Creator Club | Social Media Marketing & Content Creation

Over the years, I have seen so many people decide they want to become “content creators” not really understanding all of the time and energy (and patience) needed to be one. I think a lot of people assume being a content creator is easy - but that’s not the case. It’s a lot of work; planning, creating, posting, communicating, selling, maintaining - the list goes on. So today, I wanted to share fou...

It’s time to set the record straight. I see all of you out there working your butts off trying to build your content creation business - part of that is doing your research and following the advice of “experts”. But what if I told you that some of these so-called “Instagram Coaches” are leading you astray and honestly, wasting your precious time on outdated tips? I am all about saving your time an...

So, you want to be an influencer? I don’t blame you - I wanted to be one too and here I am. I understand the feeling of seeing people on Instagram, YouTube, or other social platforms getting paid to share their thoughts, opinions, and lives on social media - and I remember always asking myself… how? How are they doing this? I learned the long way around so that you don’t have to - so today I want...

Are you stuck in that pattern of waking up each morning refreshing your YouTube studio stats to see if magically one of your videos finally went viral and your subscriber count and watch time has skyrocketed overnight? Yeah, I have been there. Heck - I still religiously obsess over my YouTube stats (not saying that’s healthy, but it’s the reality). I have been on YouTube for a long time and becaus...

I would say the majority of content creators start their content creation journey on the side of a full-time job or a big-time commitment - so saving time is crucial when trying to balance it all. Today, I want to share with you my top 3 time-saving tips - let’s get into it! Learn more about the Instagram Road Map Course here!

We all know “video” has taken over social media and so it’s very likely you have added this to your strategy (and if you haven’t, you should). But creating tons of videos isn’t easy, right? It takes a lot of time - so you definitely want to make sure if you take the time to create a video, it’s going to perform well for you. With that in mind, today I want to give you a few tips on how to boost yo...

We are heading into one of the busiest seasons of any business - Quarter 4. With the fourth (and final) quarter of the year, we are making a push to hit goals, we are trying to make time for the holidays - but also leveraging the holidays to help with sales, traffic, and more, and we are preparing our goals and plans for the next year. With all of this, it can seem overwhelming and hard to separat...

Starting from zero can be super overwhelming and discouraging - but what if it didn’t need to be? If I was starting from nothing - the biggest change I would make is actually taking my time to do the prep-work needed for success before diving into content creation. Let me explain! Learn more about the Instagram Road Map Course here!

Networking has been around for years - it has played a huge role in the success of many businesses you know today and your content creation business shouldn’t be any different. Today, I want to share the importance of having a Content Creator Network (and a few tips on how to get one)! Let’s get into it! Learn more about the Instagram Road Map Course here!

We are all familiar with the Sunday Scaries - you know, the sinking feeling you get when Sunday hits and you realize your work week is about to begin - yuck! Well, I get that similar feeling when Q4 hits, and I realize I still have a few Instagram goals I wanted to hit - but I feel like I am running out of time before the year ends. In this episode, I want to give you a few tips to help you reach...

You can have the best ideas in the world, but if you don’t have a proper system in place, those ideas might never come to fruition. When it comes to content, having a content creation system will allow you to stay consistent in your content creation journey. But don’t fear, today - I am going to walk you through how to build one that is customized to YOU. Grab The Sustainable Instagram Strategy he...

There is a reason behind the success of a lot of those huge Instagram accounts and influencers, you know - the ones we look up to and aspire to be someday. There is something there doing that is being unintentionally ignored by a lot of new creators - and that is focusing too much on an Instagram Strategy and not on your overarching brand strategy - both are incredibly important, but you can’t hav...

There is a lot of advice floating around out there about growing on Instagram - but I don’t want anyone leaving this episode thinking - “this strategy doesn’t work for me” - I wanted to share an Instagram Strategy that works for everyone. So, let’s get on with it… Grab The Sustainable Instagram Strategy here! Want to check out our services? Learn more here.

There are so many different ways we can work on ourselves to build confidence in our work and personal lives - but one of the biggest secrets to being more confident is by having a clear understanding and strategy for what it is you’re trying to achieve. If your goal is to grow on Instagram, then you have to stop caring and start posting. But how? How do you get over your own hesitation, how do yo...

If you have been trying to grow on YouTube, you have probably heard the advice to focus on SEO optimization and make videos that people are searching for … but I have a secret. It might not be as helpful as you think. Or at the very least, it’s not the whole picture. It’s important to note that YouTube is about slow and steady growth - but, there are some strategies (some that I’ve recently been i...

When it comes to being a “content creator” there are so many different directions you can take to grow and monetize. The question is, which path is right for you and your niche. Today, I want to walk you through three content creator different paths you can take to become a full-time content creator. Want to try Squarespace, go to www.squarespace.com/CREATORCLUB Interested in my Notion Content Cre...

One of the questions we get most often when working with a Podcast client is - “how do I create Instagram content to promote a podcast without just posting audio snippets”. Though you can share audio snippets or announcement posts when you drop a new episode, those aren’t the best post structures to grow on Instagram - so you have to build a strategy for Instagram based on your Podcast. Let me exp...

One of the biggest mistakes you can make when you are first starting your content creator journey, is taking on too much all at once. There are so much interesting social media platforms, and it is hard to choose where to start - so a lot of times I will see folks trying to run 5+ social media platforms instead of just starting simple and focusing on a couple of platforms they could easily manage....

Have you ever said, “I swear I won’t…. insert thing you think you’ll never do here”? We all do it. In all areas of our life, right? When we were kids, we probably said, “I swear I won’t do XYZ to my kids” or in this case, when I was just starting out with my business, there were SO many things I swore I would never do. But, guess what - I am doing them. Today, I want to share with you three things...

Maintaining your mental health as a content creator is the most important thing you should do. When we see other content creators (and influencers), the lifestyle can seem glamorous and exciting - but it’s way more stressful and demanding than it might appear. The hustle culture has made us feel like we have to go 24/7 to make movement in our business, but that’s just not the case. Actually, somet...

If you're a content creator, chances are you've hit that dreaded rut at some point. You don't feel inspired, your work doesn't excite you as it has before, and you feel unmotivated. Normally for me, it happens right when I just started feeling comfortable, and then things start feeling dull and I don’t feel like doing it anymore. Thankfully, there are a few ways to see things from different perspe...

There are so many things that make up a solid business strategy. For me - there are a few things I couldn’t live without; the support of my partner (Dan), my amazing team, the internet (of course), and these 5 business tools that I use weekly (if not daily). These life-altering tools play such an important role in the success of my business (and my sanity). These tools are so crucial, they are wor...

So, it’s that time again. Time to plan your next batch of Instagram content, but you’re not really sure what post to make next. The best way to keep those creative juices flowing is by having a planning routine that you can follow each time you sit down to plan our your next set of content. Today, I want to walk you through the first three steps I take when determining what to post next on Instagr...

I don’t need to tell you that video on Instagram is important, by now - everyone knows the importance of video and how leaning into this format can positively affect your Instagram strategy, but today I want to break that down and share with your everything you need to know about video content on Instagram. Want to try Squarespace, go to www.squarespace.com/CREATORCLUB Interested in my Notion Cont...

There are times I stare at my content calendar and nothing ... my mind is blank. I will think to myself, I have already talked about everything there is to know about my niche, what value can I even bring to my audience. But let me tell you, there is always more value you can provide to your community, it can just sometimes be difficult to think of the ideas. In this episode I want to give you som...