? Mike Cuevas, the often irreverent and funny Real Estate Marketing Dude, joins Dishin' Dirt to teach you how to find you...

Send us Fan Mail The myth in business is that Netflix killed Blockbuster. The reality is Blockbuster failed because they refused to listen to their customers. The customers wanted streaming. Blockbuster tried to convince the consumers they were wrong.  And they failed. In real estate we are primed for a disrupter in the marketplace.  Over the years we have seen disruptions in real estate in the fo...

Send us Fan Mail You have probably heard of crazy internet challenges that have gone viral. Most recently there was the dumping cold water over your heard challenge. Most of these challenges are silly.  But this one is incredible at expanding your sphere of influence and producing you beer. Matt Muscat, Director of Marketing at Treadstone Funding, joins Dishin' Dirt to discuss his challenge o...

Send us Fan Mail A Spring Break Special.  I take a break today from real estate and bring you something different. What an honor it is to have actress Arischa Conner on Dishin' Dirt.  Arischa, a Columbia native, stars in the Hulu Limited Series, Dopesick starring Michael Keaton.  The drama series documents the introduction of OxyContin into our communities and how Perdue Pharma knew that the...

Send us Fan Mail On this second of our two part interview with Garrett Maroon OF Business by Referral, learn how Garrett created a loyal business through his referral sphere. In his career he has become one of the top agents in Southeastern Virginia by working his referral sphere. And because his business comes through his friends and family he has never lost a client or had one cheat on him with...

Send us Fan Mail Business can come from many different streams. You can get your business from pay for clicks, social media or referral spheres.  Today Garrett Maroon, President of Business by Referral , shares his story of how he became one of the top real estate agents in Southeastern Virginia by only relying on his referral sphere. He has masterfully worked his sphere and developed a program th...

Send us Fan Mail Low inventory is the hottest topic in real estate and is on every real estate agent's mind. It affects every decision of your buyer and/or seller.  If only we could get more houses for sale. Unfortunately, the inventory situation is not going to get better anytime soon.  So how do you navigate through this market and take your business to the next level? In this episode I exa...

Send us Fan Mail On this episode Eric Sachs, Co-Founder of Breakthrough Broker, discusses ten technologies that real estate agents should be using but may never have heard of.   The PropTech market is expected to reach a value of USD 13.46 billion by 2026. PropTech is quickly becoming a driving force necessitating a change in the way real estate agents market products to their clients. After a suc...

Send us Fan Mail Wholesaling and Love Letters continue to be two of the hottest topics in real estate. In this episode of Dishin' Dirt I examine the risks that real estate agents have when representing wholesalers or when acting as a wholesaler.  I also examine the impact of the recent Oregon ruling that overturned the prohibition on Love Letters and the risk that agents incur in presenting t...

Send us Fan Mail What would you do if you were injured and told you only had 3% of ever feeling anything below the neck?  What would you do if you were only 18 at the time and had your whole life change in an instant? Would you walk again? Would you inspire the world, would you write a book, would you be seen by 300 million people in a Youtube video? Would Netflix make a film about you?   Would yo...

Send us Fan Mail Deciding whether or not you want to work with a real estate coach is not an easy decision.  Not everyone needs a coach or even wants to build their real estate business to that level.  If you are one of those agents that have thought about working with someone but was unsure what traits to look for in a coach and how to select a coach, this is a great podcast for you.  Chris Prefo...

Send us Fan Mail How many streams of referral sources do you have? If you are relying on just one or two streams for referral sources, what would you do if lost that stream? Would you be out of business?  Today, I discuss the 7 Streams of Referral Sources That Consistently Produce with Jeff Lobb , founder of Sparktank Media.  Jeff has been named by Inman News as a Top 100 Influencer in Real Estate...

Send us Fan Mail This week I continue to examine what happens when your client cheats on you with another agent. On of the most effective tools available to you is arbitration through the REALTORs Association.  This episode examines the factors that can determine who wins a procuring cause case. Whether you are a REALTOR or not these factors will help decide who might be entitled to the commission...

Send us Fan Mail Every day I hear real estate agents complain that their clients cheated on them with another agent. Sometimes this happens even after the buyer has found a house with the first agent.  In this podcast I discuss the three issues that are causing or allowing your client to cheat as well as provide you with some real strategies on how to stop it.  Plus in As Gary Sees It, I give you...

Send us Fan Mail It is not every day that the CEO of one of the fastest growing brokerages in the country will graciously give you 30 minutes for your podcast.  Josh Harley, CEO of Fathom Realty, did just that.  Josh joins me on Dishin' Dirt to discuss how Servant Leadership can help you explode your business in 2022.  Servant leadership leads to a referral stream that can take your business...

Send us Fan Mail This week we examine who has to attend the closing and what do you do if the buyer or seller cannot attend the closing.  One of the good things that came out of Covid was Zoom and the new flexibility this platform provides for closings. If you find yourself in a situation where your buyer or seller cannot attend the closing there are now  so many options for the parties. So check...

Send us Fan Mail Somehow I pulled it off guys! I got Krista Mashore to come on Dishin' Dirt and share her strategies on how to create videos that clients actually want to watch. Krista and I talk about when to begin marketing a client, the para-social relationship and the 6E's of content marketing. You don't want to miss all the freebies from one of the Top Coaches in Real Estate! K...

Send us Fan Mail Instagram Reels was recently released to compete with TikToc.  Quickly Instagram Reels has become a great marketing tool for real estate agents.  If you are not heavily vested in marketing on social media, you are in very real danger of losing out in this market. Social media is an inexpensive and effective marketing tool. And believe it or not, anyone can do it. In today's e...

Send us Fan Mail Dishin' Dirt finishes up our three week series on getting you ready to earn in 2022. Over the past two episodes I examined what the experts predict for 2022 and possible road blocks to your goals. This week I look at proven techniques to help you set legitimate goals and a plan to to achieve them.  The plan is simple and was taught to me by Best Selling Author, Dr. Cindy McGo...

Send us Fan Mail As we come to the end of the year and Christmas time, here is a short podcast that looks back as well as forward to the New Year.  I hope you enjoy the message in the Podcast this week. Next week, I will be back with a full episode of Dishin' Dirt as I continue the month of agent planning. Have a safe and Merry Christmas! Please like, share and subscribe Gary * Gary serves on...

Send us Fan Mail In order to plan your business for 2022 you must know what the experts are saying about the real estate market's potential for growth but also what they are saying is your biggest risks.  Next year is fraught with many potential bumps. Last week I gave you the experts' opinion as to where the 2022 real estate market was heading. This week I look at the Top 10 Issues affe...

Send us Fan Mail What are the experts saying about real estate in 2022?  Today we examine Realtor.com. Zillow, Themortgagereport.com, Redfin, Homebuyer Institute and other so called experts and see what they predict for the real estate market in the coming year. Will the market expand or contract? Will house prices continue to rise or will they retreat? Will the inventory shortage continue or get...

Send us Fan Mail When a non-resident, Out of State Seller sells their property, it often triggers a requirement for the closing attorney to collect and hold possible state capital gain taxes.  Understanding what the law is pertaining to withholding taxes helps show your client your level of professionalism and knowledge.  In this episode you will learn what is a non-resident seller, how much money...

Send us Fan Mail This week I have a really abbreviated edition for you. I wanted to share a valuable FREE resource that will assist you with seller disclosure issues.  The resource is FREE, FREE, FREE and can be shared with other agents as well as your sellers. I hope everyone has a safe and Happy Thanksgiving!  Gary * Gary serves on the South Carolina Real Estate Commission as a Commissioner. The...