Ric Franzi | Critical Mass Business Talk Show
Critical Mass Business Talk Show | Orange County’s Longest-Running Business Talk Show
Interviews with entrepreneurs and thought leaders of SMB firms in Southern California.
Author
Ric Franzi | Critical Mass Business Talk Show
Category
Podcast website
Latest episode
Feb 25, 2026
Where to listen?
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Episodes
Critical Mass December 16, 2009 18.12.2009 1:04:05
Gary Halmbacher of Intelicon discusses how his business has been able to survive to celebrate it's 10-year anniversary.
Critical Mass December 15, 2009 18.12.2009 1:06:39
Ric Franzi and Paul Roberts of West Coast Marketing discuss how the radio show has evolved over 2009 and the key lessons learned from the nearly 100 guests who appeared on the Critical Mass: The Radio Show
Critical Mass December 10, 2009 12.12.2009 47:28
Greg WInston of Greg Winston Inc. discusses his latest book "Opting for Opulence" and how business owners can improve the performance of their sales teams.
Critical Mass December 9, 2009 11.12.2009 50:22
Craig Carter of Luxe Travel Management discusses his strategy for building a differentiated travel industry specialist by developing deep partnerships within the industry.
Critical Mass December 8, 2009 11.12.2009 54:05
Mike Henson of Med Focus Family Fund discusses how his firm successfully incubates medical device manufacturers in Orange County CA. Art Morre of Pacific Rim Mechanical discusses his firms approach to remaining competitive in the HVAC industry.
Critical Mass December 2, 2009 04.12.2009 1:01:22
Michael Berg of Berg Insurance Agency discusses how he and his father are working together to address the changing market for community/common interest insurance. Griff Griffith of Garrett Mosier Griffith Sistrunk discusses the steps business owners can take to offset or minimize the impact of the future rate increases in California worker compensation rates.
Critical Mass December 1, 2009 02.12.2009 56:55
Steve Zanotti of Wine Exchange discusses how he differentiates his firm in the competitive retail and online wine retailing industry. Murli Nathan PhD of DestinHaus LLC discusses the best practices of firms who are managing multi-cultural workforces.
Critical Mass November 19, 2009-Rebensdorf 20.11.2009 29:37
George Rebensdorf, CEO of Z Return discusses how he is growing his technology firm through the use of wholesale channels, retailers and social media.
Critical Mass November 19, 2009 20.11.2009 57:49
Fred Chau, President of Pacific Quality Packaging discusses how he has diversified his business portfolio and how his firm has survived in the competitive packaging industry. George Rebensdorf, CEO of Z Return discusses how he is growing his technology firm through the use of wholesale channels, retailers and social media.
Critical Mass-November 18, 2009-Romano 19.11.2009 24:27
Tony Romano, American Electronic Resource discusses how his firm has created differentiation by focusing on educating the clients and prospects about the issues related to the counterfeiting of electronic components.
Critical Mass November 18, 2009-English 19.11.2009 29:40
Cameron English, Owner of English Technical Sales discusses the strategic role his firm plays in developing and managing customer relationships for his manufacturing partners.
Critical Mass November 11, 2009 15.11.2009 29:08
Doug Gfeller Critical Mass For Business discusses the role executive coaching plays in helping a top executive make better more informed decisions.
Critical Mass November 12, 2009 14.11.2009 55:45
Dan Vanderpyl, Owner of Sonic Air Systems discusses the positive benefits of diversification his firm learne having survived the DOT.COM bubble. Cherly Thoreen, Owner of Thoreen Designs discusses how, after 32 years, Cheryl is taking a proactive approach to diversifying her business in response to the slow down in the residential construction industry in Orange County, CA.
Critical Mass November 3, 2009 12.11.2009 38:27
Dr. Tom Boyd of Mihaylo College of Business and Economics discusses the process used and the implementation of the brand position and strategy for the California State University Fullerton School of Business and Economics.
Critical Mass November 10, 2009 12.11.2009 52:05
Mike Thomas Owner of Choices discusses how his firm has built a business serving start-up firms. Rachel Pradhan President of blaze interactive discusses how small and mid-sized businesses can grow their business through the use of social media.
Critical Mass November 4, 2009 08.11.2009 32:19
Michael Keddington of Permlight discusses how his firm, which is in the green industry, is using a diversified strategy for growth.
Critical Mass October 29, 2009 03.11.2009 57:28
Stacie Clifford-Kitts of Clifford Kitts CPA discusses how her use of social media has affected her CPA practice. Kelly Adams of KJA & Associates discusses the importance performance management is to a firm's long term success and the role the top executive/business owners play in setting the tone regarding performance management.
Critical Mass October 27, 2009 28.10.2009 29:16
Tom Newmeyer of Newmeyer & Dillion discusses his views on how the legal profession has been transformed by the lastest economic slowdown.
Critical Mass October 26, 2009 27.10.2009 23:04
David Baker of MessageBroadcast discusses the evolution of his firm to meet the constantly changing client requirements combined with the advancements in technology.
Critical Mass October 19, 2009 22.10.2009 25:50
Scott Capifoni, Founder of Focus Financial Management discusses how business owners can benefit from engaging a part time CFO.
Critical Mass October 13, 2009 15.10.2009 43:12
Dick Leffler President of Nils discusses how his firm is addressing the changing buying trends in the women's fashion ski apparel industry.
Critical Mass October 12, 2009 15.10.2009 51:57
Linda Griggs Owner of Dimensional Design discusses the challenges and opportunities with building a business based on your passion and expertise. Mark Friedman Owner The Velos Goup discusses how business owners can improve the value of the businesses through implementing sales process tools to achieve predictable revenues.
Critical Mass October 6, 2009 08.10.2009 44:06
Rob Dodson President Vail Dunlap discusses how his background in sales and marketing helped prepare him to build a successful firm together with his partner
Critical Mass October 5, 2009 08.10.2009 45:27
Jim Reinig, Owner of RAVCO Construction discusses the lessons he has learned and applied to his business to enable him to ride out the downturns and capitalize on the upturns in the Orange County construction industry. Jon Korbonski, President of SDI discusses how what he has learned in transforming his business by expanding the product offerings and geographic markets.
Critical Mass September 28, 2009 08.10.2009 45:27
Rick Rogers Owner of Harline Enterprises talks about how his business is preparing to capitalize on the construction industry's eventual recovery. Frank Esposito, President of Kendon Industries talks about the challenges and opportunities he is facing as the new President of Kendon Industries
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