Ric Franzi | Critical Mass Business Talk Show
Critical Mass Business Talk Show | Orange County’s Longest-Running Business Talk Show
Interviews with entrepreneurs and thought leaders of SMB firms in Southern California.
Author
Ric Franzi | Critical Mass Business Talk Show
Category
Podcast website
Latest episode
Feb 25, 2026
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Episodes
Critical Mass: The Coaching Perspective October 7, 2010 15.10.2010 50:11
Doug Gfeller, Master Certified Coach talks about group coaching and how it can turbo charge a firm's management team's performance. As an added bonus, you'll also hear about The Coaching Perspective, the coaching practice within Critical Mass for Business.
Critical Mass October 6, 2010 15.10.2010 52:24
Arman Sadehi, CEO of All Green Electronics Recycling talks with host Ric Franzi about his fast-growing firm, a full service collection and recycler for electronics. They are committed to ensuring none of the hazardous material ends up in a landfill or overseas.
Critical Mass October 5, 2010 15.10.2010 53:23
Jerry Stanley, Owner of JSP Creative, a visual media production company with expertise in corporate, commercial, broadcast, and web-based mediums. Jerry talks with host Doug Gfeller about how their wide range of services helps firms conceive, develop, and produce high quality media in a wide variety of cost-effective applications. Jacqueline DuPont, Gerontologist, Founder, and CEO of DuPont Resid...
Critical Mass September 23, 2010 25.09.2010 51:49
Kevin Mello and Thomas Griego, Partners of FlexCell Systems, talk with host Ric Franzi about their efforts to launch FlexCell Systems, Inc., their latest technology venture, and how they are utilizing a global supply chain to reduce their costs and decrease their time-to-market in the semiconductor fabrication industry. Erica D. Thomas, Founder of Harper's, an upscale boutique store in Corona Del...
Critical Mass September 22, 2010 25.09.2010 53:23
Claudia Guillen, Vice President of Taco Factory talks with host Ric Franzi about how she and her mother, the founder, have been working to grow their multi-site restaurant firm. She also talks about how they are responding to the subtle changes in clients's tastes. Pamela Wasely, CEO of Cerius Interim Executives discusses how her firm is capatilizing on the increasing acceptance by mid-market fir...
Critical Mass September 21, 2010 25.09.2010 54:45
Kirsten Mangers, President of WebVisible talks with host Doug Gfeller about how WebVisible started as a Software-as-a-Service (SaaS) company and has become a leading name in local online advertising. She will details the role her firms plays in helping mid-market and small companies utilize the internet as an advertising and customer acquisition medium. Lisa Vogel and Alex Bhathal of RAJ Manufact...
Critical Mass September 16, 2010 24.09.2010 37:11
David Figueroa, VP Operations of Family Tree Produce talks with host Doug Gfeller the restaurant industry trends, such as interest in organic foods, are reshaping his firm's business. Their 33 years in business have made them the largest produce distributor in Orange County. David will also discusses the impact a move to a sustainable delivery fleet and their recent technology investment have ha...
Critical Mass September 15, 2010 24.09.2010 30:42
Claire Heath, President of Divine Choices, a non-profit she founded with her brother Larry Sault, talks with host Ric Franzi about her organization's efforts to educate people about the prevention of childhood abuse and train adults to better protect children from abuse and exploitation. She discusses the effect their book, "The Lie that Binds", has had on them personally and within their communi...
Critical Mass September 14, 2010 24.09.2010 30:02
Howard Sunderland, Owner of Frederick Howard Engineering, talks with host Doug Gfeller about his efforts to maintain his firm's competitive edge by evolving his engineering firm to better respond to the changing requirements in the packaging, labeling and filing industry.
Critical Mass September 09, 2010 15.09.2010 52:08
Stuart Blake and Michael Oswald, Founders of The General Counsel talk with host Ric Franzi about their firm which provides in-house, senior level general, legal services to fast-growth and mid-sized companies. Listen as they discuss the common mistakes business owners make about understanding when they need in-house counsel. Also, Stuart and Michael discuss the importance of conducting and annua...
Critical Mass September 08, 2010 14.09.2010 50:18
Henry Hoi, President of Floor Coverings International talks with host Ric Franzi about his decision to transition from the corporate world to being an entrepreneur running two diverse businesses: consulting and a retail floor covering franchise. Julie Austin, President of Swiggies talks about her development of multiple revenue streams as a business model as well as her new book "The Money Garden"...
Critical Mass September 07, 2010 14.09.2010 53:12
Martis Duarte, President of Mars Hair Studio talks with host Doug Gfeller about how she is differentiating her business by holding unique learning workshops for her clients during hours when her salon is not open. Martis also shares her passion for the sustainable products that have helped her create and eco-friendly salon. Steve Navelski, President of Custom Laminators, Inc. highlights his own e...
