Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection

Welcome to the latest interesting and informative episode of the Data Gurus podcast. Today, Sima is happy to have Martin Filz, the CEO of Pureprofile, joining her on the show. In this episode, Martin shares his background and career trajectory. He discusses authentic leadership, explains how to form a passionate, engaged, and efficient execution team, and talks about creating a successful business...

Welcome to another exciting and informative episode of the Data Gurus podcast! Today, Sima is happy to have Camille Nicita, the CEO of Gongos, joining her as her guest for the show. Camille is one of the four founding partners of Gongos. In this episode, Camille shares her early career experiences and the journey she has been on since the founding of Gongos thirty years ago, which culminated in he...

Welcome to another interesting and informative episode of the Data Gurus podcast! Sima is excited to have Vin DeRobertis, the CEO of Savanta, joining her on the show today! In this episode, Vin shares his career journey and talks about building Savanta. He discusses acquisitions, gives his perspective on the research industry, and talks about the challenges he experienced with doing a UK startup o...

Welcome back to another informative episode of the Data Gurus podcast! Today, Sima is happy to have Elys Roberts, the Founder, and CEO of Beesy, joining her on the show. In this episode, Elys discusses his career journey, describes conscious versus non-conscious behavior, and talks about the exciting things they are doing with behavioral science at Beesy. Elys’s background While with Eli Lilly in...

Welcome to another interesting and informative episode of the Data Gurus podcast! Sima is happy to have Lilah Raynor, the Founder, and CEO of Logica Research joining her today! In this episode, Lilah talks about the research project she did with a team from the IDEA Council and the ongoing study she is involved in, called The Future of Money. Lilah’s background Lilah comes from a financial service...

Welcome to another exciting and informative episode of the Data Gurus podcast! Sima is happy to have James Norman, the CEO and Founder of Pilotly, joining her today. In this episode, James talks about his varied career and highlights the difficulties he experienced as a person of color, raising investment capital. He also discusses his initiatives to help black founders raise money for their busin...

Welcome to another fascinating and informative episode of the Data Gurus podcast! Sima is happy to have Jeremy King, the CEO and Founder of Attest, joining her on the show today! In this episode, Jeremy talks about his unique career journey, discusses the genesis of Attest, and explains how Attest helps organizations use their existing data in better ways to make smarter decisions. Jeremy’s journe...

Welcome to another informative episode of the Data Gurus podcast! Today, Sima is happy to have Singe Deakins joining her on the show. Singe is the London-based CEO and Founder of CitizenMe. In this episode, Singe shares his background and talks about how the ecosystem is changing and shifting data processing out to the edge. He also discusses how Citizen Me is combining economic impact with social...

Welcome to another exciting and informative episode of the Dara Gurus podcast! Sima is excited to have Katie Gross as her guest for today’s podcast! Katie is the Chief Customer Officer at Suzy. In this episode, Katie discusses her background. She also shares her secret to being a successful woman and talks about what Suzy is doing to help and empower companies. Humble beginnings Katie grew up in P...

Welcome to another interesting and informative episode of the Data Gurus Podcast! Today, Sima is happy to have Richard Thornton joining her. Richard used to work at CINT, and he recently founded an advisory services business. In this episode, Richard shares his career journey. He also talks about taking risks, his mindset, and his core beliefs. Stay tuned to hear more! Richard’s journey Richard st...

Welcome to another exciting and informative episode of the Data Gurus Podcast! Sima is delighted to have Lisa Wilding Brown, the CEO of Innovate MR, joining her today as her guest for the podcast. In this episode, Lisa talks about her journey to becoming a CEO, building confidence, the importance of role models and culture, and what the future holds for market research. Lisa’s journey Like many ot...

Welcome to another interesting and informative episode of the Data Gurus Podcast! Sima is excited to have Bob Fawson, the EVP of Business Strategy at Dynata, joining her today. In this episode, Bob and Sima cover several hot topics related to challenges within the industry around data and sampling. Bob Fawson’s background Bob has an academic background. Before getting his Ph. D., he decided to tak...

