Digital Marketing Masters Podcast

Black Friday and Cyber Monday are coming in the USA and there are similar sale days in other countries, such as Boxing Day sales in Canada. We discuss ideas and tactics that small businesses and online businesses can do more to combat big businesses spending a furtune on ads.

There are more than enough articles about what successful entrepreneurs and business leaders do. But what about the habits of people who are stuck and never seem to be able to get out of the rut they are in? This Halloween we discuss the scary side of growing as a person... people who aren't and why.

Jeremy and Matt chat about some next-level SEO tactics to crush the local rankings for your business. Most SEO companies aren't even using these tactics yet, so you can break away from the pack in the map-pack.

Join us with Brandon Svoboda from A Plus Bail Bonds in Washington State, talking about the world of getting people out of jail. We talk about artificial intelligence use in the world of bail bonds and the court system and what to do when your industry gets banned from advertising on google.

Being a business owner means you wear a lot of hats. If you want to save time and work on your business, you need systems. Join us as we talk with Amanda Marcott about how to get started putting together a proper system and some of the tools she uses.

Do you understand the real estate cycles? There's no "set-it and forget-it" in investment real estate, with problems such as changes in legislation, tenant issues, maintenance, etc., so how do you determine what type of investment property is right for you and your needs? Ben Ficker and Dan Hayes talk with us about building wealth and financial freedom with investment real estate. There's a lot mo...

The investment real estate market has never been hotter, but increasing legislation like rent control and tenant landlord law is making it more complex all the time. How can you manage risk but still get the rewards? In part 1 of our two part series on investment real estate and legislation, we talk with property management company owner, Dan Hayes.

Join Matt, Jeremy, and special guest Morgan Roe who manages Bach to Rock Music School in Hillsboro, Oregon, where we record this podcast. We talk about a new approach to teaching music and marketing through demonstrative events.

LinkedIn has a pulse again and is turning into a huge source for driving new business. Elizabeth Borelli joins us to talk about promoting your service offering on LinkedIn by optimizing your profile and then using referral networking strategies to connect with decision-makers and prospective clients.

This episode is way better than "just fine." Find out how to take your business out of the friend-zone and into a full-blown love affair with your customers. Stop leaving people with the feeling that their experience with your brand was "fine" and get them raving.

Most business owners understand boosting posts on Facebook but how far down the rabbit hole can you go with Facebook Ad Manager?

Join David, Matt, and Jeremy as they discuss launching a food business, Kickstarter, and the retail apocalypse. We also talk about how to leverage the non-scalable to help you scale later, and finding your place in the market. Study of Sweets: https://studyofsweets.com Digital Marketing Masters: https://hookseo.com/podcast

There is a new kind of property management for investment properties and it's short term rentals. This isn't just throwing an ad on Airbnb anymore. Cory with iTrip Vacations is in the house to discuss long term management with short term rentals.

In the age of online travel websites, it turns out Travel Agents haven't all disappeared and they have some unique value to offer you and your business. We are joined by Julie from All Planned Travel and she has some great travel hacks, time savers, and ways to avoid travel frustrations.

We are joined by Business and Executive Coach Kerry Walls from Portland, Maine to talk about the biggest mistakes business owners run into when they are trying to grow their business. we chat about getting your business unstuck, opportunity costs, hiring staff for a growth mindset and running your business from a higher level.

I know we tell everyone to not talk about politics or religion for your business unless it is your business, but our guest Lauren Goché is joining us to talk about going "all-in" on your personal brand and talking passionately about the things you believe in.

With so much bad advice on the Internet and companies spamming you from all over the world about how they can, "get number 1 for you on page 1 of google," how do you figure out what to do? Jeremy and Matt chat about SEO basics for business both local and online. Matt has been doing SEO since the 90's and is the author of the Crush SEO book series. Digital Marketing Masters: https://hookseo.com/pod...

Get your business and your life organized with Anne Blumer who runs the Institute for Professional Organizers and is herself, a professional organizer, author, and speaker. We also dig into some ideas for self-publishing your book.

Put some seat-belts on your insecurities, because this episode is going to help you break through those self-imposed barriers. Also, find out how counseling can help your staff or management employees make your workplace more positive and productive. An enlightening conversation with Kara Radecki from Ancora Counselling about what Impostor Syndrome is, how to overcome it, and the state of mental h...

Today on the Digital Marketing Masters Podcast we're chatting with JC Rogauskas about how real estate investing isn't just for rich people and retirement, and how the Average Joe can get involved and start building wealth. We also chat about the difficulty business owners and the self-employed can have with financing property.

In a lot of industries, such as car dealerships, have a negative experience associated with them before people even walk on the lot. We talk with the guy who we buy all our cars from, David D'Angelo about how he has turned the customer experience up-side-down and made it a fun and efficient way to buy a car. We talk about negative experiences people have had and how managing customer expectations...

Bryan talks with the whole DMM crew about how to use professional photography to improve your brand story. He has lots of tips on getting a good photographer and how to keep it simple and clean with your photos. Listen to the end to get tips on taking better photos yourself. Digital Marketing Masters: https://hookseo.com/podcast

You're building a new facility or modifying one, and the Google Map Satellite just passed by in the last year... meaning it's not going to update the map again for several years. How do you get your building on the map? Adam Michaud from New World Industries helps us solve this problem on the first Problem Solvers episode of Digital Marketing Masters.

Even a couple of years ago, live video wasn't accessible to the average business owner. Now anyone with a cell phone and an Internet connection can produce video marketing content on demand. We talk about how video algorithms work, what sites like YouTube and Facebook are looking for in your video, and walk through a video view advertising formula. Jeremy shares his experience with Facebook Game S...

Join Jane Crawford from The Book of Jane who wants to show the world that spa-ing is a verb. We chat with Jane and Michelle De Lude of Destinations Hypnosis to learn about how offline communities can build your business. Digital Marketing Masters: https://hookseo.com/podcast