Cozy Business With Katherine

Last week I heard someone say that we have moved out of the information age and into the implementation age. And it makes so much sense as I have witnessed some of the biggest changes in the online business space this year. So let's talk about it and what I'm doing to navigate this new way of supporting my clients and members. Want to join us for the 7 Day Focus Flow Challenge - get free access: h...

The day I learnt that doing the hardest thing first (ie eating that frog) is terrible advice for neurodivergent brains, it was like a revelation. All my life I've been trying to fit myself into systems that I just don't fit into. If you're tired of feeling stuck, frustrated, or like nothing is working... this episode is for you. I hope it helps. Want to create your own way of getting stuff done th...

I've been contemplating not sharing this. I came up in the world of the "aspirational" lifestyle coach and so sharing the messy behind the scenes still feels like I'm diminishing my "expertise". And that's the point. This whole journey is about unravelling, examining, and recreating a new way of doing business beyond all the "shoulds" and fakery. Because, we are human and life is messy. And busine...

Talking to my community this week, I realised we all do the same thing - we create these road blocks for ourselves made out of hypotheticals and wanting to have all the steps ready and lined up before starting. So I got out of my own way and in this episode, I'm sharing how I did it, where I see this coming up a lot (and what to do differently), plus some simple steps to take next time you feel li...

Last week I had one of those heart sinking disappointments that used to leave me in nervous system shut down for weeks. But these 2 things helped me bounce back and I'm sharing how you can use them to keep moving - even just one small step at a time. I didn't think I was going to share this story publicly but here it is. Watch my Daily Flow mini training here Grab Underthinking It here Connect on...

After 10+ years in business, I finally stumbled across a strategy that nearly every marketing guru teaches… and I’d somehow missed it. I wasn'nt sure how I could apply it retroactively with all my offers and content, but I figured it out and it has simplified my business SO much already, even just a couple of weeks in. In this episode, I share how I’m applying it as my own client case study, what...

Creating a simple daily flow and focusing on this one content strategy have been my anchors in what has otherwise been a pretty tumultuous year. Learn my favourite strategy to not just have endless content ideas, but also build deeper trust and connection with your audience in a way AI generated posts never will. I share the mindset behind this strategy and also how I'm currently implementing it i...

I almost didn't record this episode because this week I've been SO frustrated. I can see the big shifts and changes and the next phase of my business but it feels like it's taking too long. So, of course, I am getting my own medicine and being reminded exactly how important this challenge is within the bigger business journey. If you've been feeling frustrated, stuck, behind, or like you're just t...

Whether you're building an email community or a space for people to gather, I know there can be a lot of pressure to "get it right" the first time - which often leads to procrastination and spending months behind the scenes "perfecting" content. In this episode, I take you behind the scenes of a low lift engagement and simple content strategy you can use for a new community, your email welcome seq...

Join the Cozy Business Common Room before the price rises September 8th: https://www.skool.com/cozy-business/about Last week I realised that the Cozy Business Common Room was turning one year old and, when I sat back to reflect on it, I realised that so much of the big shifts and changes from the past few months started when I launched this space. Join me as I reflect on the things I've learnt, wh...

I can't believe, after all these years swearing off free communities once I shut mine down, I have just started a brand new FREE community. Come and check it out here: https://www.skool.com/the-cozy-community-7211/about In this episode, I'm sharing why I changed my mind, how I'm building this one so that it's sustainable, and how I think about adding any new offers or community spaces to my busine...

If your business feels heavy no matter what you try, chances are it’s not your strategy - it's your energy (or your nervous system). In this episode, I’m breaking down the “half in, half out” trap that quietly sabotages momentum. We’ll talk nervous system survival mode, why burning it all down feels easier than showing up, and how to shift back into full-bodied commitment. This is real, practical,...

What if the “perfect answer” you’ve been chasing… doesn’t actually exist? In this episode, I’m sharing how I’ve been approaching decisions differently (from pricing to content to launch timing) and the surprising ripple effect it’s had on my business and my clients. As well as: Why “unsolvable problems” drain your energy (and how to spot them fast) The question I now ask instead of hunting for the...

