Deana Uson

Creating More Than Pretty

Business EN ↓ 49 episodes

Welcome to Creating More Than Pretty—the podcast for entrepreneurs building beautiful businesses from the inside out. This is a space for creative professionals who know their work is about more than aesthetics, More than trends, More than what looks good on the surface. Here, we are peeling back the layers of what it looks like to build businesses that feel aligned, sustainable, and deeply fulfilling—while still creating exceptional experiences and meaningful results for the people you serve. Be ready to hear real, unfiltered conversations from professionals who share their wins, lessons and...

Author

Deana Uson

Category

Business

Latest episode

Jul 8, 2026

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Episodes

Overcoming imposter syndrome and dealing with mom shaming in the beauty industry with Bri Calaway. 27.10.2020

Hey Mama, Do you struggle with imposter syndrome since creating your business?  If so, you're not alone!  My guest Bri Calaway, mom to a sweet little girl and creator of B.Lashed shares how she is affected by imposter syndrome.  After starting her false lash brand, thoughts of inadequacy or not being competent creeped in but she quickly realized that this was completely inaccurate!!  She shar...

From tragedy to triumph with Sarah Irvin. 21.10.2020

We all have a story to tell about how we got started in the beauty industry.  Occasionally,  it involves some really bad moments that turn into unbelievable blessings!  In this episode my guest Sarah Irvin of Quick Tan Sunless and Powerhouse Coaching & Consulting shares her story that started with a tragedy and led to many blessings.  As a mama, pregnancy and birth are not always what we plan...

Going from a salon renter to a salon owner and beyond. How to intentionally build your dream business with Jessica Kidner. 14.10.2020

If you dream of owning your own salon, or growing your one woman show into a team, this is the episode for you!  My guest Jessica Kidner; former nail tech is here to share her tips and wisdom on how she started as a nail tech renting a room, bought the salon she worked in, then sold it for 10x the purchase price and ALL of it was done intentionally! (Oh and ALL while raising 3 little children!)  I...

What's your why? My why behind the birth of this podcast. 30.09.2020

Hey friends, It's the 20th episode of this podcast and I am excited to share a little bit of my "why' I started it.  My name is Deana and in this episode I share a little bit about me and explain my why to you.   I started this podcast to bridge the connections and share the correlations between raising our babies all while raising a beauty business.  No matter the ages or stages we...

Get comfortable with being uncomfortable! Growing in motherhood and in the Beauty Industry with Maria Michelle'lee. 23.09.2020

As a mom running a beauty business we really are doing the best we can, with what currently have and what we know.  In this episode with my guest Maria Michelle'lee of Brown Sugar Spray Tanz we dive deep into an array of topics.  She explains how being a mom in the beauty business she has learned how valuable time really is, why she doesn't believe in work/life balance and how she uses p...

When your beauty business was your first baby and now you have a real baby. How you can continue to flourish and grow with Kimber Jaynes of Borboleta. 16.09.2020

If you started in the beauty industry prior to having children and now you find yourself pregnant or raising a baby in addition to raising your business, YOU"RE NOT ALONE!  There are many women who's businesses are their first "baby" and are now faced with the task of growing their family and their business.  The place between the person you once were and the person you are now...

Building your beauty business around your children. Why creating boundaries is the key. 08.09.2020

As a mom raising a baby and simultaneously raising a beauty business we find ourselves pulled in a multitude of directions.  In this episode with my guest, Jena Mehlberg of Catalyst Salon, we discuss why establishing boundaries are a key component in your growth , sanity and success . Jena explains why knowing what you want your business to look like as a mom is extremely important!  She discuses...

Eliminating pain & discomfort while working! Discussing taking care of YOU, as a mom & as a lash artist with Malaena Kelson. 02.09.2020

Let's face it, as a lash artist, as well as many other beauty professionals, you can often find yourself holding your body in uncomfortable positions as well as constantly using the same repetitive motions.  Before you know it, you're in PAIN.   As a mom and a beauty professional you know that this can hinder how you take care of your children and your clients. In this episode with my gu...

How gaining clarity in motherhood and business changes everything. My interview with Elle Wilson. 25.08.2020

Finding balance can only really be found from with in.  If we choose to seek validation or search for "something" in the outside world to help us feel balanced we will always be off. Gaining clarity in life changes everything!  In this episode with my guest Elle Wilson of True Brow, and author of The Power shift, we discuss the journey of motherhood and how once you've walked throug...

The rollercoaster ride of pregnancy, post partum and raising a baby all while working in the beauty industry. 19.08.2020

As we go through the trials and tribulations of running a beauty business we can find ourselves either full o f or lacking motivation .  Throw in pregnancy, post partum, raising a baby or just hormones in general.  It's a lot like a rollercoaster ride!  My guest Heather Alton of Live Love Beauty and Glitter Wax Creations discusses her journey of working while pregnant, starting and growing he...

Get clear on your dreams! Designing the life you want with Angela Sanchez. 11.08.2020

Have you ever noticed that getting away to clear your mind often allows you to gain clarity on what you really want?  In this episode, my guest Angela Sanchez of Beauty Business Co, explains to us; that's exactly how her second beauty business came about.  Angela is a busy mom to a little boy, a salon owner as well as a beauty business mentor and she shares how she believes you can definitely...

Mom guilt and finding personal balance as a single mom in both life & work with Megan Monaghan. 04.08.2020

What do you do after you've reached every goal you've set for yourself?  You step back and figure out what's working and what's not working for you and move forward.  In this episode with my guest, Megan of Tandy Lash Lounge we discuss being a single mom and how she's found balance in her life.  Having children and running a beauty business requires a different discipline....

