Data Gurus Podcast | Insights on Business Strategy, Mergers and Acquisitions, Market Research & Data Collection

On this episode, host Sima Vasa is joined by Thomas Zoëga Ramsøy , Founder and CEO of Neurons , to hear how he and his team are using large data sets to build AI models that can predict human behavior. In their conversation, Thomas and Sima discuss: – How a public methodology can build consumer trust in the data acquisition industry. – The intersection of data science and neuroscience...

On this episode, host Sima Vasa talks to Rob Pace , Founder and CEO of HundredX , about using data in a mission-driven organization to drive positive outcomes for both the business and the community. Rob and Sima discuss the following: – A business has to be profitable to provide the resources needed to pursue goals aligned with its mission. – Outcomes-based systems are often more effe...

On this episode, host Sima Vasa is joined by Chris Barry , CEO of HumanListening™ at The Evolved Group , who discusses the role of AI tools, specifically large language learning models, in data research. Chris and Sima discussed the following in relation to AI and data acquisition: – The ability of AI to elicit better responses from consumers than human surveyors. – Why feedback of ext...

This episode features a conversation between Sima Vasa , CEO and Founder of Infinity Squared Ventures , and John Bremer , President of Phantom 4 Solutions, at a virtual event hosted by Numerator and moderated by Bob Fawson . John and Sima provide insights into the evolution of data collection and analytics in a rapidly-changing consumer landscape. They discuss: – How the real applications of...

In this episode, host Sima Vasa is pleased to welcome Michalis Michael , CEO at DMR Group , who shares the work his organization is doing with AI to be more efficient in both gathering and analyzing market data. Michalis shared some important insights on the evolution of AI: – AI can be categorized into different types: Narrow AI and Strong AI. – Narrow AI includes machine learning mod...

On this episode, Sima is joined by Anouar El Haji , Founder and CEO at Veylinx , a behavioral insights platform for answering critical business questions during all stages of product innovation. Topics discussed include: – Anouar’s background and career path. – The evolution of economics from being strictly theoretical to being scientifically tested. – The inherent bias in conduc...

Sima is delighted to talk with Gordon Allott today! Gordon is the President and CEO of BroadPeak Partners LLC, the company that developed the K3 software. Today’s discussion takes a slightly different turn as we introduce Gordon, who is working on various aspects of data. The work done at BroadPeak brings a fresh perspective on the use of data in today’s digital age. So, join us as we...

Sima is happy to have Venkat Venkataramani joining her for today’s episode of Data Gurus! Venkat is the CEO and Co-founder of Rockset.  Venkat shares his background, dives into the benefits of real-time data analytics and cloud-based infrastructure, and discusses the interesting work they are doing at Rockset. Biography Venkat Venkataramani is CEO and Co-founder of Rockset. In his role,...

Sima is delighted to have Henry Hays joining her on the podcast today! Henry is the energetic and inspiring Co-founder and Disruptor at Henry Hays Consulting. In this episode of Data Gurus, Henry dives into the concept of disruptive innovation. Biography Henry spent most of his adult life in sales and sales leadership- mainly in pharmaceuticals and biotech. He started in the late 1990s and had the...

Alon Chen, the Co-Founder and Chief Executive Officer at Tastewise, joins Sima today to share his career journey and dive into what they are doing at Tastewise. Biography: Alon Chen is a Co-Founder and serves as Chief Executive Officer at Tastewise. He is the developer of an artificial intelligence-based food intelligence platform designed to assist food and beverage businesses and brands. The com...

Today, Pedro Almeida, the CEO and Co-founder of MindProber, joins Sima on the podcast to share his background and discuss the innovative work they are doing at MindProber.  Pedro’s background Pedro studied social psychology with a strong emphasis on market research. As an undergrad, he worked as a research assistant at a small cognitive neuroscience lab and he later did an internship in socia...

Reed Cundiff, the newly-appointed CEO of Sago (formerly the Schlesinger Group), joins Sima to talk about how he got to where he is in his career and the exciting journey ahead of him. Reed’s story Reed cut his teeth as a marketing analyst. He spent about ten years tracking the enterprise resource planning industry and then moved to Microsoft, where he ran global insights for almost twelve years. A...

