Crawling Mondays by Aleyda - SEO and AI Search Optimization News, Tips and Interviews

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - April 28, 2025 👇 Google Stops Supporting Special Announcement Structured Data On July 31 - coverage by Barry Schwartz Google: How To Remove Site From Search Without Verifying Ownership - coverage by Roger Montti Previsible’s New AI SEO Benchmark - by David Bell Yo...

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - April 21, 2025 👇* Google Search to redirect its country level TLDs to Google dot com - Coverage by Barry Schwartz* Google Says LLMs(.)Txt Comparable To Keywords Meta Tag - by Roger Montti* AI Overviews Reduce Clicks by 34.5% by Ryan Law and Xibeijia Guan* The SEOF...

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - April 14, 2025 👇 * Google quality raters now assess whether content is AI-generated by Danny Goodwin * The Best of Published Decks from the Latest BrightonSEO [April 2025] * What should content strategy be for LLM Optimization? A study of 768k citations by Beeri A...

Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From hashtag#SEOFOMO - April 7, 2025 👇* March 2025 Google Core Update (Winners & Losers) by Shane Dutka* Google’s Martin Splitt Reveals 3 JavaScript SEO Mistakes & Fixes by Matt G. Southern / Martin Splitt* SEO VS GEO: Optimizing for Traditional vs AI Search by Yours Truly *...

The impact of AIO's in your SERPs can vary a lot and not only due to their volatility: depending if you're included or not, the inclusion of links or not in them, the shift in impressions of affected queries and more! Here's the process I follow to take more metrics and context into account to assess the before/after for the same queries, while keeping a closer look at other metrics li...

Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From SEOFOMO - March 17, 2025 * Google Released the March 2025 core update on March 13, 2025 * Google Responds To Publishers Concerns On AI Mode by Barry Schwartz * Win the AI Search Game at Top of Funnel (A study of 22,000+ Responses) by Neri Bluman * How To Use Data Analytics For E...

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From SEOFOMO - March 9, 2025 👇* Expanding AI Overviews and introducing AI Mode by Google * 5 Early Observations about The New Google AI Mode in Test * Google CTR Stats – Changes Report for Q4 2024 by Dan Popa * SEO Forecasting - A Complete Guide to Predict Organic Growth by Botpr...

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - March 3rd, 2025 👇* How Google determines relevancy & helpfulness by Marie Haynes* SEO product manager role is a future of SEO by Ivan Palii* Controlling Your Brand Position Online With SEO by Dan Taylor ♒* 2025 SEO Benchmarks Report by SimilarwebThis is the T...

Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - Feb 24, 2025 👇 * SEO A/B Testing Ideas to Improve Search Performance * The Free ​AI Rank Tracker * Google’s New “Diversity Update”: How to Fix Your Ruined Rankings * How to Analyze a Sudden Drop in Website Traffic [With Template] This is the TL;DR covering the most p...

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - Feb 17, 2025 👇* Google: How To Tell If Google Sees Tabbed Navigation* Google Reassures That hashtag#Anchor URLs In GSC Are Okay* How to get ROAS for Ecommerce SEO using Google Analytics* ​Does your ecommerce suffer from an excess of "Crawled Not Indexed"...

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - Feb 11, 2025 👇 * Google: Don't Update Lastmod Date With Copyright Date Changes* Using Search Console and Google Analytics data for SEO* Google's Gary Illyes: Focus On Originality In 2025 * Generative AI Mentions In Google's Search Quality Rater Guideli...

🚨 Let's go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - Feb 3rd, 2025 👇 * ​Google Says “Links Matter Less”—Ahrefs Looked at 1,000,000 SERPs to See if It’s True by Patrick Stox * Your guide to SEO forecasting with Google Sheets by Sara Taher * ​AI optimization: How to optimize your content for AI search and agents by Je...

It's time to go through the latest in SEO News, Resources & Insights with the "Hottest in SEO This Week" From #SEOFOMO - January 27, 2025 👇 Google Shares Insight On SEO For AI Overviews Measuring the Impact of Google AI Overviews on SEO Performance Hubspot’s Blog Organic Search Traffic Drop: What happened? Is it really that bad? What does it mean for SEO? This is the TL;DR covering the most p...

Go through the latest in SEO News and Updates with the "Hottest in SEO This Week" From SEOFOMO - January 13, with Aleyda Solis. Want to go through all of the news, guides, resources discussed by Aleyda? 1. Check out the latest edition of the SEOFOMO Newsletter here: https://seofomo.co/posts/latest-seo-u... 2. Check out the SEOFOMO News Aggregator here: https://news.seofomo.co/ ---- Thanks to Simil...