Your road to success, as a mom and business owner, should be filled with mistakes that you've made and learned from in order to grow. My interview with Vibha Makwana of AYU Sunless 28.07.2020

As parents, we teach our children to work hard and try new things.  As business owners, to grow, we should tell ourselves the same.  Making mistakes and learning from them is how we're able to grow and succeed.  Often times we become paralyzed by what others may think of us.  In this episode my guest, Vibha Makwana of AYU Sunless shares how she is raising her babies and her business by not wo...

The art of juggling raising babies and a business. Talking pregnancy, postpartum anxiety and motherhood while running a beauty business with Tara VanderValk. 21.07.2020

Motherhood itself is a very special journey, taking this journey while running a beauty business requires a lot of structure and balance - both of which are usually learned as we raise our babies and our businesses.  In this episode my guest Tara, who is an extra special mama, discusses her unique journey through motherhood while growing her boutique spa business.   She explains why she believes m...

Talking struggles and exhaustion as a mom and as a boss with Rachel of Organic Bronzing Studio. 14.07.2020

As a busy mama and owner of not one but two beauty businesses, there are no days off.  My guest Rachel, of Organic Bronzing Studio & Fairy Bronze Mother,  a  busy toddler mom describes this first hand.  Typically the only down time is when the baby is sleeping.  The struggles and exhaustion experienced as a BOSS and as a MOM, especially of a toddler boy,  is something no one can really prepare...

Fabiola Trujillo- Finding happiness as a single mom in the Sunless Industry. 07.07.2020

My guest is not only a Mama but she is also a pioneer in the Sunless Industry.  Fabiola shares her story of coming to Miami from Ecuador, as a single mom with her young son and finding happiness in the Sunless Industry.  Her journey wasn't always easy but the struggle of raising her son as a single mom has made her stronger.    In this episode she discusses how being a mom has definitely made...

Time management includes scheduling time for yourself! Discussing what the key to success is with Pamela Price. 29.06.2020

Hey mama, we see you and we are you!  My guest, Pamela Price of Priceless Beauty and I discuss why time management, while working in the beauty industry is so important. Regardless, if you're a short term or long term planner it's necessary to use some sort of management tool to stay on track.  Planning, both as a mom and while working in the beauty industry, is vastly important. Organiz...

From full time step mom to serial entrepreneur and how she juggles it all. My interview with ASTP founder and owner of Recreating Rays Spray Tanning Studio, Shonna Dexter. 22.06.2020

Work/ Life balance as a mama in the beauty industry,  does it exist and if so what does it look like? My guest Shonna Dexter; owner of Recreating Rays Spray Tanning Studio & ASTP founder, shares how she started a side hustle to help pay for college for her step children, and turned it into a booming business.  In this interview she openly discusses what being a full time step mom looks like fo...

Brandi Tindall shares the three things every mama needs while raising babies & working in a beauty business: support, trust and passion. 15.06.2020

Have you ever noticed that slowing down is often times the best way to speed up?  In this episode with Brandi Tindall of Sunna Inc. we discuss how she makes raising babies and growing multiple beauty brands look so easy. After growing the most successful Organic Tan location in Canada, Brandi became a partner and joined Sunna Inc. to facilitate the launch of Sunna Smile, Sunna Tan and most recentl...

How a cup of coffee with a competitor can change your business. Choosing Collaboration over Competition with Amanda Moore of Recreating Rays Spray Tanning Studio 08.06.2020

Choosing to merge your existing business with another takes a lot of trust.  In this episode with my guest, Amanda Moore of Recreating Rays, we will get to hear just how she and her previous competitor made their story of collaboration over competition an inspirational and rewarding one.  In 2015 Amanda, a stay at home mom of 2, started in the sunless industry as a mobile spray tan artist and shor...

How your hustle changes as you grow your beauty business and raise a baby. Interview with Olivia Gootee of Bella Luxe Hair & Makeup 01.06.2020

As a woman in the beauty industry the hustle to grow your business is never ending.  Once you become a mom the hustle doesn't stop, but it does change.  My guest, Olivia is a widely respected, highly sought out makeup artist for brides who choose the Florida Keys for their destination weddings.  In this episode Olivia, of Bella Luxe Hair & Makeup, discusses her journey and how she has ada...

Growing a business before, during pregnancy and after having children. My interview with Lucy Salguero of Tanning Luxe 25.05.2020

Growing a business is not always easy and in this episode Lucy Salguero of Tanning Luxe in Fresno, California shares with me what her journey has been like growing her sunless tanning business before, during pregnancy and after having children.  In this interview you will discover how she felt while working during pregnancy, what her non-negotiables are as well as how she continues to grow her bus...

Interview with Nina Clark of Bella Capo Lash & Wax Boutique -1 19.05.2020

Join me while I chat with Nina Clark of Bella Capo Lash & Wax Boutique in Tampa, Florida.  In this episode we discuss the challenges and triumphs of working in the beauty industry while being a mom.  She's gone from employee, to contractor,  to salon owner... and she shares with me how she did it all.  We discuss how she stays grounded and who has inspired her along her journey.  If you&a...

Introducing Mama Knows Beauty Business Trailer-1 08.05.2020

Hi there!  Welcome, here's a little intro of what you can expect on the Mama Knows Beauty Business podcast.  Join me as I interview Mama's in the beauty industry and they share their secrets on how they navigate being a mom AND running a successful beauty business.  

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