Creative Business Real Talk

“I was just really afraid to waste anything, and it was holding me back from trying a lot of things in my life.” - Shinah Fear of “waste” and letting go of the things that bring you down can prevent you from finding the things that light you up! Fear of wasting something (time, money, effort, etc) is what keeps people in jobs that they hate. It’s what keeps people in bad or even abusive relationsh...

“Stop putting such a burden on yourself to find your ‘passion.’ Maybe just go find yourself some passionate practice!” - Shinah In this episode, I’m going to debunk a myth. The myth of passion. Our society has some really strong beliefs about the nature of passion. It’s supposed to be this thing that ties us to our innate purpose in life — think of examples like Mozart or LeBron James.  Passion is...

“After I quit law and started exploring creatively on purpose… this felt different to me.” - Shinah Before discovering creativity, I worked as a corporate securities lawyer (which is as boring as it sounds), working incredibly long days. Before quitting law, I was yearning for some sort of creative expression or outlet in my life. I explored many, many different creative things before falling in l...

“I was raised to think that there was only one path that I could take… the traditional corporate path.” - Shinah So, how exactly does someone with absolutely zero business or artistic training launch and grow an almost-million-dollar business as a creative entrepreneur?  If I hadn’t done it myself, I’d be just as confused as you! In this episode, I dive more deeply into the nitty-gritty details of...

“In this episode, I’m going to share with you the one shift in thinking, the one mindset trick that has allowed me to do this — build a hugely successful creative business.” - Shinah Fact: the way that you think of yourself and your capabilities can make or break you as you go after your creative dreams Scary but true! I want to share with you the one major mindset shift that has allowed me to bui...

“I actually don’t set an alarm in the morning. I just kind of wake up naturally whenever I want to wake up.” - Shinah I’m Shinah, a former corporate securities lawyer turned full-time calligrapher and calligraphy teacher. My entrepreneurial journey could not have surprised anyone more than it surprised me. Look — I practiced the most boring type of law imaginable before launching my business, Croo...

“I used to feel like I was living my life for other people, and now I’m more true to myself than ever.” - Shinah Hi! I’m Shinah, a former corporate securities lawyer turned wildly successful calligrapher and calligraphy teacher — yes, you read that right. How exactly does someone with zero business or artistic training launch and grow a $900k business and build a life full of creativity and freedo...