You've probably heard me or another business/marketing person talk about the trust recession we're experiencing in the online space this year. But this has led me to exploring trust on a much deeper, more personal level. Trust with myself. Join me for this episode and let's talk about what happens when we hand over our power, try to fit in, and squeeze ourselves into strategies that don't support...

In this episode, I'm sharing some new insights I've had recently on overwhelm - how I think differently about it and how it is now a signal, not a curse that helps me in my business. This is for you if you feel stuck right now or find yourself saying that you're overwhelmed a lot. I'll share the filters I use to coach myself and move through potential overwhelm or overthinking to make momentum in...

This year, I fell into a trap I swore I’d avoid - and I want to share how I’m resetting in real-time, not after a burnout crash. But, because I do regular check ins, I was able to see what was happening and start course-correcting to do the second half of the year even more aligned and energised. Want more of this? I just launched a behind-the-scenes breakdown of how I’m doing business differently...

Join the Cozy Community Implementation Camp: https://www.skool.com/cozy-community This is a question that has come up a LOT over the 11 years I've been supporting introverted, highly sensitive, and neurodivergent business owners. But more intensely in the past couple of weeks. So I'm doing something I don't usually do and sharing an unscripted passionate response from a live Q+A I did in my Cozy C...

When I studied film and TV, one of the #1 rules was to "show, not tell" what was happening, wherever possible. And the same applies in business. Instead of trying to write fancy sales copy, hoping to tell people what they can expect when they work with you... SHOW them. In this video I share: →Why creating free experiences is better than big launches →Some simple steps to get started today →An imp...

Join Zach's Ads Bootcamp here: https://katherinemackenziesmith.com/ads In this episode of the Do Business Differently interview series, I talk to Zach Spuckler about why investing in Facebook ads to build your list and your business is a great option for solopreneurs because they do a lot of the heavy lifting for you so you can focus on other things. We also chat about: 👉 Zach's journey to becomi...

Sign up to the FREE Cozy Business workshop: https://katherinemackenziesmith.com/workshop I talk to solopreneurs every day who feel like they aren't ready to build a community yet, because their website isn't fully finished, and they don't have an offer suite yet but in this video, I talk about why starting with a community and audience building first can actually make life so much easier (especial...

Discover how I started my Skool community with 100+ people on day 1. In this video I break down the cozy strategy I created to invite my inner circle into my group, not waste time creating a full program, and a simple 7-day strategy that is still nurturing new members 6 months later. Key points covered: - Why so many new community creators wait so long to start their community, or launch to cricke...

Join the FREE Cozy Business Workshop: https://katherinemackenziesmith.com/w...Join the Cozy Business Common Room before doors close: https://www.skool.com/cozy-business/about For years, it's felt like there are two options for launching and promoting your offers - the big, exhausting launch or an always-open-always-promoting evergreen option. Both are an energy drain and lead to a lot of people av...

The Clarity Course starts 1st of April: https://www.skool.com/cozy-business/a... (join for just $5/month) Do you feel stuck in your business? You’re not alone. Many introverted and neurodivergent entrepreneurs struggle with clarity, overthinking, and feeling like they need the "perfect" strategy before taking action. In this video, I share the #1 reason introverts stay stuck and 3 ways to get star...

Visibility, PR, and Media are just one more thing we need to think about as online business owners and solopreneurs. Join me for this episode of Do Business Differently where I talk to Bec Sands about how to make the most of visibility opportunities (among other things). We also chat about: 00:00 From Corporate PR to Entrepreneurship 09:34 Navigating Personal Brand Visibility 14:53 Overthinking Ch...

Join the Cozy Business Community: https://www.skool.com/cozy-business/about In this video I share how you can get started adding affliate revenue streams to your solopreneur business without feeling icky or salesy (whether you are a B2B or a B2C business) Curious about Skool? Get a free 14-day trial here: https://www.skool.com/signup?ref=061d7315b70c4dcdb2841fc11c7d9680 00:00 Why Affiliate Marketi...