CX-WISE By Sprinklr

How much AI is too much in customer experience, especially when companies aren't upfront about using it?  CX and Marketing Expert, Brianna Langley, and our host Nathan Bennett take you through the essential steps of crafting AI policies that foster customer trust in brands.     Brianna shares real-world examples on crafting brand stories that portray customers as heroes and offers guidance on...

Want to make your brand feel more human and real in an AI-obsessed world?  Join Scott Monty and our host, Nathan Bennett, on this episode of CX-WISE for proven strategies on how to humanize your brand and deliver exceptional customer experiences.  Learn how AI can enhance the human touch in CX, rather than replacing it. Scott explores the importance of infusing humor and personality into AI-driven...

Want to be an AI-savvy marketer but unsure of how to deliver results?  Join Mike Kaput and Nathan Bennett, on this episode of CX-WISE for actionable tips to thrive in the AI-driven marketing landscape.  They cover everything from the must-have AI tools for marketers to why responsible AI is crucial for businesses. Tools discussed: Claude 3 Opus ,  Google Gemini , Opus Clip   Plus, they chat about...

Are brands letting go of the heart of customer experience?  CX leader, Ian Golding and our host Nathan Bennett take you on a journey through this episode of CX-WISE, uncovering the secrets behind the timeless magic of yesteryears and sheds light on why today's businesses struggle to revive it.  Discover why 'human-like' brand interactions fall short and how to simplify your CX strategi...

According to business growth and customer experience strategist, Jay Baer , customer experience is the best marketing that brands can do for themselves.   In this episode of CX-WISE, Jay dishes out the details on how brands can achieve word-of-mouth marketing through exceptional CX. It's the perfect starting point for brands wanting to make their presence felt on short-form content platforms l...

Uncover the hidden challenges that lie beneath the surface of customer experience management with Jeff Sheehan — as he draws parallels between a finely-tuned internal CX program and the composure of an army pilot in flight.    In this episode of CX-WISE, our host, Nathan Bennett, delves into a compelling conversation with Jeff, who is a 25-year veteran in the field of customer experience.     Jeff...

Have you ever considered customer and employee experience as a balancing act between the logical side (all the brainy stuff like analytics and management) and the emotional side (the feelings and perceptions)?     And how do brands actually find the right balance between the serious, analytical side and the touchy-feely, emotional side of these experiences?    In this episode of CX-WISE, our host,...

Are you up for creating a CX culture that not only delights your customers but also champions your agents' mental well-being?  In this episode of CX-WISE, our host Nathan Bennett engages in an insightful conversation with renowned CX Expert, Annette Franz. From addressing mental health concerns in contact centers to dispelling common misconceptions about customer experience, Annette's expe...

Your sustainable travel aspirations are now powered by AI/ML. How awesome is that?    In this episode of CX-WISE, we dive into the exciting world of AI-driven travel experiences, featuring the insights of CX experts Grant Hartanov and Buddy Waddington. They discuss how brands can strike the perfect balance between technological efficiency and the human touch to improve their traveler experience, a...

Want to generate some serious buzz for your brand?  So how can you craft those unforgettable customer experiences that get people raving about your brand?  In this episode of CX-WISE, our host Nathan Bennett engages in an insightful conversation with renowned CX Expert, Dan Gingiss. From crafting memorable moments to sparking organic sharing, Dan breaks down his W.I.S.E.R approach – witty, immersi...

In the metrics-driven CX industry, it’s crucial to remember that humans matter more than KPIs.   But how do you successfully build a human-centered CX approach while also increasing the ROI of your business?   In this episode of CX-WISE, our host Nathan Bennett engages in a thought-provoking conversation with CX and Healthcare Strategist, Sally Mildren.   Sally is the CEO and Managing Partner of B...

Transform digitally or risk relevance. In the world of rapid innovation, one thing is clear: what works today won't be enough to win over tomorrow's digital customers. So, how should brands and marketers arm themselves to deliver dynamic and personalized experiences that customers desire? In this episode of CX-WISE, our host Nathan Bennett speaks with Digital Transformational Influencer, H...

In this episode of CX-WISE, our host Nathan Bennett brings you an interesting conversation with the CX maestro Vincent Washington. Prepare to be blown away as they discuss the power of leadership accountability on CX, the role of company culture on customer experience, and how to foster a care-centric culture that puts empathy, compassion, and the mental health of agents first and more!    Vincent...

In this episode of CX WISE, our host Nathan Bennett speaks with CX influencer Shep Hyken to discuss whether AI will kill customer service jobs, how to reach out to multi-generational customers on social media, real-life instances of brands evoking confidence with great customer service, how to balance the cost of loss prevention with memorable CX and more. Most importantly Shep also spills the bea...