Craft of Coaching Podcast

What experienced coaches know can’t always be found in a textbook—it’s earned through real-world practice, client conversations that don’t go as planned, and the inner work of staying grounded when things get messy. In this episode of The Craft of Coaching podcast, we explore the essential mindset shifts and deeper truths that experienced coaches understand—and why new coaches often miss them. If...

Becoming a coach while being a mom comes with its own unique set of challenges—and possibilities. In this episode of The Craft of Coaching podcast, we get honest about what it looks like to step into your coaching identity while also raising kids, managing a household, and navigating the emotional labor that so often comes with motherhood. We’re not here for sugarcoating or unrealistic productivit...

If you've been stressing about finding your coaching niche, you're not alone. Many new coaches feel pressure to define exactly who they serve and how—before they’ve even fully developed their coaching voice. In this episode of The Craft of Coaching podcast, we explore a different approach to finding your coaching niche—one that’s grounded in curiosity, experimentation, and trusting the p...

If you've coached for more than five minutes, you've probably heard a version of this:   “I know what I should be doing… I just don’t do it.” In this episode of The Craft of Coaching , we’re diving into the art (and science) of helping clients actually change their habits. Because knowing what you want to change is one thing—but sticking with that change? That’s where most people get stu...

Group coaching can be one of the most powerful—and profitable—ways to support clients. But if you’ve only ever worked one-on-one, the idea of running a group can feel… intimidating. How do you create a safe space for multiple people at once? How do you balance structure with spontaneity? And what if someone dominates the conversation—or says nothing at all ? In this episode of The Craft of Coachin...

Let’s talk about ethics—because being a great coach isn’t just about asking powerful questions or helping people set goals. It’s also about showing up with integrity, honoring boundaries, and knowing how to navigate the messy, complex moments that inevitably arise when you’re doing deep work with others. In this episode of The Craft of Coaching , we’re exploring the ethical side of coaching. What...

If you’re thinking about becoming a life coach, one of the first questions that probably comes up is: Do I need a certification? It’s a good question—and one that doesn’t have a one-size-fits-all answer. In this episode of The Craft of Coaching , I explore the nuanced truth about coach certification. I break down the difference between legally required credentials (spoiler: there aren’t any in mos...

Let’s talk numbers. In this episode of The Craft of Coaching , we’re diving into one of the most common questions aspiring coaches ask: What do life coaches actually earn? Whether you're thinking about coaching as a side gig, a bridge into more meaningful work, or a full-time business, it's important to understand the financial landscape. But here’s the truth: the answer isn’t as simple...

How do you stay committed to coaching through life’s twists and turns? In this episode of The Craft of Coaching , I talk with Paula Jenkins—coach, podcast host, and graduate of the Certified Life Coach Credential Program—about navigating the long game of a coaching career.  Paula shares how she’s stayed grounded through career pivots, personal challenges, and evolving passions while continuing to...

What happens when you bring radical self-kindness into your coaching—and your business? In this episode of The Craft of Coaching , I sit down with Lara Heacock, a leadership coach and graduate of the Certified Life Coach Credential Program, to talk about how she’s built a practice rooted in compassion, clarity, and real-world impact. Lara shares how she balances coaching with a corporate role, the...

What does it look like to build a coaching practice that reflects your life stage, values, and voice? In this episode of The Craft of Coaching , I talk with Liz Applegate, a Certified Life Coach Credential Program graduate, about how she’s created a coaching business that feels true to who she is—midlife, thriving, and deeply committed to helping others navigate change.  We explore how Liz found c...

What does it really take to trust your path as a coach—even when it feels uncertain? In this episode of The Craft of Coaching , I talk with Julie Houghton, a graduate of the Certified Life Coach Credential (CLCC) Program, about her journey into coaching and the courage it took to claim her identity as a coach.  Julie shares how she moved through imposter syndrome, found her voice, and began workin...

What happens when you stop chasing a dream job—and start creating meaningful work on your own terms? In this episode of The Craft of Coaching , I talk with Laura Simms, career coach and creator of Your Career Homecoming, about how she built a coaching business that’s both purposeful and profitable.  We dig into the realities of narrowing your niche, staying aligned with your values, and trusting y...

What does it mean to live—and coach—with a sense of wonder? In this inspiring episode of The Craft of Coaching , I sit down with Andrea Scher, author of Wonder Seeker and longtime coach, to talk about creativity, courage, and building a coaching practice rooted in authenticity.  We explore Andrea’s journey from artist to coach, how she built a thriving business without compromising her values, and...

What’s it really like to be a coach—not just the Instagram version? In this episode of The Craft of Coaching , we pull back the curtain on the day-to-day reality of running a coaching practice.  From the emotional highs of breakthroughs to the quiet, unglamorous behind-the-scenes work, you’ll hear the truth about what this career actually involves.  We’ll talk about the unexpected challenges, the...

Great coaching goes beyond surface-level goals—it's about coaching the whole person. In this episode of The Craft of Coaching , we dive into what it really means to hold space for clients as complex, layered human beings.  You’ll learn why focusing only on “performance” or “outcomes” limits transformation, and how to support clients in a deeper, more integrated way.  We’ll talk about honoring...

What actually makes a great coach? In this episode, we go beyond marketing claims and look at the real qualities that define masterful coaching. You’ll learn why presence matters more than polished scripts, and how skills like deep listening, curiosity, and courage can transform your sessions.  We’ll also explore what great coaches don’t do—and how to keep growing without the pressure to be perfec...

Want to move beyond surface-level coaching and create real transformation? In this episode of The Craft of Coaching , we explore what it takes to go deeper with clients—ethically, effectively, and with care. You’ll learn how to ask more powerful questions, recognize when a client is ready for deeper work, and hold space for meaningful exploration without pushing or overstepping.  We also talk abou...

Trust is the foundation of every powerful coaching relationship—and Carl Rogers knew it. In this episode of The Craft of Coaching , we explore how the core principles of Rogers’ humanistic psychology can elevate your coaching practice.  You’ll learn why empathy, unconditional positive regard, and congruence aren’t just therapy tools—they’re essential for coaching, too.  We’ll talk about how to cre...

Wondering how coaches actually make money—and how you can, too? In Episode 2 of The Craft of Coaching , we’re getting real about the business side of coaching.  From the myths that keep new coaches stuck to the models that actually work, you’ll learn how successful coaches generate income doing meaningful work. We’ll explore pricing, packages, and what it really takes to build a sustainable coachi...

Thinking about becoming a coach, but overwhelmed by your options? In this first episode of The Craft of Coaching , we break down exactly what it means to join an accredited coach training program—and how to avoid getting pulled into hype-heavy, underwhelming alternatives.  You'll learn what separates legitimate programs from marketing spin, why certification matters (and when it doesn’t), and...