Created with Jon Youshaei

I interviewed Ryan Kaji and parents Loann and Shion Kaji on how they built Ryan's World (aka Ryan Toys Review) into one of YouTube's biggest empires. Thanks Factor for sponsoring, use code YOUSHAEI50 to get 50% off your first Factor box plus 20% off your next month: https://bit.ly/3Lwa15dJoin my newsletter for latest creator news & tips: https://created.newsJoin my Discord of 5,300 creators he...

I interviewed Matt Rife, the youngest comedian to sell out the Hollywood Bowl as he debuts Netflix's first crowd-work special called Lucid. Matt also talks about how he made $25 million, how Dave Chapelle saved him $700,000, crowdfunding his first stand up special, and gives advice for comedians, creators...and the 'Hawk Tuah' girl. ▶ Watch on YouTube ▶ Join my newsletter for latest creator news &...

Today we're doing an Office Hours episode where I discuss my takeaways from VidCon 2024. (0:00) Intro (2:03) Takeaway #1: More part-time creators than ever (12:55) Takeaway #2: Creators need help... (17:56) Takeaway #3: How often should you be uploading? (27:51) Who do I watch on YouTube? If you have a question for next episode, submit it on our Discord⁠ or reply on my newsletter⁠ . Wall Stree...

Today we're doing an Office Hours episode where I answer your questions submitted on our Discord and newsletter . (0:00) Intro (0:51) How the MrBeast interview happened (7:35) 3 tips to land collabs with bigger creators (13:18) What should you pay good editors? (20:20) Should you buy a YouTube channel? If you have a question for next episode, submit it on our Discord or reply on my newsletter.

I interviewed MrBeast about his creative process and a secret project 6 years in the making. Thanks to .Store for sponsoring, get your branded .store domain for your merch store for $0.99: https://go.store/jon (code: JON) and check out Viewstats: https://www.viewstats.com/ ► Watch on YouTube ► Join my newsletter⁠ for latest creator news & tips ► Join my Discord of 5,000 creators helping each o...

I interviewed Marques Brownlee (MKBHD) about how he built his empire, his creative process, and unveiling his first products with Ridge. Thanks to Shopify for sponsoring: https://shopify.com/youshaei We also discussed Marques’ influence as a tech reviewer with the news about his Fisker Ocean and Humane Ai Pin reviews, the plans and products he’s launching with Ridge, and Marques’ process for makin...

I interviewed Dan Mace — the award winning director hired by MrBeast and Casey Neistat.  The 3 time Cannes Lions award winning director left his career behind when casey asked DanMace to leave his career and come work for 368 — Neistat’s creator startup.  4 years later MrBeast did the same, hiring Dan as the Chief Creative Officer for BeastPhilanthropy. In our interview, Dan breaks down what he le...

I interviewed Jimmy Donaldson aka MrBeast about how to grow on YouTube, his creative process, and I even asked Jimmy to roast his own videos so you can learn how to improve. During this interview, Jimmy also discussed Feastables, ideas he rejected, what really happens on shoot days, his biggest arguments with his team, and how the Beast team comes up with videos that get hundreds of millions of vi...

I interviewed Cleo Abram about how she went from a journalist at Vox to a YouTuber with over 2 million subscribers. After 5 years as a journalist at Vox, Cleo Abram made the jump to solo-creator in 2022 with the launch of her show Huge If True and making videos with NASA, MKBHD and Boston Dynamics. The ‘optimistic tech explainers’ explore everything from NASA’s supersonic planes to Formula 1, arti...

I interviewed Dude Perfect about how they went from trick shots at Texas A&M to planning a $100M Dude Perfect World, new streaming app, toys in Walmart, and more. The group of Tyler Toney, Garrett Hilbert, Cody Jones and twins Coby and Cory Cotton have come a long way. In their first interview in years, the group opens up about their biggest fights, turning down brand deals, launching their Ov...

I interviewed Bryce Hall, known as TikTok’s “bad boy.” But there’s much more to his story. He’s a master of social media with 33M total followers, but Hall’s had his share of controversies too. He opened up about the rise and fall of Sway Boys, his friendship with Josh Richards, and his break up with Addison Rae. Chapters 00:00 - 1:31- Who Is Bryce Hall? 1:31 - 4:39 Bryce vs. Austin McBroom 4:39 -...

I sat down with Dream for one of his first interviews without his mask. We talked about his face reveal, how he grew to 30 million subscribers faster than MrBeast, rejecting $550,000, and whether he's risking it all by going into music. Chapters: 00:00 - 01:41 Who's Dream?01:42 - 04:35 Reflecting on Face Reveal04:36 - 05:16 Getting More Personal05:17 - 08:17 What Caused Change in Views?08:18 - 12:...

