Nienke Bloem CCXP
CX Leadership Talks
The Bi-weekly Podcast for CX Leaders. To learn all things Customer Experience Management and leadership. To gain practical tips to deliver true results by spicing up your leadership. Hosted by the experience CX leader who has the stars and scars when it comes to our profession, the speaker and educator in the Blue Dress: Nienke Bloem
Author
Nienke Bloem CCXP
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Podcast website
Latest episode
Jun 29, 2026
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Episodes
#56 Becoming the Lovable Star: The warmth & competence advantage in CX Leadership 30.06.2025 33:31
Ever felt your brilliant CX roadmap hit a brick wall of internal resistance? In this solo episode, your host Nienke Bloem reveals why influence inside your organization depends on two human signals - warmth and competence - and how you can dial up both to become the Lovable Star colleagues trust and senior leaders follow. Inspired by a mountain-top holiday encounter with a servant-hearted hotel...
#55 Talking B2B CX with Adam Dorrell from CustomerGauge 16.06.2025 41:54
Welcome back to CX Leadership Talks! In a refreshing role reversal, today Nienke Bloem - your host - takes the guest seat, joining host Adam Dorrell for a conversation you don’t want to miss. Known for her infectious energy and practical approach to driving real change, Nienke opens up about what it really means to “spice up” customer experience - hint: it starts with leadership. Together, Adam a...
#54 The CX Boomerang: How to make customers come back for more 02.06.2025 49:27
Welcome to a fresh episode of CX Leadership Talks, hosted by Nienke Bloem - the international customer experience expert known for her practical wisdom and signature blue dress! In this special “back to basics” episode, Nienke dives deep into the essentials of making your customers come back for more. You’ll get an insider’s look at her new CX Boomerang model - a simple yet powerful framework desi...
#53 AI stole my book (and turned it into a podcast) 19.05.2025 22:42
You’re probably expecting to hear Nienke’s familiar voice in this episode - but not today. Surprise! This episode was not recorded by Nienke. In fact… it wasn’t recorded by a human at all. While Nienke was in Singapore, diving deep into all things Artificial Intelligence - from chatbots to content creation, from productivity boosters to playful creativity - something unexpected happened. AI got it...
#52 Why every CX leader needs a mentor (Yes, even YOU!) 05.05.2025 27:02
Welcome to a new solo episode of CX Leadership Talks! Today, Nienke Bloem CCXP dives into a topic that can transform your CX leadership journey: mentorship. With over 53 CX leaders mentored since 2020 through her Masterminds and individual mentoring programs, Nienke shares why having a mentor is not a luxury, but a real accelerator for your success as a CX leader, expert, or consultant. In this ep...
# 51 Seeing the whole: Rethinking CX through systems thinking with Sarah van der Wiel 21.04.2025 41:42
In this eye-opening episode, Nienke Bloem talks with organizational consultant and founder of Met Klanten, Sarah van der Wiel, about how systems thinking can transform the way we approach customer experience. Sarah shares her unique blend of expertise - from CX and behavioral design to organizational anthropology and systemic work - and introduces us to her newest method: Customer Constellations....
#50: What Harvard professors, Zappos, Minnie Mouse & a terrible course taught me (that you can use to grow as a CX leader) 07.04.2025 23:45
In episode 50 of the CX Leadership Talks podcast, Nienke Bloem celebrates this milestone moment by taking you on a personal and powerful journey through her CX education experiences. She shares the lowlight that started it all - a disappointing CX course in London - and how that frustration became the spark to build her own CX training programs. From there, she reflects on seven key learning exper...
#49 Stop being the Best-Kept secret in your company - Make your CX Story stick 24.03.2025 23:42
Title: #49 Stop being the Best-Kept secret in your company - Make your CX Story stick Welcome back, my CX friends! In this episode of CX Leadership Talks, I'm diving into the art of crafting unforgettable customer experience stories that truly stick and leave a lasting impact. Drawing inspiration from one of my favorite books, "Made to Stick" by Dan and Chip Heath, I'll be sharing six transformati...
#48 Stop reinventing the wheel: Why you only need ONE CX Story 17.03.2025 30:08
Are you constantly tweaking your CX message for different audiences? Do leaders, employees and stakeholders hear different versions of what CX means in your organization? If so, you might be diluting your impact instead of strengthening it. In this episode of CX Leadership Talks, your host Nienke Bloem CCXP shares why the best CX leaders don’t change their story every time, but instead have ONE cl...
#47 How to get your organization to feel the urgency of CX 10.03.2025 20:32
In this week's episode of CX Leadership Talks, host Nienke Bloem dives into a critical challenge for CX leaders: how to create a true sense of urgency around customer experience (CX). Without urgency, even the best CX strategies can stall. Through her journey with KPN and her work with clients, Nienke shares how organizations - commercial or governmental - can prioritize CX more effectively. She i...
#46 Communicate CX concepts with impact, using the CLEAR method 04.03.2025 30:45
Welcome to a new episode of CX Leadership Talks! The podcast for CX leaders that want to spice up their leadership. In this week’s special edition, your host, Nienke Bloem CCXP, introduces her innovative CLEAR method designed to help CX leaders make complex customer experience concepts clear. Nienke tackles one of the biggest frustrations in the industry: how to make sure that stakeholders truly u...
#45 Levi9: Gamechangers in tech, driven by Customer Focus 24.02.2025 47:46
Welcome to a new episode of CX Leadership Talks! The podcast for CX leaders that want to spice up their leadership. In this latest episode, your host Nienke Bloem CCXP sits down with Pauline Bruyel, Customer Experience Manager at Levi9. They delve into the unique world of IT services and discuss how Levi9 stands out by maintaining a relentless focus on customer centricity, even in challenging time...