Sima is happy to have Tim Clover, the CEO and Founder of Glow, and Sherry Frey, the VP of Wellness at Nielsen IQ, joining her on the show to dive into how consumers think about the planet, sustainability, and societal responsibility. About Tim Tim left management consulting almost ten years ago to start Glow, his research technology business. He started Glow to make it easy to get the consumer min...

Cliff Courtney, the President and CEO of Courtney180, joins Sima on the show today.  Cliff’s journey Cliff comes from a marketing-driven background. He believes marketing is a good background for all companies. Specifically for him because he has worked predominantly in chief strategy officer roles in Omnicom agencies and then in chief marketing roles, also for Omnicom agencies. As a result,...

Today, Stephen Hahn-Griffiths, the Global Executive Vice President of Enterprise Growth for the RepTrak Company, joins Sima to discuss the history and measurement of reputation. They dive into what reputation is, what shapes it, how to measure it, and its consequences. Stephen’s background Stephen was born and raised in the UK, and he has been living in the US since the end of the 1990s. He traine...

Today, Sima joins Gary Laben, the former CEO of Dynata, and Jason Sobel, Head of U.S. Advisory, Evercore Partners, for a panel discussion hosted by Dynata on reinventing and reinvesting.  Sima’s background Sima is a research practitioner. She worked on the supplier side early in her career and had some experience on the client side at IBM, understanding how people use information. Then she wo...

Today, Sima joins Mike Delaney, the Managing Partner of Court Square Capital Partners, and Gary Laben, the Former CEO of Dynata, on a panel discussion to discuss various issues related to the insights and marketing industry. What is the biggest obstacle and gaps you see for the insights and marketing industry moving forward? Sima thinks that the biggest challenges are getting used to all the chang...

Aleksandra Bass joins Sima on the podcast today. She is the Vice-president of Product Management at Momentive (makers of Survey Monkey). Aleks has had an exciting career! In today’s episode, she talks to Sima about her career journey, what she does at Momentive and various aspects of product management. How Aleks got to where she is in her career It took a bit of luck, some passion, and a lo...

Today, Colson Steber joins Sima on the podcast. He is the Co-CEO of Communications for Research and Co-CEO of Ag Access. In this episode, Colson dives into the origin of Communications for Research and his journey to becoming Co-CEO. He also discusses his passion for personal evolution and relentless learning and explains how he integrates his learning into his personal life and work. Communicatio...

Dr. Emmanuel Probst joins Sima on the podcast today. He is the bestselling author of Brand Hacks and the newly-published book, Assemblage. In addition to writing books, he is also the Global Lead of Brand Thought-Leadership at Ipsos. In this episode, he talks to Sima about his latest book and the changing narrative he has seen in brand purpose over the last several years. Books The second edition...

Sima is delighted to have Mark Stouse, the Chairman and CEO of Proof Analytics, joining her today to dive into his background, the years he spent building Proof Analytics, and the exciting work he is currently doing. Mark’s story Even though Mark understands data science, he is not a data scientist. He is a business leader who got hooked and wanted more after discovering the power of analytics. So...

Anita Watkins, the Global Head of Qualitative Research at Kantar, joins Sima today to talk about how she got to where she is and what she does at Qualitative. She also gets into current trends within the industry, offers guidance for coping with uncertainty, and shares some career advice. Anita’s journey After leaving college, Anita worked in sales and insurance sales. She worked hard and did well...

Data Gurus – Episode 187 – Multiculturalism, with Adriana Waterston Adriana Waterston is Sima’s guest for today’s podcast! She is the Chief Revenue Officer and Insight and Strategy Lead at Horowitz Research. Multiculturalism is an important matter that has become a focal point for society in recent years. At Horowitz Research, they specialize in multicultural research. Adriana joins Sima today to...

Sima is excited to have Andrew Cannon and Debby Schlesinger-Hellman, the Co-founders of the Art and Science of Joy and EQJOY, joining her today! Andrew and Debby are on a mission to empower people and inspire them to live more joyful lives! They use the art and science of joy to help individuals and companies elevate their personal and business success. In this episode, they talk about what joy is...

Welcome to another interesting and informative episode of Data Gurus! Sima is delighted to have Nihal Advani, the Founder, and CEO of QualSights, joining her today! Nihal has been on an exciting journey since starting his first business. In today’s episode, he shares his story, gets into how he founded and pivoted his business, and talks about what they are doing at QualSights. Nihal’s story Nihal...