I interviewed Anthony Padilla and Ian Hecox, the co-founders of Smosh who recently bought back their historic YouTube channel after 12 years. In 2011, Anthony Padilla and Ian Hecox were one of the first to sell a YouTube channel long before the likes of MrBeast started on YouTube. 12 years later, they’ve become the first to buy a channel back. We discussed Smosh’s evolution from sketch comedy to a...

Before hitting 100,000 subscribers, Matthew Beem had taken out $60,000 in loans to fund his YouTube dreams. He customized cars for MrBeast, Logan Paul, Faze Clan, and more. But for Beem, it was never about the money. Two years later Beem's bet seems to have paid off — with 4.75 million subscribers and uploads routinely topping 2 million views. In today's interview we discuss the risks of Beem’s al...

I interviewed Jay Alto who’s worked with MrBeast, Ryan Trahan, Colin and Samir, and more. Jay is a master of thumbnails, creativity, and now has a YouTube channel of his own. In our conversation, Jay breaks down the 4 elements of a great thumbnail, how to find better ideas, and the weeks of prep-work that go into a Ryan Trahan video. Plus he roasts some of YouTube’s best and worst thumbnails, from...

I interviewed Zach King about how he's gotten over 20 billion views, created over 3,000 videos, and become one of the world's most popular creators. In this interview, Zach broke down his step-by-step process for turning simple ideas into viral videos. We also covered: how Zach uses AI, how much money he's made from YouTube Shorts vs TikTok, when it makes sense to hire a team vs not, how to script...

Before there was MrBeast there was Liza Koshy. She was one of the world's fastest-growing YouTubers and Viners, growing a fanbase well beyond 25 million subscribers. Her videos have over 2.6 billion views, but then she stopped uploading. So what happened to Liza Koshy? In this interview, I asked Liza why she left when she was on top of YouTube, what it was like hosting the Met Gala, voice acting i...

I interviewed Tana Mongeau who won Creator of the Year over MrBeast, Emma Chamberlain and David Dobrik at the Streamy Awards and has amassed over 5 million subscribers, an eight-figure empire, an OnlyFans agency, and products like Dizzy and Tanabis. But what's most impressive is that she's done this all after bouncing back from moments like TanaCon (her rival event to VidCon which featured Casey N...

I interviewed Terry Crews about how he broke into Hollywood, changed YouTube with his Old Spice videos, and using deepfakes and AI to make videos after he's gone. Timestamps: 00:00 - 01:10 Meet Terry Crews 01:11 - 01:51 Presented by HubSpot 01:52 - 05:25 Terry predicted this 25 years ago  05:26 - 06:48 Using NFL To build portfolio in...art?  06:49 - 08:11 Toy Story ruined Terry's animation career ...

I interviewed Danny Duncan who is one of YouTube’s wildest creators — but he’s also one of the smartest. Years before MrBeast launched Beast Burger or Feastables and Logan Paul and KSI sold out stores with Prime, Duncan was crashing Zumiez’s website and selling out Tilly’s and Spencers with his popular merch line Virginity Rocks. Danny Duncan shared untold stories about his early years (like livin...

Paddy Galloway has worked with the biggest YouTube creators in the world like MrBeast, Ryan Trahan, Noah Kagan, Airrack, Jesser and more. He's also made video essays about how Peter McKinnon, Mark Rober, SSSniperwolf and many on how MrBeast himself (aka Jimmy Donaldson) became successful. In this interview, we spoke about how to grow a YouTube channel, how to start a YouTube channel, Shorts, monet...

I interviewed Hayden Hillier-Smith, who is the unseen force behind Logan Paul and the 5 billion views on his YouTube channel. In the process, he helped redefine what it means to be an editor on YouTube and shares some of his best lessons and stories for creators are editing their own videos or trying to bring on an editor.  Today, Hayden Hillier-Smith co-hosts a podcast with Jordan Orme called The...

I answer your questions after 8 years working inside YouTube & Instagram. Here’s our top questions from last week with timestamps below. How do you stand out on Instagram in 2023 | (00:54) What’s Instagram’s new “Broadcast” feature | (03:08) Should you pay for Meta Verified? Was that a good move? | (06:26) How to improve your YouTube Shorts? What do payouts look like? | (12:10) What YouTube’s...

How did Peter McKinnon turn $0.55 into 5.5 million subscribers on YouTube? In this episode, Peter talked about: Which jobs can prepare you for a career as a creator Why he quit his job when he only made $0.55 on YouTube How he stood out in a saturated niche What he learned about filmmaking from Casey Neistat And more. I’ve been excited to share this one for a while, enjoy! Follow me on: YouTube Ti...

In this week’s Creator Office Hours, I answer your questions after 8 years working inside YouTube & Instagram. Questions include:  Why are your Instagram views dropping and is IG actually dying? (01:18) How will AI tools like ChatGPT impact creators and what are the best ways to use it to help your creative process? (06:30)  Finally, when’s the “right” time to quit your day job to be...