#44 The Dunning–Kruger effect: The blind spot holding your CX strategy back 10.02.2025 22:09
Welcome back to CX Leadership Talks! The podcast for CX leaders eager to elevate their leadership game. In this engaging episode, your host Nienke Bloem dives into the complex yet fascinating world of the Dunning Kruger effect and its impact on customer experience leadership. Discover how overconfident leaders may unknowingly harm CX efforts and learn the essential strategies to recognize and comb...
#43 The CX playbook for governments: Lessons from Robert Vels 27.01.2025 39:27
Join me for an inspiring conversation with Robert Vels, CX leader at the Netherlands Enterprise Agency (RVO) and a key advocate for customer-centricity within the Dutch government. In this episode, we dive into how Robert is leveraging CX to rebuild trust in public services, streamline operations, and drive meaningful change. Together, we explore: The role of CX in fostering trust and improving go...
#42 AI for CX Leaders: Practical strategies you can’t ignore. 13.01.2025 46:21
In this insightful episode of CX Leadership Talks, hosts Nienke Bloem and Mia Liljeberg dive into the transformative role of AI in business and customer experience. Mia, a digital leadership expert, shares her experiences and expertise on the ethical, holistic, and human-centric approaches to AI implementation. Key topics discussed: AI's multifaceted role: Discover how AI can enhance productivity...
# 41 Set yourself up for success as a CX leader - A guided practice to envision a brilliant 2025 30.12.2024 41:43
Welcome to CX Leadership Talks, the podcast for customer experience leaders who are driving change, delivering results, and finding balance in their professional and personal lives. In this final episode of 2024—and the 41st episode of this podcast—we’re turning our attention to the future. Join Nienke Bloem, global CX speaker and mentor, as she guides you through a powerful planning process to ma...
#40 Reflections for the CX Leader – A Self-Audit of 2024 16.12.2024 47:04
Welcome to CX Leadership Talks, the podcast for customer experience leaders who are driving change, delivering results, and striving for balance in their professional and personal lives. In this special year-end episode, we take a reflective journey through 2024. Join Nienke Bloem, global CX speaker and educator, as she guides you through five key lenses to evaluate your year: impact and results,...
#39 Understanding budget dynamics for CX leaders 02.12.2024 25:15
Welcome to another episode of CX Leadership Talks with your host, Nienke Bloem. In this episode, Nienke delves into the critical topic of budget management for customer experience (CX) leaders. Emphasizing that a solid budget is essential for impactful results, Nienke offers insights on how CX leaders can navigate the budgeting process effectively to ensure success in their initiatives. Key highli...
#38 Personalized Customer Experience: The power of handwritten notes in a digital world 18.11.2024 44:08
Welcome to a new episode of CX Leadership Talks! In this episode, host Nienke Bloem is thrilled to welcome David Wachs, the visionary CEO and founder of Handwrytten. David is on a mission to revolutionize personalized communication by blending the timeless art of handwritten notes with the power of cutting-edge technology. Handwrytten's unique approach is making waves in the customer experience sp...
#37 Why a call to action drives true change beyond words in CX 04.11.2024 13:26
Welcome back to another episode of CX Leadership Talks with your host, Nienke Bloem. In this episode, we dive into the art and science of crafting powerful calls to action within your CX leadership journey. As Nienke shares her recent experiences from a trip to the USA, she draws a parallel between the barrage of roadside election signs and the noisy environment within organizations, where employe...
#36 Crafting impactful CX Stories: Four types of personal narratives 28.10.2024 33:43
In this captivating episode of CX Leadership Talks, your host Nienke Bloem explores the art of storytelling as a powerful tool for enhancing customer experience (CX) and leadership. Drawing on her extensive experience and insights, Nienke emphasizes the importance of viewing customer experience as a marathon rather than a sprint. She guides listeners through the process of crafting impactful chang...
#35 From CX Story Blueprint to impact: Crafting your CX leadership change narrative 21.10.2024 22:54
Welcome to a new episode of CX Leadership Talks, where Nienke Bloem CCXP helps CX leaders enhance their leadership abilities. This episode focuses on crafting compelling CX stories - a cornerstone for any CX leader's influence and impact. Nienke highlights the importance of a well-structured change narrative, sharing her own experiences and insights from her CX leadership journey. She introduces...
#34 Discover why becoming the CRO is essential for your CX story's success 14.10.2024 20:31
Welcome to another insightful episode of the CX Leadership Talks podcast with your host, Nienke Bloem CCXP. This week, we're diving deep into the world of CX stories, a fundamental tool for any CX leader aiming to make a significant impact. Over the next four weeks, we'll explore the 'why,' 'how,' and 'what' of crafting and delivering compelling CX narratives. This week's episode is all about emb...
#33 The do’s and don’ts of Journey Orchestration with Cemantica’s CEO Eytan Hattem 07.10.2024 53:15
In this episode of CX Leadership Talks, guest Eytan Hattem, CEO at Cemantica, joins host Nienke Bloem to discuss the vital role of people in mapping customer journeys and the connections between customer, employee, and partner experiences. Eytan emphasizes the journey management's shift from being seen as a "nice to have" to an operational system within organizations, offering practical examples t...
#32 Nine powerful and practical ideas to celebrate and engage the organization on Global CX Day 23.09.2024 40:52
Welcome to another new episode of "CX Leadership Talks"! Join host Nienke Bloem, while she dives into the vibrant world of Global CX Day. This episode is packed with insights, strategies, and nine powerful and practical ideas on how to use this special day (or create your own special Customer Day) to boost customer-centricity within your organization and spice up your CX Leadership. Now, you’re ea...
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