Creating the World's Best Client Experience

This episode is part 1 of 2 and in this one I share the topic of implementing retreats and events in a business, touching on the 5 'P's in this 2 part series. When planning a retreat or event, it's important to think about the specific outcome you want to provide for your participants. Instead of vague statements about finding purpose or resetting, focus on tangible and specific outcomes that peop...

In this episode, we discuss self-care for businesses from a marketing perspective with Marco Torres, an experienced entrepreneur in internet marketing. Marco shares insights on offering incentives to attract customers and shift their focus from price to value. He emphasizes the importance of collaborating with colleagues, utilizing existing assets, and leveraging technology to optimize business op...

In this episode, we explore the transformative power of turning books into movies and how it can elevate businesses in the saturated book market. Award-winning screenwriter Jaclyn Whitt shares her experience and journey in starting the Family-Friendly Screenwriting Academy. We discuss the value of movies in inspiring and engaging clients, the process of adapting stories for the screen, and the imp...

This episode is the second in a 2 part mini series around our new pivot–The Alison K Agency. Retreats and Events are an amazing innovative way to create a client experience and create a real revenue center in your business at the same time. In this episode, I go through the 5P’s–a process we use in our own planning–and explain how the Alison K Agency can support you in planning and executing your...

In this episode, I discuss the importance of creating transformative client experiences with Andrea Reindl from the Legacy Creative . We explore strategies for engaging clients and debunk the misconception that more content equals more value. We talk about the need for tailored experiences, clear communication, and the right business model. We also offer insights on leveraging online platforms eff...

In the first episode of "Creating the World's Best Client Experiences in 2024," I introduce the launch of the Alison K Agency, a response to the pandemic's impact on businesses. The agency will focus on helping health, fitness, and service-based entrepreneurs create future-focused hybrid business models. I also emphasize the importance of adapting, aligning with core values, and leveraging online...

Burnout is something we are hearing more and more about. This week's guest teaches her clients better practices to help regulate their nervous system using breathing and mindfulness. Gabrielle Julliano Villani is a social worker and therapist who recently sold her practice and now focuses on teaching the strategies she employs herself to cope with burnout.  HIGHLIGHTS: 08:37 The Impact o...

When you are building a business there is so much you don’t know. And as you innovate, grow, adapt and change your business model, there’s even more you don’t know. Every year about this time, I always share what my top takeaways from the year are in terms of where I see business heading, what the top trends and strategies are suggesting and what my biggest lessons as a coach and business owner ar...

Art is an expressive medium, one which can tell a story, illustrate a concept or be used as therapy or a coping strategy even. It’s subjective, yet it speaks to so many on so many different levels. Anita Nevar is a Celebrity Artist that uses art as a way to help her clients connect to who they are on an erotic level. In this episode, we talk about her story from being raised in a cult to having ch...

In this episode, I discuss the importance of building a virtual footprint for coaches and business owners. I emphasize the need to have a presence both online and in-person and share tips on creating a cohesive strategy. I highlight the significance of content creation, networking, and nurturing an audience through platforms like Facebook groups. Overall, this episode provides valuable insights fo...

As a business owner, you are creating not just your livelihood, but something through which you can build a life and a legacy. We get into business to help people, and also to make money. But many entrepreneurs and business owners don’t map out their financial goals beyond what they want their businesses to generate in a year. Looking at the future you want to create means you must check in with y...

In person events and experiences can literally transform not just how you do business but allow you opportunities to meet others who can help you along the way. The Path to Profit Summit will be an event which allows you both. In this episode (part 2 of  a 2 part mini series) I share more about what this event will entail and what you can expect and what I think are the TOP reasons why you sh...

This episode is a replay of Episode 19 where I talk to Anthony Lacani, a communication specialist with over 30 years of experience. We discussed the common struggles people face when it comes to communication, emphasizing that effective communication goes beyond just speaking and involves understanding others and being present in conversations. We also talked about the importance of three communic...

Our spiritual guides are all around us every day–often counseling us and giving us assistance. Many people have no idea how to access theirs, or how to use the skills that would allow you to communicate better with yours. Brandi Van calls herself a ‘psychic medium mentor’ and offers a unique experience where you can learn how to develop your psychic abilities better. These skills can in turn be us...

As you have likely heard from me, retreats and events are amazing ways to help increase customer value, and improve transformation for your clients and those in your communities. Events are often thought of as needing to be big as in hundreds or thousands of people. I disagree. I think a missed opportunity for a lot of business owners are the smaller events maybe larger than an intimate style retr...

Learning to fuel your body properly is more than just learning a template, reading a book, and hoping it all works. Personalization is key for success. Andrea Caprio is a Master Certified Transformational Nutrition coach , who offers her programs 100% online and works with clients all over the world.  Her focus is offering habit training, along with personalizing the steps and pathway towards...

Considering adding a Retreat or In-Person Event in your Business for 2024? With 2024 literally around the corner, now is the time to look at what kinds of experiences you are adding in your business for the upcoming year. Retreats and Events are not just an amazing way to increase customer value, but they are also innovative and creative ways to offer experiences for your clients. I’ve led more th...

The foundation of business is not just making sales. It’s connecting more with people and creating your right audience, so you can master your marketing and create a movement. Christine Campbell Rapin is a business Mentor and Consultant and focuses on helping her clients create a movement that helps you make better offers. Her advice – do what you KNOW in your business. In this episode we talk abo...

With 2024 literally around the corner, now is the time to look at what kinds of experiences you are adding in your business for the upcoming year. Retreats and Events are not just an amazing way to increase customer value, but they are also innovative and creative ways to offer experiences for your clients. In my close to 10 years of doing retreats and events, I find that using a carefully thought...

Practitioners in the mental health space want to help their clients cope with their feelings and behaviors, and offer guidance so they can achieve their life goals. It’s an awesome responsibility and in some instances can lead to work environments and schedules that are conducive to long days, multi-tasking and eventually burnout. Burnout though, isn’t the result of the work though, it’s an outcom...

Inside all of us is a hero. Even when we don’t think one exists for us. Being able to tell that hero’s story is what can not only be inspirational for others but it can actually serve to help someone else not give up. Amy Thurman is a story development coach, and refers to herself as a ‘disabled entrepreneur advocate’ and lives with a broken neck. Yet, in spite of the massive challenges...

When you are used to operating your business in a certain way being able to present it another way can be a different challenge. Part of speaking about who you are and what you do CAN be part of your experience that you offer, and it should start there. In this episode, I outline three key points to consider when talking about what you do online (where it’s super busy and crowded) and while being...

Sometimes the most important currencies in our work aren’t revenue, or offers. Building a business that delivers over and over starts with aligning with your priorities, and making sure you are doing the right tasks with your skill set and hiring out the rest. My guest this week has built multiple businesses based on this key concept. Ben Jones calls himself a ‘serial entrepreneur’ and helps other...

Possibility is a meta ‘force’ that can literally change the entire world around you. It’s not something that is available to a select few, or the result of a long laundry list of ‘to do’ things in your business that you’ll achieve only if you get to the end. Possibility is about freedom. Endless options. And lots of belief. When people choose to work with you, or hire you for a job or pr...

Being Authentic is something that can be a superpower in business. It doesn’t always mean that you are a straight shooter (although that helps), but instead it can just be about the LITTLE things. In this episode, the 3rd of a 3 part series based on the book ‘The Go Giver Sells More’, I discuss 3 different angles to what it takes to be authentic with examples. RESOURCE MENTIONED IN EPISODE: The Go...