Welcome to another exciting and informative episode of the Data Gurus podcast! Today, Sima shares Part 1 of Investing in Research, a panel discussion about agencies from the recent WIRe (Women in Research) Conference. In this discussion hosted by Nikki Lavoie, experts Sima Vasa, Sherry Fox, and Elaine Riddel talk about one of the prominent myths currently circulating in the insights industry. Acco...

Welcome to another exciting and informative episode of the Data Gurus podcast! Sima is excited to have Ted Pulsifer, the Executive Vice President of Enterprise Solutions at the Schlesinger Group, as her guest for today’s show. In this episode, Ted talks to Sima about his career, his panel discussion at SampleCon, asking the right questions, and incentivizing people to do research surveys. Ted’s ca...

Today, Sima is excited to bring you an encore episode in which she has a conversation with Mario Carrasco. Enjoy the show! Multi-cultural research, strategy, and understanding is what Sima and Mario Carrasco, Co-Founder and Principal of ThinkNow Research, chat about on today’s podcast. Mario worked in the early days of digital marketing, building online communities for MSN Latino, and didn’t know...

Sima is excited to share an encore episode she did with Menaka Gopinath, Lead of Social Intelligence and Communities at Ipsos, in which they sit down to discuss the use of social media in social intelligence to help answer business questions. OPPOSITE ENDS OF THE SPECTRUM As the market has matured with social intelligence, there’s a lot of amazing things happening in the social intelligence realm...

Today, we’re excited to be airing an encore episode of an interview with Vivek Bhaskaran, who is the founder and CEO of QuestionPro. He’s here today to share his experience bootstrapping QuestionPro. About Vivek Vivek grew up in India. After completing his primary education there, he left the country and moved to Russia, where he lived from 1995 to 1997. When he left Russia, he moved to the...

Welcome to another informative episode of the Data Gurus podcast! Today, Sima shares the second part of the two-part series related to her recent opening session at SampleCon. The session was titled Future-Proofing Our Industry and covered a range of different topics. For this episode, the focus is on the implications of the capital coming into the industry, user engagement, proving the process of...

Welcome to another informative episode of the Data Gurus podcast! Today, Sima shares the first part of a two-part series she created from the session she moderated at SampleCon, which took place in Los Angeles a few weeks ago. The session was titled Future-Proofing Our Industry and covered topics that included talent topics related to how people will return to work, supply topics, and market dynam...

Welcome to another exciting and informative episode of the Data Gurus podcast! Sima is excited to have Mike Stevens, the Founder of Insight Platforms, as her guest for today’s show.  Mike is joining Sima today to talk about his company, Insight Platforms, and discuss the changes happening in the data and insights space. About Insight Platforms Insight Platforms was originated as a directory of pla...

Welcome to Part Two of an exciting two-part series on the future of work. Today, Sima continues her conversation with Kelly Monahan, the Thought Leadership Research Principal Director at Accenture Research. In this episode, Kelly and Sima discuss the different models that companies are considering, to bring people back into the office, create hybrid models, or go completely remote. Going back to t...

Welcome to the first part of an exciting two-part series on the future of work. Sima is happy to have Kelly Monahan, the Global Lead Talent Researcher/ Principle Director at Accenture, joining her as the guest for the series. Research on the future of work Accenture took an in-depth look at the future of work. They wanted to understand what people need and feel today. So they went out and looked a...

Welcome to another exciting episode of the Data Gurus podcast! Today, Sima is happy to have Josh Chasin, the Chief Measurability Officer of Videoamp, as her guest for the show. Josh’s career journey Josh is an audience measurement professional in the world of market research. He has specialized in both media research and audience measurement and has always viewed his career as living at the place...

Welcome to another exciting episode of the Data Gurus podcast! Today’s episode is a little different. Sima will be focusing on people, or founders, who are considering selling their company. In today’s episode, Sima hosts John Sipala, one of her colleagues at Oberon Securities. John is a Managing Director at Oberon Securities and has more than 25 years of experience in investment banking. The mark...

Welcome to another exciting episode of the Data Gurus Podcast! Today, Sima is happy to have Tim Wilson as her guest for the show. Tim is the CEO and Co-Founder of Qutee. Tim’s journey After attaining a legal degree in the UK, Tim went to music school in Hollywood. He later returned to the UK, received some funding for a record label, and ended up touring with bands like Def Leppard and Alice Coope...