Learn about SEO for Branding Recognition and Visibility from Aleyda Solis and guests: Mordy Oberstein and Gianluca Fiorelli, going through: 00:00 - Intro 01:01 - Why brand in SEO is so important? 02:34 - How to Get Buy-in for it? 09:01 - Steps to Integrate Branding in SEO 20:43 - Tools & Resources to Use 27:44 - Last tip for Brand Recognition in SEO #SEO #BrandSEO #SEOBranding

Go through the latest in SEO News and Updates with the "Hottest in SEO This Week" From SEOFOMO - January 6th, with Aleyda Solis. Want to go through all of the news, guides, resources discussed by Aleyda? 1. Check out the latest edition of the SEOFOMO Newsletter here: https://seofomo.co/posts/your-new-yea... 2. Check out the SEOFOMO News Aggregator here: https://news.seofomo.co/ ---- Thanks to Simi...

How to win in SEO in 2025? Learn from the SEO predictions, trends and tips for 2025 in this in-depth SEO conversation with experienced SEO specialists: Mordy Oberstein, Cindy Krum, Lily Ray, Nitin Manchanda, Miracle Inameti-Archibong, Nick LeRoy, Garrett Sussman; going through the answers of the SEOFOMO SEO Predictions and Tips Survey. For more, read the Survey answers here: https://hub.seofomo.co...

In this special edition of Crawling Mondays, Aleyda Solis interviews Danny Sullivan, Search Liaison from Google, going through the state and future of SEO: 00:00 - Intro 00:11 - Danny Sullivan Search Background 01:08 - The Big Brand Challenge in Latest Google Search Updates 13:09 - The UGC Challenge in Latest Google Search Updates 27:20 - The state and future of AI Overviews 39:13 - The future of...

Learn how to assess if Reddit search visibility increase in the latest Google search updates is actually hurting your site rankings, and the steps to take if so to expand your content optimization strategy accordingly. -- This edition of Crawling Mondays has been sponsored by ContentKing: Real-time SEO Auditing & Monitoring Platform, check it out: https://www.contentkingapp.com/

Learn what it is and how to develop valuable (non-spammy) programmatic SEO successfully in this insightful conversation of Aleyda Solis with Lazarina Stoy and Roxana Stingu, going through: 01:37 What is programmatic SEO? 03:44 Programmatic SEO Misconceptions 08:33 Programmatic SEO Do's and Dont's 15:20 Steps for Successful Programmatic SEO 23:05 Programmatic SEO Tools 30:16 Programmatic SE...

Learn about Conversion Optimization (CRO) for SEOs in this edition of Crawling Mondays with Talia Wolf and Sergio Simarro, going through: 01:55 SEO and CRO: How do they align together? 07:25 Top CRO vs SEO Mistakes 11:11 How do you Handle Dark Patterns? 17:45 Steps to recommend your site conversions and tools to use 24:35 A last CRO tip for SEOs And more! Watch it now. -- This edition of Crawling...

Learn what is SEO Product Management and How to Succeed at it with SEO consultants Sam Torres and Adam Gent: 02:04 - When is an SEO Product Manager Role Needed? 08:26 - Fundamental Steps for SEO Product Management Success 12:42 - Common SEO Product Management Mistakes 18:25 - SEO Product Management Tools and Resources 21:36 - A last SEO Product Management Tip And more! Watch it now. -- This editio...

Learn how to get SEO Buy-in for your SEO recommendations with Tom Critchlow and Petra Kis-Herczegh, going through: 02:05 More Challenging Scenarios for SEO Buy-In 05:05 Common Mistakes When Getting SEO Buy-In 12:14 What are the Steps to Get SEO Buy-In 21:36 Guides, Tools and Resources to Learn From 24:28 Last SEO Buy-In Tips And more! Watch it now. -- This edition of Crawling Mondays has been spon...

Learn about how to optimize your content to perform well in Google Discover with experienced SEOs for major publications Jessie Willms and Shelby Blackley: 01:42 How to integrate Discover into your SEO strategy 03:42 Factors to maximize Discover visibility 06:35 How to develop Authority & get recommended 09:26 Top mistakes when optimizing for Discover 14:24 Favorite tools for Discover Optimiza...

Learn about the most common SEO Myths when doing search engine optimization processes and how to dispel them to avoid issues with guest SEOs Azeem Ahmad and Garrett Sussman, going through: 02:37 The worst and most common SEO Myths 11:51 Steps and Resources Used to Dispel SEO Myths 22:49 A last tip to address SEO Myths challenges And more! Watch it now. -- This edition of Crawling Mondays has been...