Critical Mass September 1, 2010 08.09.2010 51:09
Mark Dinges, President of California Creations, discusses with host RIc Franzi th tremendous response his firm is receiving to their line of collectible and functional windup and pullback toys call "Z WindUps". Mark also explains how his years of experience in the toy industry is helping him build a global business in today's economic environment.
Critical Mass August 31, 2010 08.09.2010 52:13
Brian Edwards, President of Fairmont Designs talks with host Ric Franzi about his firm which is celebrating 25 years of quality designs and satisfied customers-all with products crafted from eco-friendly materials. Brian talks about his company's success and their practice of the three P's "People, Process and Product". Terry Carter, President and Founder of Travertine Spa, Inc. shares his strateg...
Critical Mass August 26, 2010 30.08.2010 53:18
Phyllis Ann Marshall, Founder of FoodPower discusses with host Ric Franzi her unique consulting services that provides knowledge and resources to food service professionals. She shares her expertise on the trends affecting the restaurant industry and describes her role as a change agent to help restaurant owners adapt and grow their business. Julie David, Founder of A Charity for Charities talks...
Critical Mass August 25, 2010 30.08.2010 50:09
Dan Romero, Principal of Romero & Levin Wealth Management shares with host Ric Franzi the common mistakes business executives make involving their long term financial planning. He also provides the most current updates relating to 401(k) investment advice and the new federal regulations. Jerry Flathers, President and Founder of Flather's Precision a manufacturing company he started in 1989. Jerr...
Critical Mass August 19, 2010 23.08.2010 49:44
Lynn Edgington, Founder of Eagle Research Associates, a company he formed to help combat internet investment fraud, including what people should know about internet investment scams and how to protect themselves from the risks. Beth Andrus, Owner and writer of The Essential Business Handbook talks with host Doug Gfeller about the most common mistakes made by newly-minted entrepreneurs.
Critical Mass August 18, 2010 23.08.2010 46:27
Anais Tangie, Founder of Special Eats OC talks with host Ric Franzi about the challenges she's facing during the start-up of her new business focusing on "Nutritious-Delicious" food that heals and nourishes your body.
Critical Mass August 17. 2010 23.08.2010 56:12
Wendy Coticcha, Owner of Certa Pro Painter franchise shares her tale of how a married executive couple made the transition to purchasing and operating a painting contracting firm serving the Saddleback Valley. Lisa Trachtman, President of Strategy Media, Inc. discusses her efforts to redefine her business after many years of success to enable the firm to grow again from a healthy foundation follow...
Critical Mass August 12, 2010 17.08.2010 51:24
Host Ric Franzi, Critical Mass for Business provides a review for the highly successful and well attended Executive Conference held on August 11th. The Conference drew over 70 Orange County Business Owners and Executives. Doug Gfeller hosted a panel discussion which provided insights dealing with "Structuring Companies for Growth in Today's Environment".
Critical Mass August 10, 2010 17.08.2010 50:15
Host Ric Franzi, Critical Mass for Business discusses the most recent Orange County Index survey results with Paul Roberts, Owner of www.octalkradio.net . The Q3 2010 Survey was officially released during the August 11th Executive Conference hosted by Ric Franzi and Doug Gfeller to an audience of 70+ Orange County Executives and Business Owners.
Critical Mass August 5, 2010 07.08.2010 33:26
Michael Stark, one of the pioneers of internet marketing and President of postyourproperty.com talks with host Ric Franzi about his site wwww.postyourproperty.com became a highly trafficked site for home sellers. He also discusses the importance of the successful entrepreneur's need to continously evolve their business to respond to the changing market dynamics.
Critical Mass August 4, 2010 07.08.2010 53:57
Tony Lopez, General Manager and SVP of Carefusion's Respiratory Division talks with host Ric Franzi about his book series on executive leadership. Tony has published three books with a just released fourth book hitting the bookstores. Tony's books are practical guides written to help business executives and owners focus on foundational elements of effective leadership. Kim Shepherd, President of...
Critical Mass August 3, 2010 07.08.2010 56:39
Mirna Bard, Owner of NuReach Global talks with host Doug Gfeller about how important it is for business owners and executives to have an internet marketing strategy before embarking on a social media campaign. They also discuss the need to link your internet marketing strategy to the corporate growth strategy. Wade Slome, Owner of Sidoxia Capital Management discusses his book "How I Managed $20 B...
Critical Mass July 28, 2010 04.08.2010 55:29
Bill Ellermeyer, Owner of Ellermeyer Connect talks with host Doug Gfeller about his strategy of creating multiple revenue streams for entrepreneurs and how this can help reduce some of the inherent business risks organizations face, enabling them to open up additional revenue and profit opportunities. Sheevaun Moran, Owner of sheevaunmoran.com discusses her unique perceptions with Doug during a th...
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